Erin O’Malia Gehan

Erin O’Malia Gehan Email and Phone Number

Chief Marketing Officer @ Growthsage
Los Angeles, CA, US
Erin O’Malia Gehan's Location
Los Angeles Metropolitan Area, United States, United States
Erin O’Malia Gehan's Contact Details

Erin O’Malia Gehan personal email

Erin O’Malia Gehan phone numbers

About Erin O’Malia Gehan

An accomplished marketing executive with a proven track record of consistently driving revenue growth through a multifaceted approach encompassing strategic business development, advertising, digital and data-driven lead generation, and cutting-edge product innovation. Possesses a distinctive blend of robust consumer packaged goods (CPG) expertise, acquired through successfully expanding market share for established brands, as well as a demonstrated ability to foster scalable growth in dynamic startup environments. An articulate and effective communicator and People leader with a well-established history of cultivating productive working relationships across executive teams, cross-functional units, and marketing-sales teams to achieve overarching business objectives. Areas of Expertise:Strategic LeadershipData-Driven Decision MakingLead Generation & ConversionMarket Expansion StrategiesMarketing & Advertising CampaignsBrand ManagementTeam & People LeadershipInnovation & Product DevelopmentBusiness Development & GrowthCross-Functional CollaborationSpeaker & Panelist - Gen AI and the future of marketing

Erin O’Malia Gehan's Current Company Details
Growthsage

Growthsage

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Chief Marketing Officer
Los Angeles, CA, US
Erin O’Malia Gehan Work Experience Details
  • Growthsage
    Chief Marketing Officer
    Growthsage
    Los Angeles, Ca, Us
  • Chief
    Founding Member
    Chief 2020 - Present
    New York, Ny, Us
    Chief is a private network built to drive more women into positions of power and keep them there. It is the only organization specifically designed for senior women leaders — rising VP level through CEO — to strengthen their journey into the C-suite, cross-pollinate power across industries, and effect change from the top-down.
  • Slickdeals
    Chief Marketing Officer
    Slickdeals 2022 - 2024
    San Mateo, Ca, Us
    Created transformative marketing and sales strategies for tech company in the deals space. Built new user acquisition strategy, compelling creative messages and strong ROAS driven investments to drive registrations and product adoption. - Achieved +46% growth in new user registration with optimized investments across channels. Led efforts to unify messaging across cross functional teams including product, brand, design, CRM, LCM PR, social and paid media in order to convey the Slickdeals story and accelerate adoption.- Achieved +29% growth in advertising revenue through a multifaceted approach including team development, strategic sales process optimizations, personalized sales coaching and product enhancements.(Responsible for Marketing & Sales teams)
  • Jacoby & Meyers Attorneys Llp
    Chief Marketing Officer
    Jacoby & Meyers Attorneys Llp 2020 - 2022
    Los Angeles, Ca, Us
    Chief Marketing Officer (Responsible for Marketing & Sales teams)Drove new client growth for consumer-based legal services creating data-driven performance measures to drive efficiency across channels and growth initiatives including geographic and language expansion. Improved lead conversion and funnel performance by coaching sales performance.Drove +35% increase in new client acquisition with optimized channel investments (TV, OOH, radio, digital) and secured a multi-year partnership with the Los Angeles Dodgers as their exclusive law firm.(Responsible for Marketing and Sales teams)
  • Eharmony
    Senior Vice President Marketing
    Eharmony 2018 - 2021
    Los Angeles, Ca, Us
    Conceptualized, developed, and spearheaded transformative marketing strategies and brand positioning initiatives that improved in-market performance and augmented revenue streams. Spearheaded brand turnaround for iconic online brand through optimized TV advertising, performance driven digital programs and CRM/conversion tools. - Achieved +45% revenue growth and increased +55% subscription growth while transforming perception of this iconic online brand by optimizing communications and investments.- Drove +22-point improvement in return on investment (ROI) with data-driven attribution models and comprehensive reset of investments priorities.
  • Candy Club Llc
    Chief Marketing Officer
    Candy Club Llc 2015 - 2018
    Culver City, California, Us
    Developed and championed execution of marketing strategy with focus on developing targeted customer personas and elevating brand awareness and trial. Drove scalable growth of subscription base with compelling content creation, channel expansion, optimized investments, upsell programs and portfolio innovation. Supported Founder/CEO with VC/shareholder communications and Series B fundraising.• Drove revenue gains of 135% as well as improved ROI and CAC through strong demand generation, data-driven performance insights and scalable acquisition strategies.• Increased Lifetime Value by over 20% and Average Order Value by 35% through marketplace assessment, deep member understanding/analytics and enhancement of product portfolio.
  • Pharmavite
    Vice President Marketing
    Pharmavite 2008 - 2014
    West Hills, Ca, Us
    Created growth strategy and drove brand management initiatives for Nature Made, VitaMelts, Gummies and SOYJOY brands across US market. Spearheaded evaluation of growth opportunities including innovation pipeline, to-market approaches, and compounds from other global divisions. Managed marketing team of 40 including Brand Management, Innovation, Creative, Insights and Digital teams.Key Achievements• Generated retail sales growth of 33% of Nature Made portfolio with compelling TV advertising, trade marketing and product innovation, recording #1 market share.• Launched award winning VitaMelts and Gummies with strong distribution across all major US retailers and added-value programs in Target, Walmart, Costco, Walgreens, and Kroger stores.• Championed SOYJOY performance growing 156% in first two years behind strong advertising, promotion, and consumer activation programs.
  • Herbalife
    Director, Global Product Marketing
    Herbalife 2005 - 2008
    Los Angeles, Ca, Us
    Led product marketing for flagship Weight Management portfolio across 65 global markets. Drove revenue gains of 18% to $1.6B in worldwide sales through product innovation and sensory enhancements.
  • Bayer Healthcare
    Director
    Bayer Healthcare 1997 - 2005
    Leverkusen, North Rhine-Westphalia, De
    Led market share growth for multiple brands including Bayer Aspirin, Aleve, Alka-Seltzer, One-A-Day and Flintstones Vitamins. Started at entry level Associate Brand Manager earning promotions culminating in role of Director, Strategic Planning and leading divisional strategic initiatives and global branding.

