Erin D. Email and Phone Number
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Erin D. phone numbers
Hello! I'm Erin Donahue, a seasoned marketing leader with a passion for driving brand success in the beauty and wellness sectors within the Consumer Packaged Goods (CPG) industry. With over 25 years of experience, I specialize in transforming marketing strategies, delivering substantial revenue growth, and spearheading product innovation.My Journey:Starting with a deep passion for marketing, I've steadily advanced through roles of increasing responsibility and impact. From leading teams at Younique Products and Norwex to creating industry-leading promotional campaigns and innovative product lines, I've consistently turned visionary ideas into measurable results.Career Highlights:Black Friday Campaign at Younique Products: Orchestrated a game-changing campaign that generated $16.75M in sales in a single month, breaking records and significantly exceeding targets.Product Innovation at Norwex: Pioneered the creation of over 100 Limited-Edition products, infusing excitement into monthly promotions and driving increased customer engagement.VIP Program Revitalization at Monat Global: Spearheaded the overhaul of Monat's VIP Customer Program, resulting in a 550% increase in membership, boosting customer retention and lifetime value.My Approach:I combine creative vision with data-driven insights to develop marketing strategies that captivate diverse audiences and elevate brand presence. My leadership style is rooted in mentorship, fostering innovation, collaboration, and a results-oriented mindset within teams. I thrive in environments that encourage forward-thinking, agile solutions.I’m eager to bring my expertise to a dynamic, growth-focused organization, where I can help drive strategic initiatives and position the brand for continued success. Let’s connect and explore how I can contribute to taking your brand to the next level!
Chaptr Agency
View- Website:
- chaptragency.com
- Employees:
- 5
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Vice President Of Product Marketing And StrategyChaptr AgencyChandler, Az, Us
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Vice President Of Product Marketing & StrategyChaptr Agency Apr 2024 - PresentHollywood, Florida, UsIn my current role, I act as a strategic member of the executive leadership team. Here, I analyze market trends and customer data to define innovative product positioning and messaging strategies, establishing a strong foothold in new, emerging categories for clients.➥ Develop and execute tailored strategic initiatives that align with client goals, drive significant revenue growth and create long-term value for key stakeholders.➥ Lead cross-functional teams to ensure seamless alignment between marketing strategies and client business objectives, optimizing campaign effectiveness and outcomes.➥ Conduct in-depth competitive analysis and market research to identify emerging opportunities, positioning the agency to capture new business and expand market share.
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Director Of Sales Programs & OperationsYounique Products Jun 2021 - Dec 2023Lehi, Ut, UsI directed the modernization of sales programs and operations, driving substantial growth and team development through innovative strategies and promotional initiatives. Acted as a catalyst for change, fostering an agile, forward-thinking sales culture focused on continuous improvement.➥ Led the design and execution of integrated promotional campaigns and recruitment drives, significantly expanding the sales force and boosting affiliate and customer engagement.➥ Innovated and executed successful Black Friday and seasonal promotions that aligned with strategic business goals, maximizing revenue and elevating brand visibility.➥ Spearheaded a multi-tiered Black Friday/Cyber Monday campaign with 10 bundled offers, achieving a sales milestone of 225K bundles and generating $16.75M in revenue.➥ Launched a 'Last Chance' clearance section, increasing consumer activity by 23% and driving $5M in daily sales, enhancing both customer engagement and bottom-line performance.➥ Managed end-to-end sales operations, providing critical support to Field Sales teams and ensuring seamless collaboration across Operations, Marketing, and Presenter Experience departments. -
Director Of Global IncentivesNorwex Apr 2017 - May 2021Dallas, Tx, UsIn this position, I led the creation and execution of cutting-edge sales programs and product development initiatives, fueling significant sales growth and expanding the product portfolio. Managed key functions such as sales budgeting, forecasting, and product lifecycle management, directly contributing to substantial organizational growth.➥ Developed and implemented dynamic, market-specific promotional campaigns across North America, driving sales and maintaining optimal inventory levels to ensure profitability. Consistently met or exceeded financial targets through strategic, data-driven planning.➥ Acted as the central point of contact for cross-functional teams, coordinating with international partners to localize promotions for diverse markets while preserving the integrity of global brand standards. Enhanced market relevance and resonance in multiple regions.➥ Spearheaded the development of over 100 Limited-Edition products, streamlined time-to-market process, injected fresh excitement into monthly host offers, resulting in increased customer engagement and sales.➥ Recognized with the "Already Making an Impact" award in the first year for quickly delivering measurable, impactful results, showcasing a commitment to driving forward-thinking strategies and achieving tangible business outcomes. -
