Create and execute innovative, engaging, and scalable global marketing campaigns, promotions and experiences for both digital-first and partner-led businesses. Manage outbound execution and lead generation, including paid and organic social media, PPC and remarketing, content syndication and email promotion and nurture. Responsible for eCommerce marketing, conversion and renewals for subscription and SaaS products. Drive key transformative initiatives and support new products, new platforms and new markets in a flexible, fast-moving and rapidly evolving business environment.

Responsible for marketing strategy and execution aimed at awareness, engagement, and conversion of corporate and commercial prospects. Managed a team of marketing resources tasked with online marketing (SEO, SEM, and more), demand generation, and content creation, including development of email campaigns, customer videos, online webinars, and interactive assets.

Manage global marketing and partner enablement programs for PTC (NASDAQ PMTC), a market-leading supplier of product lifecycle management (PLM) software solutions and related services. PTC's software solutions include a suite of computer-aided design (CAD), engineering calculation, and extensible markup language (XML)-based document authoring tools, and a range of Internet-based collaboration, content and process management, and publishing technologies.

Managed corporate global marketing, PR, business development, and client account management. Consulted directly with leading technology, publication/research, and consumer organizations to advise on direct marketing and lead acquisition strategy.

Supported SEO strategy, direct mail and email response campaigns, and marketing asset development Softscape, a privately held human capital management and case management software provider. Developed and launched the company's premier management consulting product offering, including related collateral and sales tools. Managed a global proposals team, supporting 250% YOY sales growth, helped identify trends for requests in the market and drive new product and feature development. Coordinated partner relationships and integrated messaging to respond to sales requests.