Eric S. Townsend

Eric S. Townsend Email and Phone Number

Insightful Marketing 🐝🍯 Triple Threat: Strategy, Creative, BizDev πŸ—ΊοΈπŸŽ¨βœοΈπŸ’Ό $663M Acquisition πŸš€ Quality First 🎯 Enjoys Brand, Product, Comms, Writing, WebDev, SEO, Advertising πŸ¦‰πŸ’‘πŸ”πŸ“ˆ @ Ensō Strategic & Tactical Marketing
United States
Eric S. Townsend's Location
United States, United States
About Eric S. Townsend

Plug-and-play marketing creative and communications resource: 6x internal manager or executive, 3x external agency partner. Veteran of demanding project cycles who ensures quality and artistry under fire. Business developer with a nose for opportunities who strengthens process and assets for strategic growth. Catalyst in launches, success stories, and acquisitions for brands like PFIZER, ORACLE, COSTCO, NAVY FEDERAL CREDIT UNION, and more.Sample publishing at recklessraven.com/works.PERFORMANCEβ€’ $10.1B loans on 26K closes ($387K avg) from a $14.4M budget for COSTCO partner STRONG HOMEβ€’ $663M acquisition by ORACLE for startup LATISTA β€’ ~$500M cert/IRA revenue and 19K new members (+105%, +171% goals), plus launched Digital Investor (9.3M visits, $4.5B invested, 2023 AR) for NAVY FEDERAL CREDIT UNIONβ€’ ~$200M awarded as proposal team lead for LEO A DALY (largest private U.S. architect)β€’ $68.2M in attributed leases on PPC ads, email, and other leads from 75+ websites for GATES HUDSONMARKETING SKILLSβ€’ Strategy β€’ Positioning β€’ Differentiation β€’ Creative Direction β€’ Comms β€’ Sales Enablement β€’ LeadGen β€’ Engagement β€’ Conversion β€’ Website Development β€’ SEO β€’ Advertising β€’ Multimedia Design β€’ Content Writing & Editorial β€’ ReputationSOFT SKILLSβ€’ Team & Vendor Relations β€’ Listening β€’ Awareness β€’ Empathy β€’ Curiosity β€’ Critical Thinking β€’ Artistry β€’ Presentation β€’ Channel Navigation β€’ Project Management β€’ Compromise β€’ Consensus PERSONALITYβ€’ INNOVATOR who pioneers breakthroughs and new avenuesβ€’ SERVANT-LEADER who supports others early and often β€’ BRIDGE BUILDER who crosses aisles to collaborateβ€’ CHAMPION whose strategic acumen finds a wayβ€’ SWISS ARMY KNIFE whose range solves problemsβ€’ FINE ARTS MAJOR who advocates for artistryβ€’ CRAFTSMAN who shapes or manages qualityβ€’ LIFELONG STUDENT and son of two teachersCLIFTON STRENGTHSStrategyAchievementIdeationLearningCommandCASE STUDY On a multi-year contract, shaped LATISTA for $663M acquisition by ORACLE. Made the feature-rich startup tech easier to find, trial, adopt, and evangelize. Operated as hands-on craftsman and project manager with multiple reports. Navigated differences in opinions on brand and approach with the executive team to compromises. Re-engineered the app's interface to GUI honors. Ranked extensive content in search. Results: +352% traffic, +706% leads, +511% trials, +319% licenses, and +263% AVG annual growth.HONORS: estmktg.com/honorsBRAND NAMES (20+): estmktg.com/brands-servedTESTIMONIALS (80+): estmktg.com/testimonialsRECOMMENDATIONS (30+): bottom of this page

