Eric Foster

Eric Foster Email and Phone Number

CRO - Marketing & BizDev @ BZDev, Inc.
Eric Foster's Location
Los Angeles Metropolitan Area, United States, United States
Eric Foster's Contact Details
About Eric Foster

Business strategy specialist with over 20 years experience localizing products around the world. Currently, drive revenue growth initiatives for Taycor Financial, a fast growing B2B Fintech based in Los Angeles. Prior, for 12 years, I led market expansion for j2 Global, a $4B value-added cloud services for business and digital media company. Specialize in delivering highly profitable online strategies to online and offline businesses around the world. Leveraged these skills to grow a portfolio of cloud services to $75M+ of highly profitable revenue.Developed strategic partnerships with multiple large publicly traded companies and globally recognized brands, leading to millions of dollars in incremental business. Managed >$40M in advertising spend across SEM, display, radio, TV, affiliate, email and content syndication.Overseen over 25 eCommerce sites and optimized them via web analytics, country-specific localization, A/B testing, and SEO. Driven hundreds of thousands of business leads via events, nurturing, video, whitepapers, display and demand capture. Acquired and integrated more than 15 competitors worth >$50M. Retained and monetized over 700K business customers, increasing lifetime values via diverse life cycle management initiatives that include UX optimization, email, SMS, video, payment processing, outbound calling, inbound communications, and special promotions. Started my career at j2 as an entry level marketer & was promoted to new & increasing responsibilities five times in the 12-year span. eCcommerce | Marketing Strategy | Digital Marketing | Online Marketing | Mergers & Acquisitions | Acquisition Integration | Demand Generation | Global | Ecommerce Operations | New Market Development | Strategic Planning | P&L | Budgeting | Brand & Communication Strategy | Marcom | Demand Generation | Digital Media | SEM | SEO | Analytics | Product Positioning | BizDev | Market Planning | Brand Management | Change Management | Market Research | Marketing | Analytics | Channel Strategy | Cloud | SAAS | SMB | B2B & C |0

Eric Foster's Current Company Details
BZDev, Inc.

Bzdev, Inc.

