I am a Digital Content Marketer with 8+ years of experience helping companies build and execute compelling content strategies to generate engagement, increase brand awareness, and support value propositions. I make it my business to speak your language, see around the corner, distinguish fixtures from fads, and creatively utilize existing and emerging multimedia tools.Some key achievements include: - Executed a multi-channel digital marketing strategy that increased brand visibility and generated a 14% increase in revenue, boosted social media followers 160%, and improved organic search traffic 210%- Improved email campaign open rates by 6%, achieving 14x the industry average, through A/B testing, improved list segmentation, design, and subject lines- Streamlined marketing processes by implementing Salesforce to support company-wide operations, saving 10+ hours/week per team member- Creative B2B storyteller with a UX mindset, adept at implementing content and social media strategies, setting brand standards, and optimizing SEO. Highly proficient in WordPress, Salesforce, Constant Contact, Social Media Platforms, & more. Outside of work, I love: traveling ✈️ (next up, Quebec City! Recommendations welcome), music 🎶 (currently on repeat: The Tortured Poets Department), theater 🎭 (most recently saw The Book of Mormon), knitting 🧶 (working on: a “temperature” blanket), anything active 🏃🏼‍♀️ (currently obsessed with pickleball), reading 📖 (recent favorite: The Lords of Discipline by Pat Conroy). Oh, and my favorite pizza topping is banana peppers - what’s yours? 🍕 I get excited about opportunities to foster meaningful connections between companies and their audiences through engaging and impactful content. I’d love to connect! I can be reached here on LinkedIn, or at caher.erin@gmail.com.