Erin Feuerstein Email & Phone Number

Buffalo, Ny, Us

Buffalo, New York, United States

Working exclusively with Proctor and Gamble I develop, communicate, and implement sales growth strategies with targeted customers to achieve targets.

Driving profitable growth through cross functional collaboration and effective supplier relationships and portfolio management.Developed effective cross-functional relationships with Marketing, Sales, Inventory, Advertising, Operations, Information Technology and Finance in order to effectively promote sales and profitability of Gojo soap and sanitizing products.Maintained cost on current, new and promotional items, as well as working effectively with the Inventory Planning functions… Show more Driving profitable growth through cross functional collaboration and effective supplier relationships and portfolio management.Developed effective cross-functional relationships with Marketing, Sales, Inventory, Advertising, Operations, Information Technology and Finance in order to effectively promote sales and profitability of Gojo soap and sanitizing products.Maintained cost on current, new and promotional items, as well as working effectively with the Inventory Planning functions within the Gojo to ensure assortment optimization.Designed and implemented of supplier-specific programs and promotions.Provides recommendations on strategic program direction based on sound ROI analysis.Conducts on-going market research and analysis to formulate recommendations for the categoryDrives the growth and development of the Janitorial / Sanitation category through our sales organization and serve as the subject matter expert.Support the customers’ needs and help manage their expansion in the JanSan category. Show less

Buffalo/Niagara, New York Area

In 2011 I conceptualized and implemented a business plan for a small venture. It was simple, be fiscally efficient, be agile, create efficient productive systems, reach the right client, exceed expectations and gain the confidence of repeat long-term accounts. Key Learning & Responsibilities Business strategy & development, brand strategy, marketing content creation, marketing materials implementation, CRM maintenance, fiscal stability, talent acquisition & development, product… Show more In 2011 I conceptualized and implemented a business plan for a small venture. It was simple, be fiscally efficient, be agile, create efficient productive systems, reach the right client, exceed expectations and gain the confidence of repeat long-term accounts. Key Learning & Responsibilities Business strategy & development, brand strategy, marketing content creation, marketing materials implementation, CRM maintenance, fiscal stability, talent acquisition & development, product development, pricing strategy, contract negotiations, hardware/software purchasing & maintenance, creative content development, client relationship development, sales system improvement, enterprise selling, B2B contracting, front end web development. Business StrategyDeveloped and implemented brand & marketing campaigns utilizing SEO, new media, email campaigns and client referral systems to onboard clients. Advanced CRM system ensures continual client connection.Business DevelopmentIncreased revenues through expansion into new industries. Negotiated long term contracts with local businesses securing future steady income. Built strategic partnerships with industry leaders, marketing agencies, and local small businesses. Expanded offerings to clients interested in learning more about photography. Created content for photography workshops. Facilitated youth, teen and adult classes online and in-person.Sales System EvolutionShifted pricing strategies to meet the needs of clients while increasing profitability of each job. Developed highly integrated online booking, payment, product offering and product delivery services while maintaining highest quality. Streamlining Business Process Actively recruited, trained and managed independent contractors on ad hoc basis. Expanded service to clients to include location staging, location scouting, prop procurement, and prop styling. Show less

Buffalo

- 2008 PRESIDENTS CLUB WINNER- 2009 Top Performer Award, #2 ranking in region - Awarded top individual sales for the performance in March 2010. I refined my customer list focusing on high potential clients and resulting in ranking in top 25% of the nation.Elected to Regional Development Program: Intensive training program designed to prepare for position in management. Advanced training in workshop facilitation, data analysis, negotiation, business trend management, managerial… Show more - 2008 PRESIDENTS CLUB WINNER- 2009 Top Performer Award, #2 ranking in region - Awarded top individual sales for the performance in March 2010. I refined my customer list focusing on high potential clients and resulting in ranking in top 25% of the nation.Elected to Regional Development Program: Intensive training program designed to prepare for position in management. Advanced training in workshop facilitation, data analysis, negotiation, business trend management, managerial skills. District Analyst (2006 - 2010): Designed and constructed Excel spreadsheet templates with Macros to streamline weekly report analysis for team. Provided weekly analysis of trends concerning competitors, sales representative call activity, sample volume optimization, specialist and primary care prescribing trends, and managed care organization influence to management and teammates. Created and facilitated software training seminars for co-workers on data manipulation and analysis Show less

