Eric Wittlake Email & Phone Number

Atlanta, Ga, Us

San Francisco, California, Us

San Francisco, California, Us

Portland, Oregon, Us

Stamford, Ct, Us

Gartner, Inc. (NYSE: IT) is the world’s leading research and advisory company and a member of the S&P 500. We equip business leaders with indispensable insights, advice and tools to achieve their mission-critical priorities today and build the successful organizations of tomorrow.

Stamford, Ct, Us

TOPO is a research and advisory firm that helps companies grow faster. We do this by providing sales and marketing professionals with the best practices used to drive revenue at the world's fastest growing companies. TOPO was acquired by Gartner in 2019.

What started as a blog grew into a business serving B2B marketers.My goal is to make B2B marketing better for you. From content (where it all started) to strategy, planning and execution support, I'll partner with you to deliver results for your team while making your job just a little easier in the process.

Portland, Or, Us

Babcock & Jenkins was an integrated marketing agency focused on B2B and Enterprise IT markets. During my time with BNJ my responsibilities included leading the media, marketing technology and analytics teams as well as leading client engagements in strategic planning, digital marketing, advertising and demand generation. • Led the growth of the media and marketing technology practice, including hiring, training and mentoring across media, strategy and marketing technology teams• Developed engagement strategies and plans for clients that reach across all communication channels and marketing technology platforms, including content, social, search, marketing automation and advertising • Oversaw measurement approach, test plans, reporting and optimization for media and digital marketing programs• Developed the infrastructure for the agency’s media business, including P&L standards, revenue recognition practices, client and media contracts, and sales materials• Led pitches resulting in multiple Agency of Record assignments for digital and integrated marketing

New York, Ny, Us

Media Contacts provided media-focused marketing solutions in digital and direct response channels to clients across 30 markets. Specific accomplishments and responsibilities included:- Created and grew the agencies marketing analytics practice and the insights team from inception to a group of ten professionals responsible for delivering core services to every account and providing premium services to key accounts- Responsible for full group management and P&L- Spearheaded the agency’s in-house ad network and exchange buying program (now an independent company, Digilant), including the business model, initial client sales and program delivery- Led development of a cross-media analysis offering and development of statistical models to predict creative and placement performance - Established agency-wide best practices and developed new services, including creative testing, measurement planning and campaign optimization- Incorporated analytics tools, including WebSideStory and Omniture, into Media Contacts’ measurement toolset

New York, Ny, Us

Artemis is a proprietary marketing-campaign management, reporting and analytics solution developed and used by Media Contacts and its clients. Specific accomplishments and responsibilities include:- Provided leadership to account teams for new business and account reviews and maintained relationships with key accounts - Responsible for global Artemis P&L and individual profitability in major markets- Led cross-functional teams through product planning, requirements collection and documentation, development and launch of multiple product and service extensions- Managed the product roadmap to maintain industry leadership and alignment with Media Contacts’ service offering- Developed multi-click and multi-impression attribution reporting and analytics framework- Led the launch of Artemis 3.0, including the design and development of a new interface, marketing collateral and multiple product extensions- Led the reorganization and migration of the Artemis data warehouse and all production support to Madrid, Spain, resulting in cost reductions and 40% improvement in service level

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