Mushrooms are trending for many years driving innovation and becoming more relevant as a superfood every year. Their unique taste (umami), texture (fibres) and nutritional properties (minerals & vitamins) make them versatile from being a single star ingredient in many dishes (soups, pizza, stir fry) to a perfect blending option on taste and texture in more complex challenges (plant based, meat reduction, ready meals). As Trade & Channel Marketing Manager, I will be driving mushroom activation throughout the supply chain and are looking to collaborate with you.

At Scelta Inside, we believe that food can be both delicious and healthier at the same time. Today, consumers are increasingly aware of what they eat and how it affects their health. This drives the need for cleaner and clearer labels. Our unique source, the white button mushroom, can help you achieve this and at the same time keeps a tasty profile. The strong umami taste in our product is the base for natural taste enhancement, allowing you to create great balanced taste profiles while, for example, reducing salt and artificial taste enhancers. Our Scelta Inside team is experienced in supporting product developers and R&D teams with applications on topics like to natural taste enhancement, salt reduction, bitter masking, value engineering and create clean label. Find out more about our Natural Umami Ingredients at www.sceltainside.com

From concept to a startup business:- Developing corporate branding- Responsible for NPD (from idea to final production)- Developing and activating sales channels

Responsible for the chain activities in United Kingdom and Eastern Europe - Concept introductions/new business - Key account management - Translating market trends to product developmentKey account manager - McDonalds - product development - Metro group - assortment development

Supporting two area managers (Americas) in sales, marketing and product development- Supporting 6 subsidiaries- Analysing sales figures - Developing new marketing concepts- Project manager e-commerce