Erin Redding Email & Phone Number

Ames, Iowa, Us

Monroe, Louisiana , Us

Business Operations office for the CRO, focused on delivering programmatic solutions to drive our sales and revenue growth. Key activities include driving a complete rhythm of business across 4K+ human team, leading a program team delivering on customer experience and enablement programs, creation of team goals and metrics for success, building a high performing culture, and special projects.

Mountain View, Ca, Us

OPERATIONAL DESIGNDesigned and implemented the end to end marketing process for hardware and services marketing; focused on advancing strategic plans through efficient and effective delivery of integrated marketing tactics. Process at scale: Enabled rapid team growth (over doubling of team size and spend in 2 years). Partnered with functional teams to align team level processes with organization operating rhythm; resulting in customer-first integrated go to market plans coordinated among 100+ stakeholders.Strategic prioritization: Creation of program planning processes to align and confirm on scope and deliverables, and frameworks to manage day to day trade offs against those priorities. Implemented risk mitigation and trade-off framework that enabled resolution of mid program risks and shifts in less than a week. Framework scaled across Google. Effective decision making: Clear gates for cross team and/or executive decision making that included collecting of the inputs and insights to enable decision making at the right time. Efficiency: Provided insights and analytics on team efficiency and productivity. Recommended and implemented improvements in organization design and processes to improve efficiency in time, resources, budget and team health.Change management and communication: Manage ongoing process improvement through executive alignment of new ways of working, and the communication and roll out of new processes to 400+ person organization. PROGRAM MANAGEMENTMaintain planning schedules, playbooks and documents and identify, raise and mitigate risks.Manage re-planning of program due to product roadmap and/or business strategy shifts.Key projects include: Pixel phones, Nest device, and Pixel Buds & Pixel Watch launches. FUNCTIONAL AND TEAM LEADERSHIP Developed vision and stood up function of operations program management from scratch. Scaled successful operational practices into other product areas across Google.

Mountain View, Ca, Us

San Francisco, California, Us

Plan, lead and foster cross-functional work across marketing & creative pillars on all collaborations and collections; such as Levi's Made & Crafted, Pride and NFL/NBA/MLB licensed collections. Responsible for ensuring efficient, on-time, on-budget and complete delivery of campaign scope.

Brisbane, California, Us

MARKETING LEADERSHIP & BRAND CAMPAIGNS: Managed product launch and associated marketing campaigns across the company. Developed and drove strategy that is consistent, yet compelling; this spanned creative content development, retail/in store merchandizing, social media, digital media, advertising, events, sponsorships, web, email and public relations. BRAND PARTNERSHIPS & RETAIL MARKETING: Created integrated marketing campaigns with brand partners, including 5 pro sports venues, music and entertainment companies, music festivals, DJs, musicians (i.e. Famous Monsters) and professional athletes. Also collaborated with Monster sales and retail teams to implement marketing campaigns consistently into stores and e-commerce partners.EVENT MANAGEMENT: Managed activation team in 360 management of 30+/year domestic and international exhibits, launch events, press conferences, music and entertainment events, incentive programs, and influencer events. Designed and manage marketing and event budgets of up to $20M. Key events included Consumer Electronics Show, annual Monster Dealer Awards and Concert, E3, South By South West, Grammy's, IFA, NBA All Star and SuperBowl.• Lead for 2015 CES booth, which was featured as number 8 on Time.com list of 20 most eye-catching booths (out of 3500 exhibitors).CREATIVE SERVICES & CONTENT: Managed the marketing content/publishing calendar for all owned channels, brand partners, influencers & blogs.

Brisbane, California, Us

Designed and implemented a new marketing operations function, and end to end processes to the organization. Hired and managed a team of marketing and event program managers to carry out campaigns and new product launches in accordance with operations model.

Brisbane, California, Us

Brisbane, California, Us

San Luis Obispo, Ca, Us

As a part of University Housing at California Polytechnic State University, Conference and Event Planning operates as a "one stop shop" for all management and complete oversight of over 100 revenue generating conferences, camps, clinics, workshops and events per year. Managed all daily department and staff operations, including conference schedule, annual department budget planning and creation of yearly marketing and sales plan. Increased business and revenue through marketing plan and collateral creation, and collaboration with local chamber and tourism groups.Key accomplishments included: management of first International programs/conferences, implemented and trained new software planning and reservation systems to all staff, piloted new student summer orientation overnight program, and complete redo all marketing and customer facing collateral and materials.

San Luis Obispo, Ca, Us

San Luis Obispo, Ca, Us