2006 - 2008 - 2007 PRESIDENTS CLUB WINNER- Ranked #4 in region. Maximized marketing resources to improve market share within north Buffalo territory,displaying expert-level product knowledge in cardiovascular and diabetes market. Managed KOL influence through speaker events and increased customer visits.Territory Analyst (2005 - 2008) Evaluated district performances in NYS and PA. Directed management to areas of opportunity with competitor trends, call activity… Show more 2006 - 2008 - 2007 PRESIDENTS CLUB WINNER- Ranked #4 in region. Maximized marketing resources to improve market share within north Buffalo territory,displaying expert-level product knowledge in cardiovascular and diabetes market. Managed KOL influence through speaker events and increased customer visits.Territory Analyst (2005 - 2008) Evaluated district performances in NYS and PA. Directed management to areas of opportunity with competitor trends, call activity and managed care organizations. Assisted Market Development Manager by conducting ROI analysis of marketing tools. Leading to more efficient use of funding. Supported Regional Vice President in creating database of Managed Markets within Region resulting to identify areas of high potential growth. Show less

Responsible for growing antibacterial and diabetes franchises within territory. * Worked within team to identify opportunities and define short and long termgoals. * Partnered with local pharmacies and distribution centers minimize the impact ofproduct shortages. Outpaced regional and national market share change benchmarks. * Gained access to several *closed* accounts and attained 99% portfolioachievement. * Created custom Excel worksheets… Show more Responsible for growing antibacterial and diabetes franchises within territory. * Worked within team to identify opportunities and define short and long termgoals. * Partnered with local pharmacies and distribution centers minimize the impact ofproduct shortages. Outpaced regional and national market share change benchmarks. * Gained access to several *closed* accounts and attained 99% portfolioachievement. * Created custom Excel worksheets for management to identify areas of opportunity -earned *Coach*s Award*. * Served on the Diabetes Franchise Advisory Board, conducting regional surveys andconsulted marketing team on needs in the field to implement more effective brand tools. * Assisted leadership as a member of the Diversity Committee in creating awelcoming work environment for diversity candidates leading to longer tenure foremployees. * Acting as a Representative in the Liaison Program, advised upper management onunique challenges to the WNY market resulting in change marketing strategies. Show less

Worked independently to achieve sales goals. Managed four product lines within territory.* Created new sampling techniques leading to superior sales leading to Tier Runner-Up Award; Ranked #6 in Region.

Refractory sales to aluminum, oil refining, glass, energy, chemical and paper industries.Developed relationships on all levels of the customer organization from furnacemaintenance to engineering. * Negotiated new product trials resulting in increased business from existingcustomers to exceed sales. * Gained access to several *closed* accounts increasing sales exponentially.

An independent, not-for-profit institution approved by the Danish authorities to providetechnological services to businesses and the community. Surface Analysis Engineer, Hoje Taastrup, DK Completed studies using AFM, SEM, and other surface analysis instruments. * Met with customers to define purpose of investigation, suggested appropriate testtechniques and upon completion presented results of study.

Engineering, Ceramic Engineering, Materials Engineering, 3.4

Activities and Societies: Honors Program and Dean’s List graduate Earned Entrepreneurial Scholarship Founder of the Society of Women.

Bs, Engineering, Ceramic Sciences And Engineering

Bachelor Of Science - Bs, Ceramic Sciences And Engineering

Bachelor Of Science - Bs, Ceramic Sciences And Engineering, 3.4

Activities and Societies: Honors Graduate, Founder of AU chapter of the Society of Women Engineers, Entrepreneurial Scholarship Winner.

Bachelor Of Science - Bs, Ceramic Sciences And Engineering

Master Of Business Administration - Mba, Business Administration And Management, General