Erin West

Erin West Email and Phone Number

Product Director, Credit Modernization @ Huntington National Bank
Erin West's Location
Willoughby, Ohio, United States, United States
Erin West's Contact Details

Erin West work email

Erin West personal email

About Erin West

• Senior product management professional with 20+ years of experience providing strategic and operational leadership to cross functional teams, predominantly in the Marketing Technology space.• Influential and high-performing leader with proven success in driving business value through technology solutions, bridging the gap between business stakeholders and technical execution teams.• Highly accountable problem solver, charged with a wide scope of responsibilities to ensure the successful implementation of priority initiatives.Multi-faceted senior level Product Manager with expertise in:Team Leadership - Strategic Planning - Budgeting - Resource Planning - Program ManagementAgile Methodologies - Roadmap Planning & Prioritization - Business RequirementsDesign Thinking - Quality Assurance Testing - Risk Mitigation - Process ImprovementIssue Management & Escalation - Executive Presence - Coaching, Mentoring & Development

Erin West's Current Company Details
Huntington National Bank

Huntington National Bank

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Product Director, Credit Modernization
Erin West Work Experience Details
  • Huntington National Bank
    Credit Modernization Product Director
    Huntington National Bank Jun 2023 - Present
    Columbus, Ohio, Us
  • Golden Treasures Golden Retriever Rescue
    Board Volunteer
    Golden Treasures Golden Retriever Rescue Mar 2006 - Present
    GOLDEN TREASURES GOLDEN RETRIEVER RESCUE, INC. has been organized for the purpose of removing Golden retrievers from unwanted and inappropriate homes and also from shelters; educating the public about responsible dog ownership, providing a resource for canine owners regarding the proper care and treatment of their dogs; educating the public about the breed and the need for obedience lessons for all dogs; encouraging, assisting and providing guidelines to other purebred fanciers to form rescue programs; and to provide an alternative to euthanization.
  • Pnc
    Marketing Technology Product Owner, Wing Leader, Senior Manager
    Pnc Nov 2011 - Jun 2023
    Pittsburgh, Pennsylvania, Us
    Currently serving a dual role as the Consumer Lending Offer Management Product Owner and Decision Wing Senior Manager/Wing Leader within the Customer Marketing & Analytics team, demonstrating “can-do” spirit and “whatever it takes” character.Offer Management Product Owner, Consumer Lending• Senior Manager of the Offer Management business team, responsible for the successful creation and delivery of Consumer Lending offers, ensuring error-free execution and increased speed to market.• Business Application Owner for the Offer Management technology platform (Pegasystems), managing the operation, stability, growth, and expansion of Offer capabilities to support the strategic priorities of the Consumer Lending line of business.• Leading the Offer Management business and technology teams through the Consumer Credit Card Modernization efforts to build a modern, scalable technology stack which enhances the end-to-end customer experience throughout the acquisition and originations journey.Senior Manager/Wing Leader, Marketing Decision Wing• Managing all planning and execution of the Consumer Marketing & Analytics Decision Wing, supporting three technology platforms: Consumer Lending Offer Management, Customer Interaction Management and Salesforce Email Delivery.• Direct responsibility and oversight of three Agile Crews - 32 resources total, including Product Owners, Scrum Masters, Business Systems Analysts, Developers, and Testers.• Facilitate the Intake of new epics, features and capabilities, partnering with business stakeholders and technology teams to prioritize based business value, enterprise-wide strategic objectives, funding and resource availability.• Monitor Wing productivity and measure delivery pace against defined goals and objectives, identifying opportunities for improvement, and providing coaching and guidance as needed.Other roles at PNC include similar, but more junior responsibilities: Business Analytics Mgr, Sr Business Analytics Consultant
  • Metrics Marketing Group (Now Rr Donnelley)
    Account Director
    Metrics Marketing Group (Now Rr Donnelley) Aug 2009 - Nov 2011
