Erin M. Protheroe

Erin M. Protheroe Email and Phone Number

SVP, Media Director @ Robindale Media
Reading, PA, US
Erin M. Protheroe's Location
Reading, Pennsylvania, United States, United States
Erin M. Protheroe's Contact Details

Erin M. Protheroe work email

Erin M. Protheroe personal email

n/a

Erin M. Protheroe phone numbers

About Erin M. Protheroe

Accomplished advertising professional with 20+ years agency experience in media planning, buying, and account management. Extensive knowledge in QSR category, as well as Healthcare, Automotive, Financial, Law, University, Tourism, and Retail.Core Competencies Include:- Strategic Media Planning/Buying- Strong Negotiation Skills- Thorough Research Analysis- Budget Development and Maintenance- Digital and Traditional Media Vehicles- Project, Account and Team Management- Client and Vendor Relationships- Presentations and Communication- Experience in a Variety of Media Tools/Programs

Erin M. Protheroe's Current Company Details
Robindale Media

Robindale Media

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SVP, Media Director
Reading, PA, US
Website:
robindaleconsultingllc.com
Erin M. Protheroe Work Experience Details
  • Robindale Media
    Svp, Media Director
    Robindale Media
    Reading, Pa, Us
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  • Robindale Media
    Svp, Media Director
    Robindale Media Jan 2019 - Present
    Greater Philadelphia Area
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  • I76 Solutions
    Director, Integrated Media Strategy
    I76 Solutions Dec 2014 - Sep 2018
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  • Erin M. Protheroe
    Media Consultant
    Erin M. Protheroe Sep 2012 - Nov 2014
    Pennsylvania
    - Target Media- PS4RS- Red Tettemer + Partners
  • Mayoseitz Media
    Manager, Media Strategy
    Mayoseitz Media May 2014 - Oct 2014
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  • Mpg
    Media Account Director
    Mpg 1988 - 2004
    Managed all media planning and buying services for regional McDonald's co-op group, in addition to working on other accounts including VW.- Developed strategic media plans to support client's brand initiatives and retail promotions- Researched and analyzed target audience data- Efficiently negotiated and purchased media to support plan- Built strong relationships with clients and media sales community- Managed, supervised and trained media planning/buying staff- Performed post buy analysis and reconciliation- Maximized client ROI by securing added value at 10%+
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Erin M. Protheroe Skills

Advertising Media Buying Media Planning Media Strategy Interactive Media Planning Digital Media Broadcast Television Radio Outdoor Advertising Print Marketing Strategy Social Media Marketing Account Management Competitive Analysis Team Leadership Market Planning Social Media Marketing Digital Strategy

Erin M. Protheroe Education Details

Frequently Asked Questions about Erin M. Protheroe

What company does Erin M. Protheroe work for?

Erin M. Protheroe works for Robindale Media

What is Erin M. Protheroe's role at the current company?

Erin M. Protheroe's current role is SVP, Media Director.

What is Erin M. Protheroe's email address?

Erin M. Protheroe's email address is er****@****dia.com

What is Erin M. Protheroe's direct phone number?

Erin M. Protheroe's direct phone number is +161078*****

What schools did Erin M. Protheroe attend?

Erin M. Protheroe attended Penn State University.

What skills is Erin M. Protheroe known for?

Erin M. Protheroe has skills like Advertising, Media Buying, Media Planning, Media Strategy, Interactive Media Planning, Digital Media, Broadcast, Television, Radio, Outdoor Advertising, Print, Marketing Strategy.

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