Erik Rust Email & Phone Number

Louisville, Ky

On-call writer and project manager working with creative team on communication strategy for diverse clients including GE Appliances and Little Brownie BakersProduced winning marketing copy including slogans, headlines, new product/event/campaign names, mission statements, and video scriptsManaged and assisted with marketing projects including events/conferences, product and media purchasing, corporate giveaways, photo archiving, and cross-promotion

Lexington, Ky

Collaboratve creation, launch, and execution of Lexington Food Trucks website and development and marketing of Follow That Food Truck! mobile GPS app Through content marketing, brand creation, community building, SEO, and social media marketing across multiple platforms we grew Lexington Food Trucks following to 8,500+ Facebook and 3600+ Twitter followers and 20,000+ downloads of the Follow That Food Truck app

Lexington, Ky And Surrounding Areas

25+ print and web articles in diverse publications across a range of subjects including entertainment, real estate, education, new business development, entrepreneurship, equine industry, local politics, and restaurant business. Work with Smiley Pete Publishing has resulted in 6 cover stories that reach up to 100,000 local residents per issue resulting in thousands of web views and traffic that have helped highlight, bolster, and inform local business big and small as well as the promotion of events (Christ The King Oktoberfest) and festivals (Shaker Village Well Crafted Fest) Interviewing, research, and editing ability used to gain insight into and about local business owners and community members leading to content rich articles with strong attention to detail and goal of informing the public and promoting interest

Lexington, Ky

Outreach Ambassador to local schools and libraries through execution and setup of several local and regional bookfairs allowing valuable interactions with staff, faculty, and students while gaining over $20,000 in revenueTeam-oriented management of multiple employees on Operations staff, retail sales floor, and local bookfair teams with successful achievement of daily activities and dedication to motivating and keeping employees engaged and attuned to customer need while increasing store profits Manager/Keyholder with successful training and management of 25+ employees in pressure driven retail sales environment emphasizing the importance of each customer interaction and transaction

Lexington,Ky

Composed all underwriting copy to best communicate brand and needs of client to NPR audience leading to increased community presence and new businessHandled 100+ diverse B2B clients leading to over $100,000+ in underwriting revenue that led to increased profile and branding to local NPR listenersStrong engagement with the local business community including educational, healthcare, creative agencies, and small businesses benefiting from strong relationship building skillsInvolved in event planning of station events including pledge drives and marketing initiatives such as annual Heard It Through The Grapevine gala.

Worked with 100+ eclectic local and chain restaurant clients to gain $100+ in advertising revenue while helping customers gain new business and execute marketing strategy Built up local restaurant territory through B2B selling of print advertising campaigns to area restaurants including execution of special events and cross-promotions leading to increased restaurant revenue often in excess of sales goalsAdept at working under deadlines across multiple departments (sales, production, accounting, and distribution) to produce eye-catching advertising that effectively promoted brand recognition of client business including print, direct, and online advertising