    Managed the account relationship for two of Metrics' largest clients; OfficeMax and Regions Bank • Account management responsibilities included strategic consultation, technical/analytic support, client communication with working teams, mid-level and C-Level management, client-side and internal project management, identification of cross-sell opportunities, proposal development, quality control, invoicing, budget management and monitoring profitability.• Oversight and support of various client services such as Contact Strategy, Campaign Management, Marketing Database implementation, ATOMSM (Automated, Triggered-Opportunity Marketing) operation, Direct Mail and Mobile App Usability Studies, Direct Mail production, email deployment, creative development, copywriting, and ad-hoc reporting/analytic requests.Established new Campaign Management SaaS offering, generating $5MM+ in new revenue• Formed and managed the Campaign Management Team which provided Direct Marketing campaign and target audience selection support for clients; recruited resources, defined roles and responsibilities, daily management and oversight.• Led the RFP process to select CampaignRunner© as the enterprise-wide Campaign Management Tool utilized internally by client service teams as well as a SaaS offering to clients.Other roles at Metrics Marketing include similar, but more junior responsibilities: Account Manager, Campaign Management Team Lead
  • Oxford Business Solutions
    Entrepreneur, Business Owner
    Oxford Business Solutions Feb 2006 - Aug 2009
    • Founded marketing services firm to retain skills and marketing expertise while on leave to start a family.• Provided professional services such as email marketing, website development and document preparation.
  • Key Bank
    Database Marketing Strategist
    Key Bank 2003 - Feb 2006
    Cleveland , Ohio, Us
    • Managed the activities of the Retail Database Marketing Campaign team, supporting various Direct Marketing cross-sell, retention, and acquisition initiatives.• Served as the liaison between the Line of Business (LOB) and Database Marketing team, assisting in needs analysis, project management, and post-mortem evaluation.• Managed relationships with third-party agencies to ensure effective communication and clear definition of project responsibilities and objectives.• Prepared and presented Direct Marketing campaign results, sharing recommended opportunities for improvement to LOB executives.Other roles at KeyBank include similar, but more junior responsibilities: Direct Marketing Developer
  • Deloitte & Touche
    Senior Consultant
    Deloitte & Touche Jun 2000 - Jan 2003
    Worldwide, Oo
    • Managed various aspects of client service and account management support for the Audit & Assurance lines of business, including client needs analysis, solution design, development, training, and implementation.• Provided clients with customized software solutions for use in estimating year-end inventory value (discontinued service offering following Sarbanes-Oxley legislation).• Completed data analysis and file interrogation for internal and external clients.• Served clients in industries such as health care, manufacturing, distribution services, government, retail and financial services.Other roles at Deloitte & Touche, LLP. include simliar but more junior responsibilities: Consultant

Erin West Skills

Email Marketing Direct Marketing Crm Account Management Project Management Database Marketing Marketing Multi Channel Marketing Management Customer Relationship Management Marketing Strategy Data Analysis Program Management Segmentation Strategy Information Technology Business Analysis Technology Marketing Business Tranformation Product Management Software Product Management Leadership Cross Functional Team Leadership Banking Financial Services Process Improvement Test Strategy Business Requirements Software Project Management It Project And Program Management Crm Program Management Software Development Life Cycle Quality Assurance Test Execution User Stories User Acceptance Testing

Erin West Education Details

  • Miami University
    Miami University
    Spanish

Frequently Asked Questions about Erin West

What company does Erin West work for?

Erin West works for Huntington National Bank

What is Erin West's role at the current company?

Erin West's current role is Product Director, Credit Modernization.

What is Erin West's email address?

Erin West's email address is er****@****pnc.com

What schools did Erin West attend?

Erin West attended Miami University.

What skills is Erin West known for?

Erin West has skills like Email Marketing, Direct Marketing, Crm, Account Management, Project Management, Database Marketing, Marketing, Multi Channel Marketing, Management, Customer Relationship Management, Marketing Strategy, Data Analysis.

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