Erinn Choong Email & Phone Number

• Created marketing collaterals based on clinical trial data, including digital sales presentations, leave behind materials (E.g. brochures, comics, cards, etc.), banners, and rep triggered emails, for healthcare professionals, patients, and the general public in compliance with SAPI regulations• Collaborated with cross-functional teams to develop marketing materials and gained approval using the Global Content Management system, VeevaVault• Assisted in the development and execution of a marketing campaign to promote Pfizer products and establish Pfizer’s presence in medical dermatology through Google SEM ads, Instagram ads, and Facebook ads• Revamped product websites using WebBuilder to incorporate new indications, updated patient materials, and updated assessments for patients’ skin conditions• Analysed customer and competitor data to identify target audiences, market trends, and improve marketing strategies • Communicated with healthcare professionals via clinic visits and sales calls and patient support groups via email correspondence for market research • Hosted events, including webinars, lunch talks, and seminars, to raise disease awareness and inform healthcare professionals on product updates• Hosted internal events during Pfizer celebrations to facilitate team building

• Analysed patient samples in the Biochemistry, Microbiology and Haematology Departments for timely and accurate results• Prepared and processed blood, urine, and tissue samples for analysis, following standard operating procedures and Good Laboratory Practices (GLP)• Operated and maintained laboratory instruments, including automated analysers and microscopes, ensuring optimal performance and calibration • Collaborated with multiple departments in the satellite laboratory to manage high-volume sample processing to meet the turn-around-time of 2 hours• Assisted in preparing reagents, solutions, and culture media, ensuring all laboratory materials were properly stored and handled

• Managed daily record keeping and training sessions for FSSC22K accreditation and achieved zero demerit points• Researched methods to lengthen shelf-life and enhance taste and texture of various food products and successfully launched two product series into the market• Liaised with suppliers to aid in day-to-day operations to find the most optimal and affordable solutions for shelf-life extension • Created marketing content for online websites and increased web traffic by 10%

• Educated 7- to 11-year-old students through hands-on experiments that relayed scientific concepts to inculcate a passion for science • Created interesting experiments to pique students’ curiosity and increased total signups to 120 students

• Coached 30 students in English and Mathematics to improve level test standings by 2 – 3 levels • Built good rapport with parents during weekly feedback sessions on children’s progress

Bachelor Of Science In Life Sciences With A Second Major In Business Management

Activities and Societies: Catholic Students' Society Member (2020 - 2024) Catholic Students' Society Cell Group Leader (2021 - 2024).

Student Exchange Programme

A Levels

Activities and Societies: Studio Ardent Member (2018 - 2019) Project IJ (Inspiring Juniors) (2018 - 2018)

O Levels

Activities and Societies: Student Council - Head of Logistics (2016 - 2017) Student Councillor (2015 - 2017) IJYM (Infant Jesus Youth.

Education record