Lead Marketing & Design for Prospect House, Princeton University's faculty club, featuring the Tap Room, a casual service cafe; the Garden Room, a fine dining restaurant; and, full-service catering & events. Other venues include Palmer House, Princeton University's official guest house, and three retail cafes - Genomics Cafe, Cafe 701, and EQuad Cafe.- development and execution of marketing initiatives - standardization of signage design and visual merchandising- graphic design of all print materials, signage and email marketing (InDesign, Photoshop)- copywriting of all marketing materials- menu formatting and design- food and event photography- food service promotions and customer loyalty programs- special event planning, including family holiday events, cooking classes, wine dinners and educational programming- social media management of Facebook and Twitter accounts via Hootsuite- collaboration with University dining services marketing department for co- and cross-promotions- quarterly marketing updates presented to client

Cook, photographer, writer, trencherwoman. Savoring my own experiences as well as others with an open heart.There's no love more sincere than the love of food. - George Bernard Shawtwitter - sincerefoodloveflickr.com/nolovemoresincereinstagram - sincerefoodlove

Freelance sales, booking, & event planning for all private events held at the Art Museum's newest food & drink establishment. Drinks from the cocktail artisans of The Franklin Mortgage & Investment Co. with seasonal American cuisine by Executive Chef Mitch Prensky of Supper/Global Dish Caterers

Sales, booking, & event planning for all private events held at Philly's premier cocktail bar & drinking establishment.

SUMMARYLead generation & CRM across 6 restaurant locations, a private event department, and a corporate catering department. Marketing initiatives thru social media, direct mail, email campaigns, loyalty programs, promotional events, non-profit & neighbor partnerships, added-value programs.- Developed brand identity by determining company message & visual aesthetic- Executed digital media marketing thru content management of social media sites and email blasts- Directly interfaced with in-house graphic designer to brainstorm, edit, and approve of all in-store marketing displays, digital design, and direct sales materials- Represented a strong voice of the company brand through personal interaction on social networks, blogs, and customer feedback emails- Generated leads for new private event clientele and made sales calls via email, phone, and personal visits to gain new corporate catering customers- Developed promotional strategies including a successful loyalty program to reward regular customers across three revenue streams- Maintained partnerships with various non-profits, including MANNA and Marathon Farm, along with coordinating logistics & promotion for co-produced events- Supervised execution of promotional initiatives by management staff across six locations

Detailed planning & coordination of private events at (4) Philadelphia restaurants and various locations. Effective & personalized communication with social & professional clientele, event staff and on-site chef's & managers to ensure a flawless execution. Logistical organization. Lead generation & client maintenance. Menu planning. Decor & event design. Birthday parties, rehearsal dinners, post-wedding brunches, corporate networking & recruiting, university events, promotional events, non-profits & fundraisers, mitzvahs, Holiday parties, showers, fashion shows, live musical performances, political affairs. Juggling dual positions at the same time as the Dir. of Sales & Marketing.

Co-creater, planner, & promoter for the 6th Annual Vampires + Vixens (Center City) and 3rd Annual Ghosts + Goblins Halloween Parties (Manayunk) hosting over 2000 guests in 2010.

Detailed planning & coordination of private events at the esteemed National Constitution Center and various locations & venues in the Philadelphia area. Effective & personalized communication with social & professional clientele, event staff and on-site chef's & managers to ensure a flawless execution. Logistical organization. Lead generation & client maintenance. Menu planning. Decor & event design. Birthday parties, rehearsal dinners, post-wedding brunches, corporate networking & recruiting, university events, promotional events, non-profits & fundraisers, mitzvahs, Holiday parties, showers, fashion shows, live musical performances, political affairs.