Erika Roman Email & Phone Number

Erika Roman is an experienced market research manager and account/project manager with expertise in the digital ad space. Over the course of her career she has worked with clients across a myriad of industries, including Food & Beverage, Alcohol, Household Goods, Automotive, Retail, Media/Entertainment, Telecommunications, Insurance and Financial. Currently, Erika is a Senior Research Manager at MetrixLab on the Unilever account. In this role, she executes primary research to help her clients make informed decisions related to packaging design, naming, pricing, product portfolio, POS material, advertising and more.Prior to joining MetrixLab, Erika was at Kantar Millward Brown Digital for nearly 7 years. As a Client Supervisor, she spearheaded all aspects of the project cycle from drafting proposals to presenting research findings. Here, she was focused on evaluating the branding impact of digital and cross media advertising campaigns.Erika has a BS in General Engineering from the University of Illinois at Urbana-Champaign and has a MS in Marketing Analysis from DePaul University’s Kellstadt Graduate School of Business. Erika lives in Oak Park, IL with her husband and two young kids. When she has a moment to herself, you can find her in a spin or yoga class or listening to a podcast.

Listed skills include Market Research, Marketing Research, Customer Insight, Analysis, and 15 others.