Erin Cigich Email & Phone Number

Erin Cigich, a seasoned industry veteran and YPO Member with 17 years of experience, is the CEO of Perform[cb], an award-winning outcome-based marketing company. Perform[cb]’s innovative Outcome Engine drives customer acquisition for brands through their website, app, or call center on a performance-based model, ensuring brands pay only for tangible, impactful results.Erin's exceptional leadership and industry contributions have been recognized with numerous prestigious awards, including SRQ Magazine's "Women Who Roar Honoree" (2023), Business Observer's "40 Under 40" (2023), University of Florida's "40 Under 40" (2019), Tampa Bay Business Journal's "Business Woman of the Year" (2011 & 2013), and the Florida Women's Conference's "Glass Ceiling Award" (2013). In 2020, Perform[cb] was ranked #17 on the Gator100, highlighting the fastest-growing Gator-led businesses worldwide.Under Erin’s guidance, Perform[cb] has achieved remarkable organic revenue growth and successfully completed two sale processes to leading private equity firms. She has strategically navigated the company, formerly known as Clickbooth, through five strategic acquisitions: Adperio (mobile app install network), IgniteOPM (OPM agency), ThriveTracker (affiliate media tracking), Digital Remedy Direct (internal media buying and pay-per-call execution), Bay42 (AI development), and AdCommunal (reward-based performance advertising).Erin’s commitment to AI strategy and innovation has positioned Perform[cb] at the forefront of the marketing industry. By integrating advanced AI technologies, she has enhanced the company’s ability to deliver precise and scalable outcomes for clients, driving efficiency and effectiveness in marketing campaigns. Her visionary approach to AI and technology has not only improved service delivery but also set new industry standards.Maintaining a focus on company culture and client services, Erin has built a solid foundation for Perform[cb]’s 100+ team members, earning numerous accolades such as Florida Trend Magazine’s “Best Florida Companies to Work For” for seven consecutive years and #1 in Outcomes by mThink’s Blue Book Survey for seven years in a row.Erin’s proven track record in driving growth, executing successful strategic acquisitions, and fostering a culture of innovation makes Perform[cb] a compelling investment opportunity for private equity investors seeking robust returns and sustained business growth.

Listed skills include Media Buying, Social Media Marketing, Affiliate Marketing, Online Advertising, and 36 others.

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  University Of Florida

  Advertising