Erin O’Malia Gehan Email and Phone Number
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An accomplished marketing executive with a proven track record of consistently driving revenue growth through a multifaceted approach encompassing strategic business development, advertising, digital and data-driven lead generation, and cutting-edge product innovation. Possesses a distinctive blend of robust consumer packaged goods (CPG) expertise, acquired through successfully expanding market share for established brands, as well as a demonstrated ability to foster scalable growth in dynamic startup environments. An articulate and effective communicator and People leader with a well-established history of cultivating productive working relationships across executive teams, cross-functional units, and marketing-sales teams to achieve overarching business objectives. Areas of Expertise:Strategic LeadershipData-Driven Decision MakingLead Generation & ConversionMarket Expansion StrategiesMarketing & Advertising CampaignsBrand ManagementTeam & People LeadershipInnovation & Product DevelopmentBusiness Development & GrowthCross-Functional CollaborationSpeaker & Panelist - Gen AI and the future of marketing
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Chief Marketing OfficerGrowthsageLos Angeles, Ca, Us -
Founding MemberChief 2020 - PresentNew York, Ny, UsChief is a private network built to drive more women into positions of power and keep them there. It is the only organization specifically designed for senior women leaders — rising VP level through CEO — to strengthen their journey into the C-suite, cross-pollinate power across industries, and effect change from the top-down. -
Chief Marketing OfficerSlickdeals 2022 - 2024San Mateo, Ca, UsCreated transformative marketing and sales strategies for tech company in the deals space. Built new user acquisition strategy, compelling creative messages and strong ROAS driven investments to drive registrations and product adoption. - Achieved +46% growth in new user registration with optimized investments across channels. Led efforts to unify messaging across cross functional teams including product, brand, design, CRM, LCM PR, social and paid media in order to convey the Slickdeals story and accelerate adoption.- Achieved +29% growth in advertising revenue through a multifaceted approach including team development, strategic sales process optimizations, personalized sales coaching and product enhancements.(Responsible for Marketing & Sales teams) -
Chief Marketing OfficerJacoby & Meyers Attorneys Llp 2020 - 2022Los Angeles, Ca, UsChief Marketing Officer (Responsible for Marketing & Sales teams)Drove new client growth for consumer-based legal services creating data-driven performance measures to drive efficiency across channels and growth initiatives including geographic and language expansion. Improved lead conversion and funnel performance by coaching sales performance.Drove +35% increase in new client acquisition with optimized channel investments (TV, OOH, radio, digital) and secured a multi-year partnership with the Los Angeles Dodgers as their exclusive law firm.(Responsible for Marketing and Sales teams) -
Senior Vice President MarketingEharmony 2018 - 2021Los Angeles, Ca, UsConceptualized, developed, and spearheaded transformative marketing strategies and brand positioning initiatives that improved in-market performance and augmented revenue streams. Spearheaded brand turnaround for iconic online brand through optimized TV advertising, performance driven digital programs and CRM/conversion tools. - Achieved +45% revenue growth and increased +55% subscription growth while transforming perception of this iconic online brand by optimizing communications and investments.- Drove +22-point improvement in return on investment (ROI) with data-driven attribution models and comprehensive reset of investments priorities. -
Chief Marketing OfficerCandy Club Llc 2015 - 2018Culver City, California, UsDeveloped and championed execution of marketing strategy with focus on developing targeted customer personas and elevating brand awareness and trial. Drove scalable growth of subscription base with compelling content creation, channel expansion, optimized investments, upsell programs and portfolio innovation. Supported Founder/CEO with VC/shareholder communications and Series B fundraising.• Drove revenue gains of 135% as well as improved ROI and CAC through strong demand generation, data-driven performance insights and scalable acquisition strategies.• Increased Lifetime Value by over 20% and Average Order Value by 35% through marketplace assessment, deep member understanding/analytics and enhancement of product portfolio. -
Vice President MarketingPharmavite 2008 - 2014West Hills, Ca, UsCreated growth strategy and drove brand management initiatives for Nature Made, VitaMelts, Gummies and SOYJOY brands across US market. Spearheaded evaluation of growth opportunities including innovation pipeline, to-market approaches, and compounds from other global divisions. Managed marketing team of 40 including Brand Management, Innovation, Creative, Insights and Digital teams.Key Achievements• Generated retail sales growth of 33% of Nature Made portfolio with compelling TV advertising, trade marketing and product innovation, recording #1 market share.• Launched award winning VitaMelts and Gummies with strong distribution across all major US retailers and added-value programs in Target, Walmart, Costco, Walgreens, and Kroger stores.• Championed SOYJOY performance growing 156% in first two years behind strong advertising, promotion, and consumer activation programs. -
Director, Global Product MarketingHerbalife 2005 - 2008Los Angeles, Ca, UsLed product marketing for flagship Weight Management portfolio across 65 global markets. Drove revenue gains of 18% to $1.6B in worldwide sales through product innovation and sensory enhancements. -
DirectorBayer Healthcare 1997 - 2005Leverkusen, North Rhine-Westphalia, DeLed market share growth for multiple brands including Bayer Aspirin, Aleve, Alka-Seltzer, One-A-Day and Flintstones Vitamins. Started at entry level Associate Brand Manager earning promotions culminating in role of Director, Strategic Planning and leading divisional strategic initiatives and global branding.
Erin O’Malia Gehan Skills
Erin O’Malia Gehan Education Details
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Northwestern University - Kellogg School Of ManagementAnd Organizational Development -
University Of Southern CaliforniaCommunications And Political Science
Frequently Asked Questions about Erin O’Malia Gehan
What company does Erin O’Malia Gehan work for?
Erin O’Malia Gehan works for Growthsage
What is Erin O’Malia Gehan's role at the current company?
Erin O’Malia Gehan's current role is Chief Marketing Officer.
What is Erin O’Malia Gehan's email address?
Erin O’Malia Gehan's email address is eg****@****ite.com
What is Erin O’Malia Gehan's direct phone number?
Erin O’Malia Gehan's direct phone number is +197372*****
What schools did Erin O’Malia Gehan attend?
Erin O’Malia Gehan attended Northwestern University - Kellogg School Of Management, University Of Southern California.
What skills is Erin O’Malia Gehan known for?
Erin O’Malia Gehan has skills like Consumer Products, Brand Management, Cross Functional Team Leadership, Product Marketing, Marketing Strategy, Product Development, Strategic Planning, Global Marketing, Social Media Marketing, Shopper Marketing, Business Strategy, Product Management.
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