Eric S. Townsend's Current Company Details
Ensō Strategic & Tactical Marketing

Ensō Strategic & Tactical Marketing

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Insightful Marketing 🐝🍯 Triple Threat: Strategy, Creative, BizDev πŸ—ΊοΈπŸŽ¨βœοΈπŸ’Ό $663M Acquisition πŸš€ Quality First 🎯 Enjoys Brand, Product, Comms, Writing, WebDev, SEO, Advertising πŸ¦‰πŸ’‘πŸ”πŸ“ˆ
United States
Website:
estmktg.com
Eric S. Townsend Work Experience Details
  • Ensō Strategic & Tactical Marketing
    Ensō Strategic & Tactical Marketing
    United States
  • Ensō Strategic & Tactical Marketing
    Fractional Marketer
    Ensō Strategic & Tactical Marketing Oct 2019 - Present
    Contracting from Oct 2019 - Jan 2021, then Jan 2023 - present. Employed by Strong Home Mortgage (a Costco partner) in an executive role between these two periods.Contracting as marketing depth for three different agencies (Louisville KY, Orlando FL, Chicago, Washington DC) and as fractional CMO for Cloak Harbor (a startup in the elite MACH37 Cyber Accelerator, Washington DC) and Lavender (a startup in New York City). Previously served Weidner Apartment Homes (Kirkland, WA) in advertising, website development, content strategy, and SEO.Ensō Strategic provides fractional marketing services β€” whether it’s an executive (e.g. CMO) to install overall leadership, a unit manager or director role (e.g. creative director or editor in chief), or simply team depth for an agency.Hit the ground running with:β€’ Abundant strategyβ€’ Greater artistryβ€’ More commandFor half the annual cost of a typical CMO, and without a protracted search, gain the confidence to make impactful, strategic decisions in the very near term. As of 1/1/24, in-house CMOs average $209,048 base salary, $60,791 bonus, and 1% equity. Fractional CMOs average $135,000 salary, no bonus, and no equity. Source: https://www.comparably.com/salaries/salaries-for-cmo.
  • Reckless Raven Studios
    Writer
    Reckless Raven Studios Jan 2023 - Present
    Sample my work: https://soundcloud.com/recklessravenstudios/sets/sampler-1https://www.recklessraven.com/storeReckless Raven is a multimedia studio for shorts, audio books, serials, and more.β€’ Converting my PDF, ebooks, and paperback production to audiobooks.β€’ Taking a "books as brands" approach, with audiobooks and merchandise.β€’ Building several websites (one for the studio, and six for select publishing projects).β€’ Developing an app to foster engagement and facilitate access to members-only content.β€’ Investigating a subscription service (Ravenous FM).β€’ More to report soon on these efforts.
  • Torch
    Artistry Mentor
    Torch Mar 2013 - Present
    San Francisco, California, Us
  • Strong Home Mortgage, Llc
    Marketing Executive
    Strong Home Mortgage, Llc Feb 2021 - Jan 2023
    Manassas, Virginia, Us
    Sample my work:https://www.behance.net/gallery/149276103/Strong-Home-Mortgageβ€’ Stewarded a $14.4M budget to 26K closes, $10B revenue, $384K AVG saleβ€’ Broke through with high-value products despite technical/regulatory hurdlesβ€’ Shifted culture from 100% paid leads (2-5% conversion) to earned organic search (12-20% conversion)β€’ Developed company brand and voice, including a new tagline: FORTIFY YOUR FUTUREβ€’ Established prominence in home equity loans with product branding for 1-800-CASHOUTβ€’ Gained visibility on Yahoo Finance and other high authority sources for topics like tappable equityβ€’ Published financial literacy on social media (inc. market reports, trends, analysis, tips, and more)β€’ Launched a Premium Buyers program (loans fund +16% vs. traditional prequals, only 3.4% drop)β€’ Revamped website to improve AVG engagement (cum. +76%) and conversion (cum. +29%)β€’ Doubled average daily website traffic YoY (2021 vs 2020): +45% 4/21 and +37% 5/21β€’ Transformed organic search from 3.1% to 20.8% discovery (category/service terms vs. brand name)β€’ Led lift in Google reputation from 3.7 to 4.5 stars (other ratings range 4.6 to 5.0)β€’ Doubled LinkedIn audience organically in 5 months (#4 in growth rate, mortgages, 10.3% mo.) Strong Home Mortgage is a veteran-owned lender licensed in 46 US states + Washington DC and offering VA, FHA, Jumbo, conventional, and home equity loans. Operates in every US time zone, from Honolulu to Philadelphia. Business model is single point of contact. A loan officer quarterbacks the entire process for clearer communications, greater efficiency, and smoother closing. Closing 33% and 45% faster than industry averages for refinance and purchase loans. Averaging 4.8 stars across 6,000+ reviews on Trustpilot, Zillow, Google, and others. Ranks #6 on Lending Tree's "Top 10 Lenders in Customer Satisfaction" with 97% 5-star reviews. One of 8 firms nationwide in the Costco mortgage program before they discontinued it (2022).
  • Go Booklets
    Writer
    Go Booklets Apr 2012 - Jan 2023
    Greater Seattle, Wa, Us
    Go Booklets produces quality ebooks and paperbacks. The imprint has been a pioneer in "writing small" since 2012.
  • Gates Hudson
    Digital Marketing Manager
    Gates Hudson Feb 2017 - Oct 2019
    Fairfax, Virginia, Us
    Sample my work: https://www.behance.net/gallery/97475365/Gates-Hudson
  • Glimpse Digital
    Senior Partner (Creative Direction & Sales)
    Glimpse Digital Jan 2007 - Feb 2017
    Greater Seattle, Wa, Us
    Sample my work:https://www.behance.net/gallery/12023543/Latista-Technologieshttps://www.behance.net/gallery/15624027/Billy-Casper-Golfhttps://www.behance.net/gallery/47617537/Navy-Federal-Credit-Unionhttps://www.behance.net/gallery/13443481/The-Pure-Pasty-Bakeryhttps://www.behance.net/gallery/21316449/Koa-Sportshttps://www.behance.net/gallery/14755931/American-Billiard-Clubhttps://www.behance.net/gallery/1472903/NOVA-BCA-Pool-Leaguehttps://www.behance.net/gallery/12023859/Highlanders-Collectionhttps://www.behance.net/gallery/13162769/Sun-Moon-Yogahttps://www.behance.net/gallery/12023705/Sweet-Reliefhttps://www.behance.net/gallery/1473045/TerraScape
  • Navy Federal Credit Union
    Editor In Chief
    Navy Federal Credit Union Jul 2016 - Dec 2016
    Vienna, Va, Us
    Sample my work:https://www.behance.net/gallery/47617537/Navy-Federal-Credit-Union
  • Koa Sports League
    Director Of Baseball
    Koa Sports League Jul 2014 - Nov 2014
    Gaithersburg, Md, Maryland, Us
    Sample my work:https://www.behance.net/gallery/21316449/Koa-Sports
  • Troon
    Special Advisor To Evp, Marketing
    Troon Feb 2014 - Apr 2014
    Scottsdale, Arizona, Us
    Sample my work:https://www.behance.net/gallery/15624027/Billy-Casper-Golf
  • Universal Music Group | Splashkit
    Partner
    Universal Music Group | Splashkit Aug 2005 - Jan 2011
    Santa Monica, California, Us
    Sample my work:https://www.behance.net/gallery/97363099/Universal-Music-Group
  • Urban Trust Bank
    Marketing Director
    Urban Trust Bank Aug 2005 - Jun 2007
  • Sqn
    Director Of Sales And Client Services
    Sqn Jan 2004 - Aug 2005
    Sample my work:https://www.behance.net/gallery/1472919/Mint-Fitnesshttps://www.behance.net/gallery/1473019/Pfizer
  • American Society For Public Administration
    Communications Manager
    American Society For Public Administration Jan 2003 - Dec 2003
  • Zinc Agency
    Partner (Creative Direction & Sales)
    Zinc Agency May 1998 - Dec 2003
  • Leo A Daly
    Marketing Manager
    Leo A Daly Nov 1996 - May 1998
    Omaha, Ne, Us
    Sample my work:https://www.behance.net/gallery/1472957/Leo-A-Daly-Architects
  • 9Davine
    Independent Recording Artist
    9Davine Jan 1992 - May 1997
    Us

