Women & Children’s Hospital of BuffaloSet strategic direction, provide leadership, and drive successful business models for growth and top quality Maternal and Infant Services at WCHOB. Operational leader for OB/GYN including the Regional Perinatal Center of Western New York which is the referral center for all of western New York. Manage and direct a leadership team of 5 and 132 physicians, mid-level providers, and other staff.▪ Manage all physician recruitment, contracting, satisfaction and compensation.▪ Direct all Business Development for OB/GYN, partnering with area hospitals, physician groups, and community organizations to achieve growth strategies that support financial and quality objectives. ▪ Develop and implement initiatives to improve patient, employee and physician satisfaction in Maternal and Infant Health; collaborate with nursing leadership to ensure overall satisfaction improvement.

Women & Children’s Hospital of Buffalo Developed and implemented the OBGYN practice's mission, strategic vision, and practice improvements. Responsible for financial management and performance of the practice. Developed, planned, and implemented the department's business plans. Managed a team of 30 physicians and 15 staff members.▪ Recruited, developed, and evaluated performance of physicians and staff. ▪ Enhanced operational effectiveness by emphasizing cost containment and billing optimization, without jeopardizing innovation or quality of care.

Women & Children’s Hospital of Buffalo Managed all marketing activities for the hospital. Developed, executed, and monitored a comprehensive marketing plan for the hospital. Also responsible for physician relations and business development.▪ Led USNews and World Report Initiative, a comprehensive plan that achieved ranking among the top children’s hospitals in the United States in 2011 and 2012▪ Corporate Marketing Lead for “Spirit of Women” program. Manage all consumer-based health initiatives and activities.

Millard Fillmore Suburban HospitalDeveloped relationships with private physicians in the community to meet community needs and strategic objectives of the hospital. Established and maintained lines of communication and support between Kaleida Health and physicians, elected officials, business leaders, community groups, and other health care providers. ▪ Led and facilitated development of the Robotic Surgery and its introduction to the WNY market.

Women & Children’s Hospital of Buffalo Managed all marketing, business development, and strategic planning activities for the hospital. Developed, executed and evaluated marketing plans for strategic service lines. Developed and managed the marketing and public relations Internship program for Kaleida Health.Acted as community physician liaison. Worked with community partners to enhance access for community health. Led rebranding initiative for organization. Developed and executed marketing plans, advertising, and external/internal communications.