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CRO - Marketing & BizDev
Eric Foster Work Experience Details
  • Bzdev, Inc.
    Chief Revenue Officer (Cro)
    Bzdev, Inc. Feb 2022 - Present
    BZDev is a business development and marketing consulting firm with a singular focus: to help tech companies, accelerate growth and stand out in an increasingly competitive market.At BZDev, we specialize in developing tailored go-to-market strategies, optimizing digital experiences, and forging strategic partnerships that drive measurable results. With years of experience in scaling B2B companies and leading marketing transformations, I bring a deep understanding of how to navigate the complexities of tech and AI industries.Drawing on my previous roles at Taycor Financial, where I led efforts that drove 5x revenue growth, and Currency, where we transformed a traditional asset finance company into one of the fastest-growing fintechs, BZDev delivers results by:Strategic Market Planning: We craft bespoke strategies that align business objectives with market opportunities, ensuring that your tech or AI solution connects with the right audience at the right time.Customer Experience Optimization: From optimizing user interfaces to creating seamless omnichannel experiences, we focus on increasing user engagement and driving conversions.AI-Driven Marketing Solutions: Leveraging AI tools and data analytics, we help companies streamline customer acquisition, improve retention, and automate marketing processes to boost ROI.Tech Partnerships & Channel Development: With a history of establishing successful partnerships with major platforms like eBay, Liquidity Services, and others, we know how to cultivate high-impact collaborations that propel businesses forward.BZDev can provide the insights, execution, and partnership to help your company thrive in a fast-evolving landscape.
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  • Aquaoasis
    Owner
    Aquaoasis Sep 2001 - Present
    Lima, Lima, Pe
    AquaWorks Peru was born as an idea to deliver low cost, high quality, purified water to economically depressed regions of the world. Since then, it has grown to become one of the leading water bottlers in Peru. Much of the success of AquaWorks Peru is a result of regional dominance in digital advertising, and social media promotion.Our clients include some of the biggest brand names in Peru.
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  • Taycor Financial
    Vice President Of Marketing Business Development
    Taycor Financial Oct 2019 - Sep 2024
    El Segundo, Ca, Us
    Los Angeles based financial services technology firm which focuses on providing equipment finance solutions to dealers, distributors, manufacturers, online marketplaces and their business customers. With over 100 employees in 4 offices across the country, we develop exceptional finance experiences for our partners and their customers.
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  • Currency
    Vp Marketing
    Currency Apr 2017 - Oct 2019
    Scottsdale, Az, Us
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  • J2 Global (Nasdaq: Jcom)
    Marketing Director
    J2 Global (Nasdaq: Jcom) Feb 2005 - Mar 2017
    Los Angeles, California, Us
    Global Marketing Director 2015 – PresentLed a global team of marketing professionals in planning, creation, and execution of Cloud Backup marketing strategies across B2B and B2C businesses. Key Achievements• Clarified and solidified the KeepItSafe™ value proposition & developed its first ever global media strategy resulting in multi-million-dollar revenue growth. • Revitalized the SugarSync™ media mix and pricing strategy and developed highly successful customer retention initiatives• Strengthened the Livedrive™ strategic partner relationship which resulted in a multi-million-dollar increase in reoccurring revenue • Drove product discussions that have resulted in the development of low-cost market leading feature enhancements and the ability to pivot into new high-growth categories.European Marketing Director 2010 – 2015Led a European team of professionals in the planning, creation, and execution of Cloud Backup and Cloud Communication marketing strategies to meet company growth and ROI goals across Europe. Key Achievements• Increased revenue across Europe by tens of millions through a combination of demand generation, demand capture, customer journey optimization and retention initiatives• Managed a team of marketing, business development and sales professionals • Developed & improved customer support processes, reducing cancellations by 21%• Identified, pursued and acquired several competing services from across EuropeInternational Marketing Manager 2007 – 2010Led a team of two - promoting and growing j2's Cloud Communication business outside of the US.Key Achievements• Successfully grew Europe, Asia, and ANZ then bifurcated International into Europe and ROW.• Localized web properties and overall user experience across multiple countries, accelerating revenue growth & expanding profit margins• Grew sales & revenue through a combination of demand capture, demand generation, and retention initiatives
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  • Ifixnow
    Founder
    Ifixnow Mar 2009 - Feb 2010

Eric Foster Skills

Online Marketing Analytics Marketing Online Advertising Digital Marketing Seo E Commerce Email Marketing International Marketing Lead Generation Sem Mobile Marketing Ppc Strategic Partnerships Advertising Marketing Communications Saas Google Adwords Product Management Management Business Development Web Analytics Digital Strategy Marketing Strategy Start Ups Digital Media Google Analytics Strategy Software As A Service Business To Business Cloud Computing Search Engine Optimization Search Engine Marketing Integrated Marketing Customer Relationship Management Sales

Eric Foster Education Details

  • California State University, Fullerton
    California State University, Fullerton
    International Marketing
  • La Sierra University
    La Sierra University
    Fine Art-Biology/Pre-Medicine
  • Santa Ana College
    Santa Ana College
    International Business/Web Marketing

Frequently Asked Questions about Eric Foster

What company does Eric Foster work for?

Eric Foster works for Bzdev, Inc.

What is Eric Foster's role at the current company?

Eric Foster's current role is CRO - Marketing & BizDev.

What is Eric Foster's email address?

Eric Foster's email address is er****@****cor.com

What is Eric Foster's direct phone number?

Eric Foster's direct phone number is +132386*****

What schools did Eric Foster attend?

Eric Foster attended California State University, Fullerton, La Sierra University, Santa Ana College.

What skills is Eric Foster known for?

Eric Foster has skills like Online Marketing, Analytics, Marketing, Online Advertising, Digital Marketing, Seo, E Commerce, Email Marketing, International Marketing, Lead Generation, Sem, Mobile Marketing.

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