Erin Eichler Email & Phone Number

Iowa City, Iowa, United States

• Balance digital ads manager tasks while fulfilling account manager responsibilities
• Keep multiple website, digital ads, automation, SEO, and IT projects on time and on budget for our clients
• Create and present detailed marketing analytics reports in monthly meetings with clients and make strategic insights for planning next steps
• Manage client relationships and uphold trust when difficulties and obstacles arise
• Communicate consistently with both internal team and clients, often being the facilitator between the two
• Successfully sell new digital ads services to prospective and existing clients

Iowa City, Iowa, United States

• Oversee digital ads projects from start to finish, including onboarding, requesting graphics from designers, setting up campaigns, monitoring performance, and scheduling review meetings
• Create and optimize accounts & campaigns for 50+ clients across various advertising platforms (Google Ads, Facebook/Instagram, TikTok, X, StackAdapt, Choozle, & More)
• Increase conversion rate month over month through A/B testing
• Meet with advertising platform support to optimize and get ads approved
• Utilize analytical abilities to assess digital performance against client goals and make strategic decisions
• Help create and standardize the digital ads templates, workflows, and schedules

• Formulated an email marketing system through MailChimp that has reached 1,380 subscribers
• Designed and sent promotional emails out 2 to 3 times a week to keep our distributors up to date
• Collaborated with salespeople to promote our manufacturers' products on social media
• Presented marketing analytics to the company to demonstrate which campaigns were successful and why

Cedar Rapids, Iowa Area

• Anticipated and fulfilled guests needs by suggesting additional items based on their personal tastes
• Maintained attractive merchandise displays, ensuring clever placement of products to boost sales
• Worked with team members to organize the store and complete opening and closing duties

Cedar Rapids, Iowa Area

• Held multiple showings of apartments daily, resulting in over 20 signed leases in a 10-week period
• Created advertisements for apartments on various social media sites that led to increased interest in properties
• Solved issues that arose when taking tenant phone calls, gaining conflict-resolution skills
• Entered bills and reconciled bank accounts

Marion, Iowa

• Taught swimming lessons to kids ages 3-10 years old, passing an average of 95% of my class on to the next level
• Ensured the safety of patrons by preventing and responding to emergencies
• Attended weekly meetings and training in surveillance and rescue techniques