Erin Laughlin Email and Phone Number
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Erin Laughlin personal email
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Erin Laughlin is a Vice President, Digital Product Manager at JPMorgan Chase & Co. at JPMorgan Chase & Co.. They possess expertise in social media, powerpoint, business strategy, social media marketing, facebook and 17 more skills. Colleagues describe them as "Erin is an incredibly dynamic, capable, and hard working business leader who I had the pleasure of working with for 3 years at Dow Jones. From Day 1, Erin demonstrated a growth mindset. Despite not having a background in either technology or product management when she started, she rapidly absorbed and applied relevant knowledge on the go. Her first project was a challenging implementation managing a hybrid (internal + external) global team to build and launch an analytics platform for our customers. She built on her early successes and within 18 months was promoted to lead her own product team. During her tenure, she launched half a dozen impactful ad products & technology services and led strategy & execution for the absolutely critical department 1st party data strategy. Her efforts yielded significant value for the business, driving double-digital digital advertising revenue growth for 8 x consecutive quarters. As a leader, she demonstrated an intuitive understanding of team dynamics and leadership first principles. She was ceaselessly enthusiastic about her work and constantly learning. She developed sufficient domain expertise in both software and data science to effectively lead these areas. Her service oriented mindset helped her to earn (and keep) the confidence of our customers. She exuded charm and humor even under the most difficult circumstances. Managing Erin was among the most rewarding and enjoyable aspects of my job. And what’s more I believe she’s just getting started. I would wholeheartedly recommend Erin for any product leadership position."
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Vice President, Digital Product ManagerJpmorgan Chase & Co. Sep 2021 - PresentNew York, Ny, Us
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Sr. Director, Adtech Products & ServicesDow Jones Jul 2021 - Sep 2021New York, Ny, Us• Responsible for leading a team of Sr. Product Managers that build internal and client-facing advertising data products, automation, and analytics tools • Led the ideation, development, and delivery of Dow Jones’ first-party ad audience analytics dashboard, making Dow Jones audience insights accessible for 200+ internal ad stakeholders• Leads development and execution of first party ad data strategy in partnership with commercial stakeholders• Works closely with AdTech engineering leaders to build and execute upon annual advertising products and services roadmap, with a focus on refining OKRs quarterly and tracking goal progress on a monthly basis• Manages relationships with Dow Jones senior stakeholders across product, data science, sales, marketing, and operations teams to ensure ad product roadmaps are built with transparency and prioritized appropriately in accordance with commercial goals• Co-leads AdTech annual budget planning alongside VP of AdTech -
Product Director, Advertising Product & TechnologyDow Jones Sep 2018 - Jul 2021New York, Ny, Us• Responsible for leading a team that builds internal and client-facing advertising products focused on ad data, ad automation, and ad analytics. • Leads development and execution of first party data strategy in partnership with commercial stakeholders.• Works closely with AdTech engineering leaders to ensure product roadmaps, requirements, and functional and technical designs are properly developed and executed upon• Manages relationships with Dow Jones senior stakeholders across product, data science, sales, marketing, and operations teams to build and prioritize ad product roadmaps
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Associate Director, Campaign PerformanceDow Jones Jan 2018 - Sep 2018New York, Ny, Us• Lead and managed the WSJ Digital Campaign Performance team in account management, custom content performance reporting, campaign delivery, and campaign optimizations• Acted as business lead for a Dow Jones Ad Tech initiative, managing the functional workstream and aspects of analytical workstream to ensure project goals were met • Point person and advisor for Dow Jones committees in need of ad performance insight and guidance• Worked with WSJ Custom Studios to help shape WSJ custom content programs based on data-driven insights from previous campaigns• Partnered closely with sales, planning, campaign operations, dev, and revenue operations in order to ensure success across advertising campaigns
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Manager, Campaign PerformanceThe Wall Street Journal Feb 2016 - Jan 2018New York, Ny, Us• Managed the WSJ Digital Campaign Performance team in general account management, custom content performance reporting, campaign delivery, and campaign optimizations• Grew team from two to six people in one year• Worked with WSJ Custom Studios to help shape WSJ custom content programs based on data-driven insights from previous campaigns• Partnered closely with sales, planning, campaign operations, dev, and revenue operations in order to ensure success across advertising campaigns• Generated WSJ benchmarks for media programs to compare past and influence future advertising campaigns• Created the first “WSJ Custom Content Performance Review” analysis for Dow Jones -
SupervisorStarcom Mediavest Group (Tapestry) Nov 2015 - Feb 2016Chicago, Il, Us• Managed top telco company's Hispanic media investment, helping oversee TV, Radio, OOH, digital, and print activation• Managed two media associates, overseeing their daily responsibilities for executing client's multicultural media campaigns• Responsible for client's multicultural advertising budgets, ensuring media spend is tracked and billed properly each month -
SupervisorStarcom Mediavest Group (Tapestry) Jul 2015 - Oct 2015Chicago, Il, Us• Managed digital planning and buying for two top CPG brands, specializing in video, social, and mobile media• Managed a top CPG company's Hispanic national television buying, handling Hispanic television upfront plans and implementation
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Media AssociateStarcom Mediavest Group (Tapestry) Jul 2013 - Jul 2015Chicago, Il, Us• Planned and executed digital advertising campaigns, specializing in video, display, social, and mobile media• Two years of experience planning and buying digital media for top CPG brands, enhancing campaigns through data-backed optimization and measurement approaches• Co-lead publication of Tapestry White Paper, detailing Facebook and Twitter best practices when targeting the Hispanic audience
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InternEf Education First Jan 2012 - May 2012Zurich, Zurich, Ch• Assisted with analyzing and refining business strategies for teacher recruitment• Handled Salesforce.com changes for accounts and opportunities• Edited and critiqued Education First online learning eLabs
Erin Laughlin Skills
Erin Laughlin Education Details
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Nyu Stern School Of BusinessMaster Of Business Administration - Mba -
University Of Notre DameMarketing
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University Of Notre Dame London Program
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Fundación José Ortega Y GassetSpanish
Frequently Asked Questions about Erin Laughlin
What company does Erin Laughlin work for?
Erin Laughlin works for Jpmorgan Chase & Co.
What is Erin Laughlin's role at the current company?
Erin Laughlin's current role is Vice President, Digital Product Manager at JPMorgan Chase & Co..
What is Erin Laughlin's email address?
Erin Laughlin's email address is er****@****ase.com
What is Erin Laughlin's direct phone number?
Erin Laughlin's direct phone number is +141359*****
What schools did Erin Laughlin attend?
Erin Laughlin attended Nyu Stern School Of Business, University Of Notre Dame, University Of Notre Dame London Program, Fundación José Ortega Y Gasset.
What skills is Erin Laughlin known for?
Erin Laughlin has skills like Social Media, Powerpoint, Business Strategy, Social Media Marketing, Facebook, Customer Service, Microsoft Word, Microsoft Excel, Microsoft Office, Salesforce.com, Analysis, Spanish.
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