Eric Tyndale Email & Phone Number

Toronto, ON, CA

Toronto, Ontario, Canada

Duuo by Co-operators is a Canadian leader in embedded insurance solutions. Our API integrations allow our platform partners to provide customized insurance to their users in one seamless experience.

Toronto, Canada Area

Owned by Co-operators, Duuo is revolutionizing on-demand insurance. Our digital solutions integrate with your technology to offer your clients seamless service and exceptional coverage. As the Marketing & Sales Director, I lead the launch of the brand into the Canadian market and now oversee a very talented team.

Toronto, Canada Area

Emerging Business Models division. Representing the Duuo by Co-operators brand.

Toronto, Canada Area

The League platform is changing the way employees utilize their health benefits both in the US and Canada. As Content Marketing Manager, I was fortunate enough to play a key role in helping League grow from a promising start-up into an emerging powerhouse capable of attracting major corporate clients (Unilever, Uber, L’Occitane, etc). - Developed content.

Toronto, Canada Area

• Leading development and production of editorial content (blog, social media, etc)
• Coordinating with business units to create content that supports their sales goals
• Managing content amplification purchasing and targeting
• Hiring, coordinating and directing freelance contractors (writers, designers, video, etc)
• Leading social media content creation as well as channel management
• Producing monthly content analytics report and presenting findings/recommendations to team

• As the Lead Content Writer for the studio’s latest project, Amazing World™, my responsibilities included writing, designing, project management, marketing, voice directing, and even acting! I also managed our social.
• Lead a multi-disciplinary team in the creation of game content
• Provided creative copy and artistic direction for marketing materials
• Actively engaged fans by writing articles and designing contests for studio blog
• Solely managed social media accounts and content creation
• Lead the writing team’s direction for new characters, story, and dialogue

• I began at Ganz as a writer for one of the most popular children’s video games and toy lines in the United States, Webkinz™. During that time I was heavily involved in designing game features as well as marketing.
• Key creative member of marketing team that increased virtual sales by 30%
• Developed brand specific in-game advertising campaigns for major clients
• Wrote and designed technical documents for new game content

• Write creative text/copy for game content
• Write monthly company newsletter
• Help create and execute game marketing strategies
• Press releases
• Competitor analysis presentations

• Design/write weekly office e-newsletter to students
• Write original copy and provide basic web design for office web pages
• Write official e-mails
• Presentations to new students
• Program evaluations and recommendations

Master Of Business Administration (Mba), Marketing

Honours B.A., Technical Writing, Creative Writing