Owner/ConsultantVisionary Fix Oct 2016 - Mar 2017As the founder and lead consultant at Visionary Fix, I offered specialized consulting services to businesses, focusing on strategic marketing, sales tactics, and growth initiatives. Delivered measurable results by helping clients enhance their market share and achieve key business objectives. Guided clients in developing KPIs, budgets, and comprehensive growth plans, covering product development, go-to-market strategies, and sales promotions.➥ Partnered with Ndulge to design and execute marketing and sales strategies for new product launches, limited-time offers, and holiday promotions, leveraging both in-person events and digital platforms like Facebook Live.➥ Secured and led a high-impact consulting project for The Kim Komando Show, overseeing the redesign of the shopping site for Kim's Club members to improve user experience, engagement, and membership growth.➥ Organized and hosted impactful charitable events, including a notable initiative supporting female survivors of domestic abuse, demonstrating a unique ability to integrate corporate social responsibility with brand building.
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Director Of Product & Customer DevelopmentMonat Global Oct 2015 - Sep 2016Doral, Florida, UsIn this role, I revitalized the VIP Customer Program and led the end-to-end management of new product development, significantly growing the company's revenue and market presence.➥ Directed the strategic creative direction and execution of all sales promotions, programs, and product training, ensuring cohesive and impactful campaigns.➥ Launched 6 new hair care products at the 2016 national convention, contributing to the company receiving the Gold Stevie® Award for Startup of the Year.➥ Achieved remarkable business growth, boosting revenue from $19M to $41M through dynamic promotional strategies and customer recruitment initiatives. -
Director Of International Product DevelopmentIt Works! Global Dec 2014 - Sep 2015Palmetto, Fl, Us➥ Collaborated with teams in Dublin HQ and PMO to execute seamless global product launches across 12 countries. Oversaw competitive and market research, product development, localized regulatory compliance, packaging requirements, and product pricing/positioning, ensuring global brand consistency and alignment with local market needs. ➥ Managed a high-performing team of four, setting clear objectives and driving successful project outcomes across various initiatives. Led the apparel life-cycle and launch processes, while overseeing the creation and execution of global marketing materials. Conducted performance evaluations to foster professional development and ensure team goals were met.➥ Played a key role in restructuring the Marketing department, significantly reducing turnover by implementing strategic improvements that aligned with the organization’s rapid growth from $500M to over $750M in annual revenue. Developed and introduced initiatives to improve employee engagement and retention in a fast-paced, expanding business environment. -
Director Of Sales Incentives & RecognitionOrigami Owl Feb 2013 - Aug 2014Chandler, Az, Us➥ Managed a team of four, driving the development and execution of highly successful recruiting and sales campaigns. Successfully increased annual sales from $30M to over $200M in a single year through targeted promotions and strategic initiatives.➥ Supervised a team of 50+ employees and volunteers at corporate retail events, overseeing product ordering, staffing requirements, and sales training. Ensured efficient operations and motivated the team to achieve over $1M in revenue during high-traffic events, contributing significantly to overall company sales performance. -
Operations ManagerKinetic Muscles, Inc. Aug 2011 - Sep 2013Tempe, Arizona, Us➥ Analyzed emerging trends in the medical device market, providing senior executives with actionable insights to inform strategic decision-making and identify new growth opportunities. -
Director Of OperationsArizona Bioindustry Association (Azbio) Jul 2010 - Jul 2011Chandler, Arizona, Us➥ Operated as the sole employee of the organization during a transitional period without a CEO. Successfully coordinated four educational events and launched monthly electronic updates to engage and inform the membership, achieving strong member participation in the first quarter of 2011.➥ Led and supported six volunteer committees, ensuring alignment with organizational goals and adherence to the approved budget. Monitored committee progress, followed up with members to track assignments, and ensured timely and effective delivery of all key initiatives. -
Executive Vice PresidentMba Women International - Formerly Nawmba Jul 2010 - Jun 2011➥ Spearheaded the brainstorming, research, coordination, and execution of all activities leading up to the successful formal launch event of the chapter. Managed logistics, ensured alignment with strategic objectives, and supervised all efforts to ensure a seamless and impactful launch.
