Erin Covington Email & Phone Number

Addison, Texas, Us

As the Head of Marketing at CarOffer, I excel in planning and managing B2B marketing, with a track record of orchestrating multiple high-profile events. My expertise extends to coordinating transportation, presentations, videos, and catering for high-profile clients and potential business partners. I've successfully hosted corporate events at premier Dallas venues such as The Statler, The Ritz-Carlton, The Thompson Hotel, and The W. In addition, I have hosted large-scale events outside of DFW, at the Las Vegas Motor Speedway, Bellagio Hotel & Casino, and LVCC. With over a decade of experience setting up trade shows, I have honed my skills in preparing impactful marketing materials, delivering compelling presentations, and establishing sales processes that ensure a positive ROI. My strategic vision and execution drive our marketing initiatives, fostering strong business relationships and enhancing brand presence.

Addison, Texas, Us

As Creative Director at CarOffer, I spearheaded the successful launch of the CarOffer brand, overseeing the creation of our logo, development of a comprehensive brand book, and the design of our public-facing website. Additionally, I provided key insights and recommendations on the user interface (UI) and user experience (UX) design for the client portal. With expertise in creative briefs, brand development, web design, and brand strategy, I played a pivotal role in enhancing CarOffer's brand awareness and identity. Transitioning to marketing, I executed the go-to-market (GTM) strategy, ensuring our brand achieved high visibility and resonance in the auto market. CarOffer is the auto industry's first instant trade platform, from the creators of AAX, RedBumper, Pearl Technology Holdings.

As the General Manager at Bishop Exchange, a vibrant restaurant and bar, I successfully manage a range of responsibilities that are critical to our establishment's success. I lead a dedicated team of over 18 employees, fostering a high-performing work environment. My role includes social media management, content creation, and photography, where I developed engaging content that enhances our brand's online presence. I plan and execute both in-house and catering events, partnering with liquor distributors to orchestrate high-volume events that draw significant crowds. Additionally, I manage our live music, to ensure nothing but a great experience for our patrons. I also directed print design and production, crafting high-quality marketing materials and menus, and led website design initiatives to enhance our digital footprint. My diverse skill set and leadership significantly contribute to the vibrant atmosphere and operational success of Bishop Exchange.

As the lead bartender at Bishop Exchange, I oversee all bar operations, ensuring a seamless and enjoyable experience for our guests. My role involves crafting innovative cocktails, managing inventory, training and mentoring junior staff, and maintaining high standards of service.

Plano, Tx, Us

Pearl Technology Holdings is an innovative automotive software and marketing company based in the DFW area. We offer a wide range of products tailored for automotive dealer groups nationwide. In my role as Art Director, I have been instrumental in several key areas, including:• Developing comprehensive brand books and process documents for the creative department.• Crafting and refining creative briefs to guide project development.• Managing relationships with various vendors to ensure high-quality deliverables.• Designing and prototyping new products with a strong emphasis on user experience.• Building products across multiple platforms, including iOS, Android, and web.• Applying in-depth knowledge of mobile and web design layouts to enhance product functionality and aesthetics.Our diverse product portfolio includes: Pearl360, Pearl Pre-Owned, RPM, Pearl Intercept, ShowroomXpress, VehicleXchange, Pearl Proximity, NewCar IQ, ECarTag, and Trade-In Concierge.

Mckinney, Texas, Us

At RedBumper, I served as a Graphic Designer for two years, contributing to various design projects and marketing initiatives. My responsibilities included:• Creating visually compelling designs for both web and print media.• Developing engaging content for social media platforms.• Designing direct mail materials and email campaigns.• Collaborating on UI and UX design projects to enhance user experience.• Crafting eye-catching advertisements to support marketing efforts.RedBumper was acquired by CDK Global in 2016, marking a significant milestone in the company's growth.

Responsible for designing Grow Local's website relaunch for end of January '16, label design for delivery orders, social media banner design and short promo videos in After Effects.

Chicago, Il, Us

As Art Director of Turn Magazine, my role included directing weekly meetings, assigning projects and tasks to designers, creating an overall layout and grid, and overseeing/editing the magazine as a whole.

Neenah, Wi, Us

Designed a variety of ads for print, digital and outdoor mediums. Created content for various social sites: Facebook, Twitter, Google+. Audited and updated graphics and content of websites. Developed promotional summaries.

Chicago, Il, Us

As a VIP Host and Promoter at The MID Nightclub, I was responsible for driving attendance and enhancing the guest experience through various promotional activities. My key duties included:• Hosting and promoting events, shows, and concerts at The MID using social media, word-of-mouth, and guerrilla marketing strategies.• Organizing private parties to expand and strengthen my client base beyond the venue.• Booking wristband party packages, bottle service tables, and champagne tables to ensure a premium guest experience.• Selling tickets for React Presents events, contributing to the success of their shows.

Neenah, Wi, Us

Shot custom photography of Bergstrom's Victory Lane pre-owned vehicles on each lot. I was responsible for editing, uploading and managing the vehicle photography on the consumer facing website. Experience writing vehicle descriptions with a strong attention to detail listing the vehicle features.

Neenah, Wi, Us

Job shadowed Bergstrom's design team and learned the process of developing ads and editing the website.

Bfa, Graphic Design

Pre-Art