Erika Lang Email & Phone Number

New York, Ny, Us

Glendale, Arizona, Us

Glendale, Arizona, Us

New York, Ny, Us

Day to day includes servicing premier clients to meet demanding deliverables while launching sweepstake collaborations focused on brand partnerships. • Generated over 150,000 strong email leads for clients; leading to successful contract renewals• Use data to inform brand partnership decisions to ensure meaningful collaborations• Coaching clients on how to successfully deploy and promote content to generate strong engagement and maintain high standards

Pontiac, Michigan, Us

• Implemented new strategies on Facebook that led to a 47% increase in organic reach and clicks• Oversaw a 41% increase in likes on Instagram while adding Stories and IGTV to content• Increase of 22% in impressions per tweet on Twitter with change of posting style• Curated and created daily content to post across numerous social media platforms promoting life in Oakland County• Created graphics, gifs, and videos to supplement content• Posted live to social media during events such as State of the County and live press conferences

Bloomfield Hills, Michigan, Us

• Compiled and built emails geared towards Pet Supplies Plus customers using Cheetah Mail and Adobe Dreamweaver.• Experience with dynamic content and HTML.• Scheduled and sent out emails to as many as 4,000,000 customers.• Wrote copy and created graphics for emails.• Built and created segments of customers to send emails out to.• Assisted with promoting social media presence.

Detroit, Mi, Us

• Supports the marketing team with web updates, website analytics, and email marketing.• Manage daily communication and engagement on social media channels including Facebook, Twitter, Instagram, YouTube, Pinterest, and Snapchat.• Responsible for video editing and assists with overall video production.• Assists with updating content for Mackinac Policy Conference 2017 app.• Assists with the creation of online marketing messages as assigned by the Integrated Marketing Specialists.• Carries out Facebook and Twitter Ad campaigns.• Creates and executes mass emails as directed by Integrated Marketing Specialists.• Trains and supports other Chamber staff members with any website issues/projects.• Maintains and updates Chamber website, social media channels and other locations online where the Chamber has a distinguished presence.• Runs social media accounts during large events of up to 600 people, making use of Facebook live video while also live Tweeting and retweeting relevant content.• Collects analytical data across multiple platforms including social media and email, making critical observations and recommendations on what can be improved upon.

Rochester, Michigan, Us

• Improved amount of clicks received on recreation center's Twitter account by 787%. Increased mentions received by 173%. Improved average reach count on Facebook page by 169%. Increased amount of likes received on page by 66%.• Managed Twitter, Facebook, YouTube, and WordPress accounts.• Created content to help promote recreation center.• Responsible for promoting events to current patrons while also selling the experience of the recreation center to new patrons. • Experienced in the use of Buffer to schedule posts and collect data. • Responsible for all tweets for events across the campus to help showcase what the recreation center has offer. • Responsible for photographs of events and day-to-day rec center life. Edited photos with Photoshop.• Coordinated with team to create graphics and ensure the accuracy and punctuality of posts.• Collected analytical information to gauge growth and seek ways to improve.

Bachelor'S Degree, Communication, General

Communication And Media Studies