Erin O’Malia Gehan Skills

Consumer Products Brand Management Cross Functional Team Leadership Product Marketing Marketing Strategy Product Development Strategic Planning Global Marketing Social Media Marketing Shopper Marketing Business Strategy Product Management Marketing Research Crm Public Relations Consumer Insight E Commerce Mobile Marketing Multi Channel Marketing Brand Development Strategy Strategic Brand Positioning Pricing Strategy Nutrition Tv Advertising Digital Advertising Earned Media Owned Media Public Speaking Search Advertising Seo Innovation Management Shopper Insights Corporate Social Responsibility Sales Promotion Managing Distribution Channels Business Analysis People Development Critical Thinking Team Leadership Consumer Promotion Consumer Marketing Consumer Packaged Goods Marketing Marketing Mix Modeling Direct Sales Healthcare Professional Marketing Otc Project Management Investor Relations Organizational Development Organizational Leadership

Erin O’Malia Gehan Education Details

  • Northwestern University - Kellogg School Of Management
    Northwestern University - Kellogg School Of Management
    And Organizational Development
  • University Of Southern California
    University Of Southern California
    Communications And Political Science

Frequently Asked Questions about Erin O’Malia Gehan

What company does Erin O’Malia Gehan work for?

Erin O’Malia Gehan works for Growthsage

What is Erin O’Malia Gehan's role at the current company?

Erin O’Malia Gehan's current role is Chief Marketing Officer.

What is Erin O’Malia Gehan's email address?

Erin O’Malia Gehan's email address is eg****@****ite.com

What is Erin O’Malia Gehan's direct phone number?

Erin O’Malia Gehan's direct phone number is +197372*****

What schools did Erin O’Malia Gehan attend?

Erin O’Malia Gehan attended Northwestern University - Kellogg School Of Management, University Of Southern California.

What skills is Erin O’Malia Gehan known for?

Erin O’Malia Gehan has skills like Consumer Products, Brand Management, Cross Functional Team Leadership, Product Marketing, Marketing Strategy, Product Development, Strategic Planning, Global Marketing, Social Media Marketing, Shopper Marketing, Business Strategy, Product Management.

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