Erin Mccarthy Email & Phone Number

Greensboro, Nc, Us

Needham, Ma, Us

Develop financial models and business cases for long-term partnership strategies to drive overall growthIdentify and onboard new partners (professional medical societies, patient advocacy orgs, centers of excellence) and create collaboration agreement for professional continuing medical education (CME) and patient educationManage relationships with current strategic partners and over 150 collaborative partners; conduct regular status meetings and program outcomes reporting Work closely with business development and medical director teams to identify therapeutic areas and opportunities for grant submissionManage partnership team and ensure team meets annual goals22% increase in partner collaborations from 2022 to 2023; 55% increase in active partners, 67% increase in diversity, equity and inclusion program partners

Newark, Nj, Us

Foster and maintain relationships with key association (nonprofit) health organization accounts to create long and short-term strategies, leading projects from conception to final executionRetain and expand business with existing clients, and identify and secure new partnership opportunitiesManage budgets, timelines, and project milestones to meet patient and caregiver education goals and deliverables, across various platforms (print, digital, online)Lead quarterly business review meetings and strategic planning sessions with key accounts Collaborate with internal and external creative, editorial and medical review teams across a wide variety of therapeutic areas including Alzheimer’s disease, cardiovascular, endocrinology, gastroenterology, women’s health and social determinants of healthClients included: American Heart Association, American Lung Association, American Diabetes Association, American Gastroenterological Association, American Red Cross, Association of Black Cardiologists, Cancer Support Community, DiabetesSisters, Endocrine Society, Fisher Center for Alzheimer’s Research Foundation, Food Allergy Research and Education, National Pancreas Foundation, Preventive Cardiovascular Nurses Association, The Mended Hearts, Inc., Vascular CuresSales Excellence Award, 2020 – met 90% of quotaSales Achiever Award, 2021 – exceeded 110% of quota

Newark, Nj, Us

Foster and maintain relationships with key association (nonprofit) health organization accounts to create long and short-term strategies, leading projects from conception to final executionRetain and expand business with existing clients, and identify and secure new partnership opportunitiesanage budgets, timelines, and project milestones to meet patient and caregiver education goals anddeliverables, across various platforms (print, digital, online)Lead quarterly business review meetings and strategic planning sessions with key accountsCollaborate with internal and external creative, editorial and medical review teams across a wide variety of therapeutic areas including Alzheimer’s disease, cardiovascular, endocrinology, gastroenterology, women’s health and social determinants of healthSales Excellence Award, 2020 – met 90% of quotaSales Achiever Award, 2021 – exceeded 110% of quota

Newark, Nj, Us

Sell complex, state-of-the-art wellness and clinical care solutions to health plan marketDevelop new business opportunities with health plan clients; write proposals and deliver capabilities presentationsStay up-to-date on healthcare industry trends and technologiesWork with C-level stakeholders to assess overall priorities to develop a strategic plan and roadmapManage key customer relationships, including demos, negotiations, training, and implementationIdentify targets, qualify prospects, and solicit and follow up on leadsAttend national and regional trade shows, conferences, and networking eventsTravel for onsite client visits to develop relationships and identify new inroadsMake daily use of Salesforce for leads, activity tracking, sales, and forecasting reportingMaintained up-to-date knowledge on current HIPAA, PHI, and CAN-SPAM regulations

Newark, Nj, Us

Partnered with nonprofit health associations, medical societies, and pharmaceutical companies on patient and consumer educational initiativesResearched, wrote and delivered winning grant submissions, proposals, and capabilities presentationsBuilt relationships and secured funding through pharmaceutical grants on behalf of nonprofit association and medical society clientsEstablished and maintained a sales pipeline with solid prospectsCollaborated with a cross-functional team including marketing, clinical, research, and legal colleaguesPrepared project timelines, cost estimates, and quotes; provided follow-up metrics reports Managed and prioritized multiple projects under tight deadlines, while meeting client brand standardsLed program review meetings with key clients and internal leadership to ensure satisfactionAttended annual national scientific meetings and professional conferencesUtilized Salesforce for leads, activity tracking, sales, and forecasting reportingMaintained up-to-date knowledge on current HIPAA, PHI, and CAN-SPAM regulations

Greensboro, North Carolina, Us

Managed the day-to-day operations of the advertising process for US Airways magazine and Four Seasons magazineCollaborated with sales reps, advertising agencies, art, editorial, and production departments to ensure correct placement of adsHandled monthly, quarterly, and annual sales forecasting for publisherServed as liaison for annual BPA Media Audit on publication circulationFulfilled all added-value and client promotions, including monthly e-blasts to 40,000+ recipients

Santeramo In Colle, Bari, It

Placed ads in national magazines; managed all added-value fulfillmentManaged national advertiser co-op advertising reimbursement programCoordinated editors’ meetings and networking events at High Point Furniture MarketScheduled product placement in national shelter magazines

Greensboro, North Carolina, Us

Developed effective advertising campaigns for local and regional clientsSold event sponsorships and helped plan and execute remote broadcasts Implemented cross-marketing and cause-related marketing promotionsManaged all barter and trade accounts

Ba, Communications; English

Professional Certification, Non-Profit/Public/Organizational Management

Education record