Erin Walton Email & Phone Number

Brisbane, Qld, Au

Brisbane, Queensland, Australia

​• Leads end-to-end content and social strategy.• Produces and manages content across owned and bought channels, including landing pages, social, graphics, video and rich media.• Campaign Manager for national healthcare campaigns across the network, responsible for strategy through to execution of all marketing materials• Delivers end-to-end content marketing strategy to support company calendar of events.• Manages and delivers key messaging hierarchy for national campaigns, and… Show more ​• Leads end-to-end content and social strategy.• Produces and manages content across owned and bought channels, including landing pages, social, graphics, video and rich media.• Campaign Manager for national healthcare campaigns across the network, responsible for strategy through to execution of all marketing materials• Delivers end-to-end content marketing strategy to support company calendar of events.• Manages and delivers key messaging hierarchy for national campaigns, and maintains brand voice and tone across national health and retail campaigns.• Liaises with key external stakeholders, including creative agencies and freelancers, to deliver best-in-class content to drive a considered consumer response.• Liaises with key internal stakeholders to adhere to company brand guidelines and drive business objectives. Show less

Santiago Province, Chile

An integrated creative agency, specialising in Wine & Spirits. In my role, I:• Developed and managed company tone of voice in content across all channels.• Liaised with the Web team to design information architecture for DAf website relaunch.• Developed submissions for international and national awards and maintained relationships with online media in the agency’s niche.• Managed the agency’s social media channels, including liaising with internal design studio to create… Show more An integrated creative agency, specialising in Wine & Spirits. In my role, I:• Developed and managed company tone of voice in content across all channels.• Liaised with the Web team to design information architecture for DAf website relaunch.• Developed submissions for international and national awards and maintained relationships with online media in the agency’s niche.• Managed the agency’s social media channels, including liaising with internal design studio to create content.• Created and translated press releases for national and international distribution.• Developed decks presenting the agency’s credentials to future clients.• Worked with Accounts to develop creative client brand strategy.• Collaborated with the Creative Director as copywriter on client projects from planning completion of deliverables.• Developed creative brand storytelling serving as the strategic foundation for all future assets and touchpoints.• Developed taglines and claims, voice-overs, video scripts and UI/UX web copy• Presented creative big ideas to clients over video call and in-person. Show less

I worked with the Academic Marketing Manager to create content to launch this online platform for teachers and educators. In my role, I:• Prepared and managed the editorial calendar.• Created, planned and researched best-in-class content, including articles relating to the education sector and specifically to EFL education.• Liaised closely with the Academic Marketing Manager to ensure the platform best served its audience, objectives and greater business goals.• Created and… Show more I worked with the Academic Marketing Manager to create content to launch this online platform for teachers and educators. In my role, I:• Prepared and managed the editorial calendar.• Created, planned and researched best-in-class content, including articles relating to the education sector and specifically to EFL education.• Liaised closely with the Academic Marketing Manager to ensure the platform best served its audience, objectives and greater business goals.• Created and liaised with a network of contributing writers, teachers, and academics. Show less

Chile

• Storytelling, claims/taglines, editorial management, B2B and B2C newsletters, press releases, brochures, handbooks, web copy, product/service descriptions• Skilled researcher and interviewer• Comfortable using WordPress• Fluency (native) in English and C2 level (advanced) in Spanish• Experienced in alcoholic beverages, travel & tourism, EFL education, and study abroad sectors

Writer for GO Blog, a platform designed for students and young people preparing to study or travel overseas. Includes information on cultural immersion, travel, city guides, and techniques for learning languages more efficiently.

Chile/Location Independent

Reporting to the Communications Manager and Marketing team to create highly optimised content for use over a variety of platforms.Engaged in the creation of monthly B2B and B2C newsletters, product descriptions, press releases, articles, translations, internal communications, handbooks, web copy, and branded merchandise.

I taught English as a second language to adult students of all levels. I also taught an Academic English class for students wishing to undertake tertiary studies in Australia.

Here, I was based in Madrid and taught English to children and adults, from complete beginners to advanced students. I taught general classes as well as exam preparation for students studying to take their exams with Cambridge.

Bachelor Of Creative Industries, Performance Studies

Wset 2, Distinction

Celta, Cambridge Certificate, Teaching English As A Second Or Foreign Language