Erin Ihde Email & Phone Number

Nashville, Tennessee

I serve as the department lead for all things related to public relations and marketing communications and work directly with senior management and attorneys to develop and implement PR strategy for the firm. Primary responsibilities: identify and secure PR opportunities in support of the strategic goals of the firm; write and maintain print and online marketing content focused on brand consistency and messaging; write and distribute news releases; work with technology manager and content manager to produce and repurpose marketing content across social media platforms; manage nomination and submission process for industry-specific, legal and local rankings.

Nashville, Tennessee

I coordinated the firm’s PR/communications strategies across a variety of media, including website, print, social media, email marketing and news announcements; in the past two years I managed more than 500 media hits in print and online publications. Primary responsibilities: managed marketing content for consistency of brand messaging; coordinated local media relations efforts; proof all marketing and business development content; led the 2014 website content overhaul, coordinating efforts internally and with external communications agency to rewrite 200 attorney profiles and 100 service descriptions; coordinated production of the 2011 momentum magazine, the firm annual report highlighting the success of clients.

Nashville, Tennessee

Collaborating directly with the owners, I increased public awareness and generated corporate and retail sales through coordination of marketing, events and brand management.Primary responsibilities: coordinated monthly and seasonal product campaigns via in-store promotions, email, social media and website; served as customer service representative to wholesale, retail, corporate and special order accounts.

Nashville, Tennessee

As marketing manager, I worked with leadership and various attorneys on marketing and business development initiatives. As recruiting coordinator, I managed the firm's attorney recruiting program, collaborating with a committee of attorneys to recruit law students and lateral hires.Primary responsibilities: implemented business development initiatives for four main practice groups; developed proposals and materials for new business meetings and coordinated follow-up initiatives; managed annual client holiday program including selection of charitable beneficiary and supporting marketing communications; event coordination for firm-wide activities.

Nashville, Tennessee

As event planner and writer/editor, I produced United Way marketing content and managed organization-wide events in support of annual fundraising goals and strategy.Primary responsibilities: coordinated events ranging in size from 10 - 600 individuals; developed messaging for fundraising campaigns, ensuring consistency of messaging across various mediums.As Sennet Society (young professional) manager, I worked with a volunteer committee to grow the donor base among young professionals. Under my coordination, membership increased from 570 in 2001 to 675 in 2002 through marketing and events.

Brentwood, Tennessee

I supported a vice president with daily operation of Merchandise Presentation Department and assisted with writing and production of store communications.