Eric S. Townsend Skills

Advertising Copywriting Seo Social Media Marketing Graphic Design Entrepreneurship Logo Design Marketing Strategy Sales Branding And Identity Photography Website Development Marketing Communications Brand Awareness Illustrator Corporate Identity Google Analytics Sales Management Direct Marketing Music Production Motion Graphics Product Development Video Production Seo Copywriting Publishing Email Marketing E Commerce Website Building Brand Management Online Publishing Market Research Wordpress Photoshop Quarkxpress Google Adwords Website Creation Sales Brochures Company Brochures Promotions Point Of Purchase Online Reputation Management Keyword Research Taglines Slogans Cd Packaging Book Covers Crowdfunding Self Publishing Authorship Presentations

Eric S. Townsend Education Details

  • University Of Richmond
    University Of Richmond
    Fine And Studio Arts
  • Fair Lawn High School
    Fair Lawn High School

Frequently Asked Questions about Eric S. Townsend

What company does Eric S. Townsend work for?

Eric S. Townsend works for Ensō Strategic & Tactical Marketing

What is Eric S. Townsend's role at the current company?

Eric S. Townsend's current role is Insightful Marketing 🐝🍯 Triple Threat: Strategy, Creative, BizDev πŸ—ΊοΈπŸŽ¨βœοΈπŸ’Ό $663M Acquisition πŸš€ Quality First 🎯 Enjoys Brand, Product, Comms, Writing, WebDev, SEO, Advertising πŸ¦‰πŸ’‘πŸ”πŸ“ˆ.

What is Eric S. Townsend's email address?

Eric S. Townsend's email address is ni****@****hoo.com

What is Eric S. Townsend's direct phone number?

Eric S. Townsend's direct phone number is +120249*****

What schools did Eric S. Townsend attend?

Eric S. Townsend attended University Of Richmond, Fair Lawn High School.

What are some of Eric S. Townsend's interests?

Eric S. Townsend has interest in Casinos, Playing With Our Dog, Home Improvement Projects, Hubspot, Spending Time With My Wife, Angelina Jolie, South Park (Tv Series), Attending Concerts And Sporting Events, Steve Jobs, Family And Friends.

What skills is Eric S. Townsend known for?

Eric S. Townsend has skills like Advertising, Copywriting, Seo, Social Media Marketing, Graphic Design, Entrepreneurship, Logo Design, Marketing Strategy, Sales, Branding And Identity, Photography, Website Development.

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