Lead brand design and performance marketing effort for the largest aggregator of customer behavioral data in the United States, if not the world. We focus on retail, restaurant hospitality and healthcare helping organization make data driven decisions that impact operations, finance, marketing and in some cases real estate.• Report to the brand marketing director and work closely with product marketing, customer success and SVP of marketing• Lead and execute brand creative for video, web, ads, email, social, blogs, events and thought leadership supporting the full funnel• Guide feedback on assets that don't meet brand standards or miss the mark, either copy or design• Optimize creative assets based on data through all areas of the funnel• Develop and collaborate on creative strategy with company stake holders• Hands on creative execution using a variety of skills in design, copywriting and strategy• Introduce new technology to make work more efficient• Support sales and marketing alignment with better strategic direction and resources for sales• Provide light hearted entertainment and inspire employees to perform better• Manage and coordinate with 3rd party agency vendors and company projects

Lead marketing initiatives through creative execution and client needs either aligning to a marketing strategy, branding, design execution, campaigns, SEO, etc.• Work with company stakeholders for brand, design and creative strategy in professional services, saas and manufacturing• Lead brand strategy, web design and creative workshops• Co-piloted messaging, marketing strategy workshops• Campaign planning and designing towards metrics• Mentor, guide, inspire freelancers• Direct and collaborate with cross-discipline team and vendors of video production, paid media, social, and strategy• Implement creative content across the full funnel from static to animated• Guide and inspire clients for radical change

• Direct and collaborate with cross-discipline team of 4 to 8 charged with design, production, and development along with agency partners for digital marketing, in-house teams, photography, video and copywriting• Mentor, guide and establish roadmaps for Jr. employee collaboration through collaborative roadmaps• Lead design, direction, collaboration on brand strategies, marketing strategies, advertising campaigns, design, web, photography, video, and social media. Hands-on or off when appropriate• Lead brand workshops for attributes, customer personas, website feature prioritize, site mapping and marketing initiatives• Prototype desktop, tablet or mobile designs and help define strategic goals for web design through UI UX• Managed multiple projects simultaneously while prioritizing tasks based on client and agency needs; utilized analytics and a measured approach to optimize creative effectiveness• Inspired, motivated, and led junior creative staff and seasoned employees; set priorities to emphasize innovation, execution, and development• Interact, manage, present and build client relationships from kick-off, discovery to delivery including budgets ranging from five to six figures, proposals, SOW, and presentations• Collaborated with company stakeholders and lead on the transition from marketing agency to branding agency• Worked in b2b and b2c markets for branding and advertising with companies ranging from McDonald’s, Konica Minolta and enterprise corps.

• Lead creative solutions for advertising, tournaments and social for 2MM members• Collaborated with marketing on solutions to drive membership and bowlers experience• Coordinate and designed with Susan G, Komen bowl for the cure campaigns• Manage two other designers working on event signage and youth designs• Rejuvenated members and super fans with new design style and helping implement digital solutions

• Develop new identity and visual branding for X3 retail products during a name change• Coordinate with producers, vendors for printing and marketing agencies to build the brand• Develop campaigns, POS, direct mail and digital for the rental market• Create packaging, label designs for rental and retail products

• Startup founder with 3 others by adapting existing telecom technologies to re-invent the luggage tag. Used my skills in design to develop marketing materials, packaging and support sales partnerships with rep groups and retailers

• Created designs for apparel, print, and promotions • Worked with concept team to support HP, AT&T, Sprint, and Pizza Hut• Collaborated on promotional pitches and client needs• Designed eCommerce portals for print on demand and promotional products

• Concepted and created designs for national clients• Designed for SUBWAY POS, FSI, direct mail, ads, web/radio/tv• Started out as production artist, promoted after 4 months to designer