Erin Malmgren Email & Phone Number

Vancouver, Bc, Ca

Vancouver, British Columbia, Canada

ivy helps organizations across North America grow through Executive and Professional Search and Professional Development and Coaching services. At ivy, I utilize my extensive industry knowledge and marketing and communications background, paired with my expertise in building meaningful relationships, to help find the perfect candidate for every role. • As a part of ivy's In House offering, I recently spearheaded full-cycle Talent Acquisition initiatives during a 10-month… Show more ivy helps organizations across North America grow through Executive and Professional Search and Professional Development and Coaching services. At ivy, I utilize my extensive industry knowledge and marketing and communications background, paired with my expertise in building meaningful relationships, to help find the perfect candidate for every role. • As a part of ivy's In House offering, I recently spearheaded full-cycle Talent Acquisition initiatives during a 10-month contract with a prominent marine and shipping/transportation client, successfully placing 30 roles across diverse departments, such as marine operations, human resources, finance, real estate, and public affairs.• I also execute searches for executive and professional roles for a variety of clients. Key placed roles include: VP of Content, Manager Communications, Sr. Specialist, Communications & Government Relations. Show less

Vancouver, British Columbia, Canada

• Managed large paid media budgets across a variety of platforms including Facebook & Instagram, Google & YouTube, and Pinterest advertising (planning, buying, optimizing, and tracking and reporting), producing significant improvements in KPIs across the board• Created and maintained content calendars and managed social media strategy for a variety of clients, resulting in ongoing community growth and increased engagement• Project management: Liaised with various team members and… Show more • Managed large paid media budgets across a variety of platforms including Facebook & Instagram, Google & YouTube, and Pinterest advertising (planning, buying, optimizing, and tracking and reporting), producing significant improvements in KPIs across the board• Created and maintained content calendars and managed social media strategy for a variety of clients, resulting in ongoing community growth and increased engagement• Project management: Liaised with various team members and internal and external stakeholders to ensure milestones were being met and projects stayed on track and on budget• Blog strategy, writing and management• Email newsletter strategy, writing, and creation for a variety of clients• Influencer management, including sourcing and vetting talent, content strategy & alignment, coordination of campaigns, and reporting and tracking• Budget management, analysis, and reporting Show less

Vancouver, Canada Area

• Social media strategy and implementation (including organic and paid campaigns)• Creation of compelling content and copy for websites, social media, and blogs• Creation and implementation of on-point and effective email marketing strategies• Project and client management• Management of day-to-day business administration

Vancouver, Canada Area

• Social media strategy and community management for various clients• Copy and content writing for web, email, social media, digital ads, blogs, and branding materials• Wrote a series of blogs about purpose-driven marketing and social purpose brands• Planning, buying, execution, optimization, tracking/reporting of paid social campaigns• Planning, buying, execution, tracking/reporting of sponsored content campaigns (via Pressboard and various individual publications)•… Show more • Social media strategy and community management for various clients• Copy and content writing for web, email, social media, digital ads, blogs, and branding materials• Wrote a series of blogs about purpose-driven marketing and social purpose brands• Planning, buying, execution, optimization, tracking/reporting of paid social campaigns• Planning, buying, execution, tracking/reporting of sponsored content campaigns (via Pressboard and various individual publications)• Influencer management: Research and strategy, coordination of campaigns, reporting and tracking• Project management: Coordination of vendors, clients, teammates, timelines, and budgets Show less

Maple Ridge

During my time at Left and Stays, I oversaw marketing and communications initiatives for various brands across multiple industries - including brands in the travel and tourism and telecommunications fields. My duties included:• Managing all social media strategy and accounts including Facebook, Twitter, Instagram, Pinterest, and LinkedIn• Creating engaging content across brands for blogs, social, and newsletters• Creating and overseeing paid online advertising including Facebook… Show more During my time at Left and Stays, I oversaw marketing and communications initiatives for various brands across multiple industries - including brands in the travel and tourism and telecommunications fields. My duties included:• Managing all social media strategy and accounts including Facebook, Twitter, Instagram, Pinterest, and LinkedIn• Creating engaging content across brands for blogs, social, and newsletters• Creating and overseeing paid online advertising including Facebook and Google AdWords• Website copywriting & editing with a focus on conversion and lead generation• Using Google Analytics to track and report all areas of marketing and advertising tactics • Running multiple email marketing campaigns including marketing blasts and automated drip campaigns• Coordinating with overseas development team to make daily site updates and changes• Running tests regularly for site optimization to increase conversion Show less

As the Marketing & Communications Coordinator for HI - Canada - Pacific Mountain Region, my duties included:• Developing and implementing various marketing and sales campaigns to boost membership sales and hostel overnights• Implementing the content plan, managing and writing content for the HI-C-PM Regional blog• Managing content and designing and sending out e newsletters and member notices• Graphic design work including designing posters, web buttons, flyers and other… Show more As the Marketing & Communications Coordinator for HI - Canada - Pacific Mountain Region, my duties included:• Developing and implementing various marketing and sales campaigns to boost membership sales and hostel overnights• Implementing the content plan, managing and writing content for the HI-C-PM Regional blog• Managing content and designing and sending out e newsletters and member notices• Graphic design work including designing posters, web buttons, flyers and other promotional material as well as working with external design studio on design projects• Developing and implementing a PR plan• Assisting in development and delivery of local and national social media strategy• Editor of TERN Digital Magazine – sourcing, writing and copyediting content, sourcing images, development of layout and theme for each issue, budget management, overseeing of social media and marketing and promotion Show less

Robson St. Vancouver

• Managed large team daily in a fast paced, high traffic restaurant• Worked within a team to deliver the ultimate guest experience• Used multi-tasking and prioritizing skills to serve guests efficiently• Created positive relationships with guests and co-workers on a daily basis• Opened and closed restaurant

As Marketing Coordinator, I oversaw and implemented the marketing and public relations for 6 venues, including hotels, liquor stores, and various bars and restaurants. My responsibilities included:• Media Relations-press release creation and distribution, follow up, etc.• Event planning and implementation• Ad placement/buying in magazines, newspapers, and online sources• Social Media Management for all outlets and accounts (incl. Twitter, Facebook, YouTube, LinkedIn, and… Show more As Marketing Coordinator, I oversaw and implemented the marketing and public relations for 6 venues, including hotels, liquor stores, and various bars and restaurants. My responsibilities included:• Media Relations-press release creation and distribution, follow up, etc.• Event planning and implementation• Ad placement/buying in magazines, newspapers, and online sources• Social Media Management for all outlets and accounts (incl. Twitter, Facebook, YouTube, LinkedIn, and other various online accounts)• Email Marketing• Concept, design assistance and distribution of marketing collateral• Budget planning and management• Administrative duties - invoicing, filing, meeting management, etc. Show less

Vancouver, Canada Area

During my one month practicum I was able to utilize my skills and gain knowledge and experience working within the field of public relations. My tasks included:• Database management• Drafting news releases and media pitches• Researching media contacts/reviewing media clippings• Filing and assisting with monthly reports

• Provided information and resources to members of the community• Used MS Office to create and edit documents for various departments• Answered phone and ran the switchboard• Maintained files and documents

Diploma, Public Relations, Advertising, And Applied Communication

• Skills acquired include: fundraising and sponsorship acquisition, communications planning, PR writing, media relations, page layout.

High School Diploma