Erin Mcclellan Baerwald Email and Phone Number

- Support the Residential Water Disposal and Retail categories for the Residential & Irrigation Flow Business Unit. - Create timelines, team deliverables and manage project communication. - Collaborate with Engineering, Project Management, and Sales on the development of product launch plans and manage the introduction of new product launches to the market. - Conduct voice of customer (VOC) activities and research to create new product specifications that solve customer problems. - Assist in cost analysis, competitive comparisons and value analysis to determine new product pricing.- Partner with the Residential teams on category and channel initiatives in support of business development and growth of seven different professional and retail pump brands. - Work closely with all functional departments such as marketing, sales, engineering, sourcing, project management, and production, as well as technical and customer support teams. - Focus on projects ranging from NPD, rationalization, pricing, marketing campaigns, literature updates, e-commerce, and more.- Assist in executing strategic initiatives to drive sustainable organic growth by identifying, preparing, executing, and tracking plans to grow the Water Disposal and Residential Flow business.- Support sales and operations through accurate forecasting on organic & incremental growth.- Work with Marketing to develop and execute go to market strategies for product & program launches, develop product/sales support materials and conduct periodic sales training and new employee onboarding sessions.- Assist with customer meetings and line reviews as needed to support the business.

- Provided direct sales support to sales teams and spearhead projects associated with growing sales of Telematics hardware and programming to Contracted and Key Accounts in North America. - Developed training material and delivered dealer, end-user, and internal personnel instructor-led-training and web-based-training.- Responsible for ongoing maintenance of telematic devices, audited activations, identified, investigated, and resolved any issues with subscriptions or devices. - Worked cross functionally with the Product Support Department to troubleshoot issues with telematic modules as they arise.- Tracked and compiled industry information including competitive product features, industry trends, market trends, competitive pricing, etc. related to telematics. - Supported trade shows and industry conventions when given the opportunity to present on Wacker Neuson Telematics solution and connected systems. - Traveled to Wacker Neuson dealer locations to meet with management to implement telematics and discuss business management solutions.

- Assisted with recruiting, interviewing, and hiring of new employees- Office responsibilities such as order processing, order fulfillment, inventory, and customer service

- Created product marketing documentation and organized current product marketing documentation- Assisted with event planning and coordinated travel for associates and clients- Worked with the engineering and project management teams to coordinate all team efforts

- Managed $40+ million territory by promoting and facilitating sales of CNHofferings to dealer network, partnering with dealers to expand marketshare and increase profitability.- Negotiated with dealers at 100 dealership locations to grow retail productsupport divisions to expand dealer service sales.- Collaborated with marketing and sales to provide voice of customer feedback for Reman and Precision Farming products and initiatives- Supported 50+ retail and wholesale sales programs yearly

- Cross-functional collaboration and training with rotations in service, parts,operations, marketing, sales, and financial services departments.- Organized major event logistics, including farm shows and the RacineCounty Fair 2015.- Developed the Telematics Business Plan to aid dealerships in selling andimplementing Telematics.

• Audited two Parts & Service rebate programs for a cost savings of over $100,000 and developed voice of customer surveys• Created and maintained the marketing department’s Yearly Program Schedule calendar and communicated weekly at a director level• Led onboarding of the 2014 Summer Interns for the Product Marketing Management team• Developed skills in eParts, Widen, NGPC, Dealer Portal, SharePoint, eViewer, Google AdWords, and Microsoft Office systems

• Created and maintained the marketing department’s Yearly Program Schedule calendar and communicated weekly at a director level• Built, formatted, and edited pictures and features for 95-page seat catalog that slashed creative costs by $45,000• Developed skills in eParts, Widen, NGPC, Dealer Portal, SharePoint, eViewer, Google AdWords, and Microsoft Office systems

- Helped plan, coordinate, prepare, and execute the Midwest Soil Improvement Symposium, an agricultural research conference on the benefits of gypsum- Transcribed lectures and discussions into publishing materials for agricultural journalists- Improved writing skills, communication skills, networking skills, and developed professionalism