Erin Greene Email and Phone Number

Facilitate all signage program standards across 1000+ Staples store

Spearheaded the Seasonal Promo optimization plan which involved the redrawing of floor plans for over 1,000+ stores based on sales volume performance and strategic prioritiesDeveloped, planned and managed the promotional sales plan for 75 new format stores

Develop, plan and manage a 5 season promotional sales plan for US RetailDeliver a cohesive in store promotional presentation across 1,100retail stores by spearheading the Seasonal Retail Marketing processManage 2 direct reports to facilitate the successful execution of each seasonal plan

Lead the Promo Execution department by ensuring every Promo season provides successful and timely delivered Promo displays and assortments to Staples stores Manage 2 direct reports to help facilitate the successful execution of the Promo planCollaborate with the Promo Planning department to develop solution based selling assortments that target our priority customer

Launch and manage all seasonal program roll outs with Logistics and Replenishment teams to secure promotional displays and products arrive to stores on time in a condensed truck loadManage the Promotional department’s R.O.I. related to display spend by working up front with planning to prevent financially irresponsible acceptance of positions based on potential P.O.P. spend as well as establishing individual project budgets for all accepted promotional positionsResponsible for day to day operations of STAPLES’ promotional lab; including space management, cleanliness, sample storage and seasonal flipsManage the department’s invoice process; including all interactions with suppliers for invoice charge accuracy through the upload process and interacting with transportation for all freight estimates/charges per projectCoordinate all activities associated with building each promo season on an individual project level to ensure superior in store presentation. Including display creation, field communication and timely arrival of all P.O.P.

Responsible for facilitating the promo display review process calendar and keeping progress on track to ensure timely execution of promo season in storesWork with preferred display vendors to create impactful displays for each season, and helping to create the promo playbooks which communicate the seasonal plan to all storesCoordinate with cross-functional teams and communicate all seasonal planning activities with merchandising, inventory/planning, and replenishment throughout all phases of the seasonal planning processUtilize forecasting/planning/allocation tools to execute purchase orders and work with logistics, supply chain and distribution centers to ensure on time delivery of promotional displays

Managed all phases of the sales process within the Military Exchange for a multitude of vendors – including quarterly product presentations/business reviews, assortment planning, forecasting and daily communicationBuilt and maintained constructive relationships with approximately twenty retail vendors and fifteen buyers through constant communication and proactive monitoring of sales ordersIncreased vendor’s gross margin and market share in a department by analyzing customer selling reports and utilizing identified product performance and trends to build future assortments

Created and updated confidential and time sensitive materials including all new item submission forms, sales reports, emails, CADs and samples for three Account ExecutivesEnsured corporate and sales field unity by acting as a key liaison; executed by communicating information via group email blasts, weekly mailings and the creation and distribution of quarterly newslettersAttended vendor sales meetings and customer sales calls, as well as participated in exhibition shows as brand ambassador