Erin Ang Email & Phone Number

Seattle, Wa, Us

London, Gb

Set the team's product roadmap and led cross-functional teams on the following projects: - Reinvigoration and launch of Loyalty application on a new tech stack to unlock key new features and enhance user experience. - Redesign of Pay application in order to unlock new features at scale and streamline state management complexity with Xstate. - Development of a Customer Acquisitions feature for both Loyalty-only and Pay products. Tools used: JIRA, Confluence, FIGMA, Miro Board, SalesforceSumUp is a fintech company that allows businesses of all sizes to receive payments quickly and simply, both in-store and online. Named as Europe’s fastest-growing company in the Inc. 5000, SumUp supports over 3 million merchants globally and operates in 34 markets across Europe, the U.S., Brazil and Chile. With its card terminals and online services relied upon by businesses of all sizes from DHL to black cab drivers – SumUp is the partner of choice for small businesses from every walk of life.

London, Gb

Led CRM and lifecycle marketing efforts to drive merchant and consumer engagement, as well as revenue growth and margin expansion. Tools used: Marketo, Salesforce, SMS Magic, Braze, Miro Board

True North Success is a life coaching company with a mission of empowering people to live a life of passion, purpose and growth. Using time-tested proven transformation principles that have been researched for over 40 years and created results for tens of thousands of people, we help our clients shift their mindset, gain vision clarity, break through barriers, and accelerate results.

San Francisco, California, Us

Led CRM and lifecycle marketing efforts to drive merchant and consumer engagement, as well as revenue growth and margin expansion while championing the company’s transformation into a Fintech player. At Fivestars, our mission is to help businesses and communities thrive by turning payments into relationships.Fivestars is one of the largest two-sided consumer merchant networks in the U.S., with 65+ million consumers discovering and driving $3+ billion in sales to 14,000+ small businesses annually. Our CRM network + integrated payments solution helps local SMBs acquire new customers, drive loyalty, process payments, and increase sales.Fivestars has raised $105 million from HarbourVest, Menlo Ventures, Lightspeed, DCM, Y-Combinator, and others.Fivestars was acquired by global payments leader SumUp for $317 million.

Seattle, Wa, Us

Defined a one-year mobile roadmap (app, push notification, recommendation engine). Launched Starbuck's first mobile offers and personalized recommendation engine in partnership with business, creative and technology partners. Led the retention team in developing and executing strategies. Managed the retention team. Built the foundation for retention optimization, agility and scale.

Seattle, Wa, Us

Led a high-performing team in executing Facebook initiatives that spanned across fan acquisition and customer / revenue growth marketing for Amazon Prime subscription. Collaborated with the Engineering team to design an automated social advertising platform.

New York, New York, Us

Led cross-functional teams in strategy development and implementation with the goal to drive growth and scalability, and generate excitement around key value proposition / benefit launches.

New York, New York, Us

Drove strategies to establish emerging digital channels, launch new technologies including Google Wallet, scale user base & engagement, grow customer acquisitions, and expand social insights integration into value proposition enhancements.

New York, New York, Us

Transformed the statement channel from a cost to a profit center by leading efforts in new revenue/profit identification and creation, channel optimization, and infrastructure development.

New York, New York, Us

Completed a leadership rotational program that spanned across customer acquisitions, on-boarding, loyalty/retention marketing, cross-sell product marketing, and external partner relationship management (e.g. Upromise and AT&T partners).

Identified acquisition opportunities and coordinated cross-border deal execution. Responsibilities included developing sales pitches, and conducting financial analyses / modeling, competitive analyses, research, and due diligence to inform company valuation, business synergies, scalability potential, etc. Deals closed included Lernout & Hauspie's acquisition of Dictaphone, TheStreet.com's acquisition of Smartportfolio.com, among others.

Mba, Marketing, Management And Entrepreneurial Studies

Life Mastery Consultant Certification

Dreambuilder Coach Certification

Certificate In Digital Marketing

Bachelor Of Science (Bs), Finance