Erika Clark Email & Phone Number

San Diego, California, United States

- Increased clients' brand awareness by leveraging media relationships on the local, regional and national levels, which resulted in recognition in the Los Angeles Times, ArtDaily.com, Forbes.com and more.- Managed organic social media clients including curating, executing, monitoring and analyzing content and performance across core social media channels, which resulted in increases in reach, and surpassed industry benchmark engagement rates.

San Diego, California

Norman, Oklahoma

- Developed, planned and implemented social media tactics for the College's Twitter, Instagram and Facebook handles, with a reach of nearly 4K followers, to increase brand awareness. Responsible for creating templates for social media reporting, content calendar and campaign planning.- Collaborated with intern team on Women's History Month campaign, Black History Month campaign and #COAseenbyme Instagram campaign to increase audience engagement.

Oklahoma City, Oklahoma Area

- Monitored Facebook, Twitter and Instagram accounts for more than 20 clients at one time and engaged in real-time conversations with audiences to raise brand awareness and encourage two-way communication. Created social content for casino clients and update advertising spend on social media budget sheets.- Live tweeted during event coverage at two casino facilities and take photos during concerts (Pitbull, Stephanie Mills, Jake's New Face Showcase), comedy shows (Impractical Jokers, Jeff Ross and Dave Attell) and sports events (Bellator MMA).

Greater San Diego Area

- Handled media pitching resulting in regional and local coverage in print and online platforms, reaching more than 15K people for some pitches. Helped draft client emails regarding influencer and media visits to restaurant locations.- Researched and recommended Youtube influencers for a live stream campaign with Splat, a consumer product that generated more than 50K views and 5K live viewers from around the world. *Never have I ever watched so many YouTube videos.-Conducted lifestyle, food and sports influencer marketing research for San Diego, Orange County and Los Angeles markets using databases to verify reach and unique visitors per month and provided recommendations to clients.

- Pitched and led a social media street team at Fiestas de las Americas 2017, a community event, that garnered more than 10K in engagements, impressions and real-time conversations. Created content in Spanish and English. - Worked alongside the executive planning committee to ensure all sections of the festival were covered on the organization's Twitter, Facebook and Instagram handles, with a reach of nearly 4K followers.

- Interviewed and wrote articles in Spanish for El Nacional Media, "Oklahoma's largest and most read Hispanic publication in the State's history."

- Covered and reported on Oklahoma City Community College campus events, departments including off-site programs. Articles written include editorials, reviews and features. Mostly covered stories surrounding the Hispanic demographic.- Managed the paper's Twitter and Facebook platforms, with a reach of 2K followers, to gain readership across all platforms. Responsible for selecting pertinent articles.

Bachelor Of Arts - Ba, Public Relations

Activities and Societies: PRSSA, Latinos Without Borders, President's Transfer ClassDecember 2018 graduate

Associate Of Arts (A.A.), Public Relations