Erika Mata Cabrera Email and Phone Number

Driving growth at Rablo through strategic alliances and innovative marketing campaigns. As the Manager of Partnerships and Strategic Alliances, I orchestrate transformative collaborations that expand our reach and strengthen our market position. In marketing communications, I design and execute strategies that capture the essence of our brand, effectively connecting with our audience and enhancing Rablo’s growth.

Currently driving user attraction, brand growth, and diversifying revenue. My role integrates commercial strategies, customer acquisition, marketing, and the development of viable branding for startups. With over 40 B2B tech-focused business hypotheses, I contribute significantly to projects like 'rablo'. These 40 projects have been executed using lean startup and design thinking methodologies, enabling me to foster innovative thinking and entrepreneurship, thereby enhancing our intellectual property and discovering new paths for growth.

As a Trainee E-commerce Project Manager, I led multiple e-commerce implementation projects, balancing various tasks effectively. My responsibilities included team leadership, ensuring efficient project execution, and achieving key milestones. Focused on structured planning and collaborative teamwork, significantly contributing to the success of each project.

As a Trainee in Process Improvement, I played a pivotal role in documenting internal processes in alignment with ISO 9001:2015 standards. I spearheaded key certification projects with a detail-oriented and analytical approach, contributing significantly to our company's successful attainment of these international quality certifications.

As a Plant Operations Trainee, I analyze plant ranking, manage time, optimize OBC´s, and lead continuous improvement projects to streamline operations and drive overall plant performance.