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Project SpecialistArizona State University Dec 2009 - Apr 2010Tempe, Az, Us➥ Contracted to conduct in-depth regional market research for the Engineering Career Center, providing critical insights to support a high-profile national event and drive strategic engagement.➥ Initiated and led the integration of social media for the Career Center, successfully establishing and nurturing long-term relationships with industry professionals, which enhanced student opportunities and strengthened the center’s network. -
Project Coordinator Of International OperationsIsagenix Jun 2006 - Aug 2009Gilbert, Az, Us➥ Conducted comprehensive market research and competitive pricing analysis, identifying emerging market trends that led to the development of innovative marketing and product strategies. Selected for overseas training, where I introduced these strategies in Hong Kong and Australia, resulting in a significant expansion of the customer base and a $145M increase in annual sales, growing from $100M to $245M+.➥ Analyzed weekly sales data to identify key trends and performance metrics, providing actionable insights to inform the Logistics department’s SKU prioritization for global product ordering. My recommendations streamlined inventory management, ensuring product availability and maximizing revenue across the entire company product line worldwide. -
Academic CounselorUniversity Of Phoenix Online Oct 2003 - Dec 2005Phoenix, Az, Us➥ Consistently surpassed company goals in communication, enrollment, and retention, successfully managing relationships with over 400 students and ensuring a high level of satisfaction and engagement.➥ Recognized for exceptional ability to handle and de-escalate complex customer service issues, ensuring timely and effective resolutions. Frequently selected to train and mentor new employees, equipping them with the skills to perform efficiently and excel in their roles.
Erin D. Skills
Erin D. Education Details
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Arizona State UniversityHigh Impact Project Management -
University Of PhoenixGlobal Management
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Arizona State University(Art History/Business)
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Mesa Community CollegeFine Arts - Art
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Classic Beauty CollegeCosmetology
Frequently Asked Questions about Erin D.
What company does Erin D. work for?
Erin D. works for Chaptr Agency
What is Erin D.'s role at the current company?
Erin D.'s current role is Vice President of Product Marketing and Strategy.
What is Erin D.'s email address?
Erin D.'s email address is er****@****rwex.ca
What is Erin D.'s direct phone number?
Erin D.'s direct phone number is +148029*****
What schools did Erin D. attend?
Erin D. attended Arizona State University, University Of Phoenix, Arizona State University, Mesa Community College, Classic Beauty College.
What are some of Erin D.'s interests?
Erin D. has interest in Laughing Until It Hurts, Exercise, Kickboxing, Home Improvement, Donor, Reading, Gourmet Cooking, Sports, Watching Basketball, Home Decoration.
What skills is Erin D. known for?
Erin D. has skills like Cross Functional Team Leadership, Leadership, Training, Marketing, Competitive Analysis, Management, Product Development, Marketing Strategy, Project Management, Market Research, Process Improvement, Business Relationship Management.
Who are Erin D.'s colleagues?
Erin D.'s colleagues are Ana Guaqueta, Armando Rodriguez Rayos, Tanna Johnson.
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