Erin Flior, Mba Email and Phone Number

Chief is a private network focused on connecting and supporting women leaders.

Head of external affairs, responsible for brand strategy, reputation and strategic stakeholder engagement. Lead team responsible for communications, marketing, policy, grants, fundraising, development, and community partnerships.• Collaborate with senior leaders to devise short- and long-term strategy and business plans to advance the mission of the organization.• Develop messaging and outreach to establish key strategic partnerships and enhance community and stakeholder engagement.• Achieve revenue targets and broaden revenue pipelines to support overall strategic and operational plans for the organization

Led communications, marketing, PR, brand, reputation, and engagement for the CF Foundation. Collaborated with the nearly 40,000 people with CF, their circles of support, 70 CFF chapters and 130 CF Care center stakeholders to share the CF story, raise awareness and advocate on key policy measures.

Led the CF Foundation’s marketing communications efforts, overseeing all digital channels, brand, advertising, and fundraising communications efforts.

Support SVP in strategy development, goal setting and key branding and messaging for 30 person communications team and 70 US Chapters. Launch multichannel integrated campaigns to expand digital fundraising, increase brand awareness and better engage people with CF and their circles of support.

The PR News Group focuses on honing and growing PR and marketing professionals’ skills in social media, crisis management, digital PR, measurement, employee relations, media training, CSR and writing through its flagship newsletter, webinars, conferences, awards programs, workshops and guidebooks. With the launch of its weekly newsletter over 70 years ago, PR News has remained dedicated to supporting the growth of communicators and marketers all while keeping them abreast of the latest news affecting their industries.PR News' 2018 Advisory Board is comprised of forward-thinking communicators who help us craft our event programs and webinars as well as provide insights on the type of premium content communicators like you can depend on in our weekly newsletter, PR News.http://www.prnewsonline.com/about

Since 1918, the DC Ad Club has served as the premier industry organization for area advertising professionals.A chapter of the American Advertising Federation (AAF), the DC Ad Club promotes integrity and excellence in advertising through professional development seminars, recognizes industry leaders and outstanding work, and serves as the leading networking venue for the industry.The DC Ad Club membership represents all segments of the industry--clients, agencies, production companies and the media. Ad 2 DC, a subset of the DC Ad Club membership, represents and provides programming for young professionals (age 32 and under) in the industry.Our MissionTo be the premier industry organization for area advertising professionals. To develop value-oriented and relevant programs, services, and events. To expand and grow current and prospective members in the Washington metro ad community.

Washington Women in Public Relations (WWPR) is a member-based professional society cultivating and inspiring female communicators to reach their full potential in the DC market and beyond. The organization is committed to providing leadership opportunities, professional development, mentorship, and industry networking.

Strategic communications, crisis, corporate, and international agency.Developed holistic, integrated communications approach including messaging, PR, advertising, social media, and marketing efforts (including email, content creation and community management) for a variety of clients from foreign governments, regional businesses, trade associations, and international corporations. Manage and allocate multiple annual advertising budgets >$1M across all platforms. Clients have included CITGO and the World Bank, among others. Responsible for lead generation, proposal management, budget creation and pitch development. Supported the SVP of Digital in building and cultivating a $3M annual book of business.Expand the capabilities of the team through new hires, expansion and internal talent development. Help recruit and develop strong digital team of 15, with three five direct reports in a 70-person agency. Responsible for issues management and response strategy, managing robust social listening and media monitoring efforts on behalf of retainer clients as well as confidential crisis clients on topics ranging from data breach, corporate reputation and legislative issues.

Strategic communications, PR and digital innovation agency.Developed and executed communications strategy including social media, digital, marketing, advertising, website development and grassroots for a variety of trade associations including the U.S. Chamber of Commerce Foundation, the American Medical Association, the U.S. Travel Association, and the American Insurance Association. Developed influencer and PR outreach for corporations such as AT&T Business and American Airlines. Built and cultivated relationships to grow account revenue, connect with new prospects, develop proposals and lead pitches growing existing retainers by 50% in two years. Account lead for multiple major client accounts managing diverse, multidisciplinary teams. Directly supervise team of three and oversee accounts with teams of five to eight contributors in an agency of 30 people.

Strategy: Develop and execute a cohesive communications strategy including pr, social media, digital, marketing and advertising for a variety of trade associations.Digital: Work with clients, creatives and interactive teams to manage the build and marketing of website relaunches, redesigns upgrades and mobile application builds. Set standards for measuring successful launches build resources around promotion of digital properties. Advertising: Work with various organizations to conceive and create traditional and digital ads, manage ad buys, and measure ROI.Project Management: Manage client relations, staff managers, budget and staffing allocation for numerous short term and ongoing retainer projects for a variety of clients from social media outreach, CPA/ grassroots campaigns, content creation, blogging, event support, client staff trainings, media relations and quarterly publication production.Thought leadership: Publish and speak on a variety of industry topics from social media measurement to launching a new platform.

Social media & marketing agency focused on online, brand, and experiential marketing.Developed and executed social media programs for Fortune 500 businesses. Created follower strategy and increased social media presence for financial services clients, increasing twitter followers 400% in 6 months.Maintained budgets and time lines, managed creative team and client interaction on accounts including HSBC, AXA Equitable and Cablevision. Led HSBC Bank Cab experiential marketing program increasing engagement by 30%. Conceived and executed small business program for customer retention for Cablevision. Conceived and ran WMS’s floor presence at G2E 2010 increasing booth traffic by 200%.

Online: Coordinated and managed all online PR and marketing such as research, blogger contacts and social media marketing for a variety of subjects. Advise on and facilitate the use of SEO, SEM and ad words on Google and Facebook. Strategy: Create online PR and marketing strategy for each title to complement traditional campaigns. Training: Educated authors on how to use various social networking tools to increase visibility and create sales. Created handbooks on Facebook, Twitter and LinkedIn best practices as well as blogger best practice materials and training program for specific genres from Children’s, Cooking and Suspense. Program increased author online presence, name recognition and book sales on average 15% after initiation.Traditional Marketing: Planned and coordinated all aspects of print and online marketing programs. Researched and booked authors for potential speaking engagements. Events: Planned and ran annual Book Expo America, London Book Fair and Frankfurt Book Fair show presences including author signings, promotional item design and overall budgets increasing booth traffic and pre-show appointments 60% over three years.

Drafted responses and business correspondence; conducted research, managed timetables, assisted with clients.