Erika Fletcher Email & Phone Number

• Facilitated and coordinated 25+ experiential events throughout the Bay Area• Assisted in the execution of our booth for Grass Lands at Outside Lands 2023• Maintained 55 Accounts through merchandise presentation

San Francisco, California, United States

• Drove merchandise presentation meetings for B2B clients to ensure maximum order potential• Oversaw $5 Million customer portfolio for Big Lots, Ross, TJX Companies, and Petco• Assisted in sample coordination on an as-needed basis for all account managers

San Francisco, California, United States

• Digitally Merchandised and maintained media assets for the MCC website and menu • Designed media for announcements, weekly email blasts, calendar events, and daily deals • Scheduled demos for all in-store vendors for weekly promotional events

Oakland, California, United States

• Trained onboarding employees and managed two part-time employees assisting in production of inventory• Completed daily order fulfillment for all domestic and international eCommerce & wholesale orders• Handled all logistics of production in order to maintain inventory to meet eCommerce & wholesale demands

San Francisco Bay Area

• Planned events and managed 30+ employees for our installation at Grasslands at Outside Lands 2019 • Supervised event logistics and staff management for 20+ public outreach events all throughout the Bay Area with extensive booth setups and merchandise presentations • Pre-packed event kits for future events and organized company storage units

Greater Los Angeles Area

• Mentored our Social Media Coordinator in content, copy, and brand cohesion for all social platforms• Scheduled, coordinated, traveled, and trained vendor staff for our Educational Training Program• Facilitated sales, generated sales leads, and managed existing accounts to increase brand awareness

Los Angeles, Ca

• Managed and scheduled 4+ employees 30 - 40 hours a week in absence of management• Created an effective inventory and ordering system for all merchandise sold and received • Received, paid, inventoried and merchandised all incoming vendor orders onto the sales floor

Greater Los Angeles Area

• Trained onboarding employees for monitoring and installation shifts at the South Coast Botanic Gardens• Assisted in the on-site setup and execution of 25+ weddings throughout the LA area

Los Angeles, Ca

• Managed 2 part-time employees who assisted with daily operations, production, and order fulfillment• Recruited, interviewed, onboarded, trained, and managed 3 part-time Brand Ambassadors remotely for events at Pharmaca locations nationwide • Led daily order fulfillment for all domestic and international eCommerce & wholesale orders made to order•Generated sales leads for wholesale accounts internationally and domestically as well as maintain existing wholesale accounts to generate sales and maintained consistent revenue

Los Angeles, Ca

• Executed daily order fulfillment for all domestic and international eCommerce & wholesale orders• Designed and planned digital marketing campaigns for all eCommerce, social media, & direct email marketing • Oversaw all logistics and customs documents for international & domestic trade shows and private charity events

Associate'S Degree, Marketing, 3.4 Gpa

Through Erika's education at the Fashion Institute of Design & Merchandising she worked on many group projects, often as a team leader..

High School Diploma