Supporting the development and implementation of brand strategies through social media management, content creation, and digital campaigns to drive audience engagement and boost brand recognition. Created compelling copy and email marketing campaigns while maintaining a cohesive brand voice across all platforms while analyzing performance data to refine campaigns and ensure alignment with overarching client objectives.

Generated and executed sales strategies, managed client outreach and conducted virtual presentations to meet sales goals. Utilized HubSpot Sales Hub to maintain client records, create reports, and negotiate contracts. Built strong relationships by understanding client needs and delivering tailored solutions.

I managed website updates and marketing content using Sitefinity and Cvent, ensuring alignment with branding and goals. I analyzed CRM data to create detailed reports that enhanced member engagement and designed event promotions with Canva for social media, boosting visibility and community connection.

Responsible for creating and establishing the company brand identity and graphic standards to maintain consistent, honest, and compelling messaging and positioning

Served as a Program Advisor to clients and dealerships across Canada, contacting 100+ accounts daily to manage and monitor account maturities, payments, and financial and to provide guidance, ensure all accounts are up to date, and to build insightful reports

Provided leadership and ensured the quality of annual events which include partnering with Maple Leaf Sports Entertainment and Microsoft in order to host annual case competitions and student marketing events.

Assisted with aspects of campaign design, including innovation, development, and implementation while increasing student membership registrations and student attendance at on-site events.

Organized events and developed strategies to spread awareness through social media, advertisements and social booths which lead to successful events

Greeted 200+ guests while answering questions about Square One shopping amenities and providing information about MississaugaTrained new seasonal guest service employees and provided backup insight for other guest service representatives when needed, to ensure consistency within the team

Applied tactical thinking and creativity to design logos, posters, and other promotional mediums using Adobe Photoshop which lead to increased awareness for events.