Erin Eichler Email & Phone Number

Iowa City, Iowa, United States

• Balance digital ads manager tasks while fulfilling account manager responsibilities • Keep multiple website, digital ads, automation, SEO, and IT projects on time and on budget for our clients• Create and present detailed marketing analytics reports in monthly meetings with clients and make strategic insights for planning next steps• Manage client relationships and uphold trust when difficulties and obstacles arise• Communicate consistently with both internal team and clients, often being the facilitator between the two• Successfully sell new digital ads services to prospective and existing clients• Assist in website design, organic social media posts, software management and implementation, product feed integration, Local SEO, copywriting, print marketing & more as needed• Help clients troubleshoot various IT issues including Microsoft Office, GoDaddy, storage management systems, POS systems, & more

Iowa City, Iowa, United States

• Oversee digital ads projects from start to finish, including onboarding, requesting graphics from designers, setting up campaigns, monitoring performance, and scheduling review meetings• Create and optimize accounts & campaigns for 50+ clients across various advertising platforms (Google Ads, Facebook/Instagram, TikTok, X, StackAdapt, Choozle, & More)• Increase conversion rate month over month through A/B testing• Meet with advertising platform support to optimize and get ads approved• Utilize analytical abilities to assess digital performance against client goals and make strategic decisions• Help create and standardize the digital ads templates, workflows, and schedules

• Formulated an email marketing system through MailChimp that has reached 1,380 subscribers• Designed and sent promotional emails out 2 to 3 times a week to keep our distributors up to date• Collaborated with salespeople to promote our manufacturers' products on social media• Presented marketing analytics to the company to demonstrate which campaigns were successful and why

Cedar Rapids, Iowa Area

• Anticipated and fulfilled guests needs by suggesting additional items based on their personal tastes• Maintained attractive merchandise displays, ensuring clever placement of products to boost sales • Worked with team members to organize the store and complete opening and closing duties

Cedar Rapids, Iowa Area

• Held multiple showings of apartments daily, resulting in over 20 signed leases in a 10-week period• Created advertisements for apartments on various social media sites that led to increased interest in properties• Solved issues that arose when taking tenant phone calls, gaining conflict-resolution skills• Entered bills and reconciled bank accounts

Marion, Iowa

• Taught swimming lessons to kids ages 3-10 years old, passing an average of 95% of my class on to the next level• Ensured the safety of patrons by preventing and responding to emergencies• Attended weekly meetings and training in surveillance and rescue techniques