Erika Rinkleff Email & Phone Number

Minneapolis, Minnesota, United States

Promoted to Account Manager working directly with brands to translating their ideas to internal teams bringing their ideas to life.

Chanhassen, Minnesota

Consult with clients to fully understand project needs, timing, budget scope, materials constraints, and fixture function; discussion also includes, when needed, potential roadblocks and development of mitigation plans

Greater Minneapolis-St. Paul Area

Lead cross-functional teams in strategic planning, concepting, and implementation of the store experience in unique new format stores.

Greater Minneapolis-St. Paul Area

• Lead cross-functional teams in planning and implementation of the in-store experience in CityTarget and TargetExpress including the local creative in these formats• Develop strategy and design concepts for high-level innovation projects and new store formats• Create standards and style guides to ensure cohesive in-store messaging

Greater Minneapolis-St. Paul Area

• Develop in store marketing concepts with design agency (FITCH) for navigation and operational signing to deploy in TargetCanada, CityTarget, and US Chain stores• Partner with store planners, architects, engineers, and on site construction teams to ensure marketing concepts fit seamlessly into the store environment and are installed according to placement and safety guidelines• Create standards and style guides to ensure cohesive in-store messaging and placement

Greater Minneapolis-St. Paul Area

· Research and document competitors through in store photographs, emails, circulars, takeaways, competitor websites, and industry news· Photograph Target and competitor stores through the customer's eyes and capture relevant signing, merchandising, and store environments for inspiration and to inform future store decisions· Identify and select competitor research, pulling the most relevant information based on project requirements· Design presentations of competitor research to highlight the selected materials and write accompanying explanatory text using InDesign and Power Point· Spot industry trends including trends in products, store design, merchandising, signing, customer experience, and multichannel programs· Edit and prepare images using Photoshop for output in print documents and for web use, including manipulation of color and photo content and perform cropping/sizing needs· Manage build of online tools while partnering with internal teams and external vendors to meet usability needs and specifications. Tools include online mapping system, photo asset management, blog, and document library· Train team and other users to use online tools

Greater Minneapolis-St. Paul Area

Project Management including:Training and Communication DocumentsMeeting Planning and ExecutionCoordination of Photo ShootsCreative including:In Store PhotographyPhoto ManipulationPage LayoutPhoto Styling for Photographs and Video

• Created, developed and managed personal photography business• Photographed children and families, documented personal histories with images, as well as fashion and events including studio, location and journalistic photography• Directed all business aspects of running personal studio, from marketing to financials to exceedingcustomer expectations• Developed ongoing relationships with clients, emphasizing customer satisfaction as integral to the interaction• Edited print selections that evoked emotion prior to client consultation and for studio display, on web, and in portfolio• Personally custom printed all black and white orders to ensure highest level of quality, including sizing, cropping, dodging, burning, contrast and density control for my clients as well as four outside studios, including top wedding photographer in Twin Cities market• Maintained darkroom inventory, including paper, chemicals, hazardous waste, and maintenance• Digital enhanced photos upon client request• Proficient in PhotoShop, Lightroom, InDesign, and QuarkXPress

Greater Minneapolis-St. Paul Area

• Responsible for running production area for award-winning, top-tier photographer who averaged 50 weddings per year• Assembled albums, ordered prints, edited film and created client albums• Assisted at high-profile weddings and commercial shoots

Ba, Studio Arts, Photography, Magna Cum Laude

Certificate, Photography

· Photo Assistant Internship, Parallel Productions

Bachelor Of Fine Arts (Bfa), Studio Arts

Course work 1995-1997; University of Missouri-Columbia through the National Student Exchange Program, emphasizing photojournalism.

Bachelor Of Fine Arts (Bfa), Photojournalism