V.P. National Sales Manager
Miami, Florida, Us
Overlooked revenue for all Univision Radio markets in California on a national level including Los Angeles, San Francisco, Fresno and San Diego.Drove KLVE-FM's national revenue to the #1 general market billing position in all of Los Angeles. Drove KSCA-FM's national revenue to the #2 general market billing position in all of Los Angeles. Helped drive over 40% growth in billing for the Los Angeles Radio cluster. I created innovative and integrated programs for clients and partners that fostered consistent success. Some programs included integrated TV, Radio, Digital, Events, Data Capture, Shopper Marketing, and Retail Activation elements that worked in tandem to create a positive return on investment.I worked very closely with both clients and agencies on a local, regional, national and network level. I helped idéate and execute programs for Ford, Pepsi, Disney, The Obama Presidential Campaign, Intel, Sony, Kroger, Miller/Coors, Kellogg’s, GM, Safeway, Nestle, Nissan, Jumex, Best Buy, Live Nation, AEG, and others for example.
