Erin Sojourner Email & Phone Number

Seattle, Us

Asheville, North Carolina, Us

Strategic Advisor, Public Speaking, and Consultation Services are available in these categories: Company Culture + Regenerative BusinessNutrient Density + Water Technologies in Biological FarmingLiving Systems Principles + Practices in ActionRegenerative/Biodynamic Raw Materials Matchmaking + Innovations Cross-Collaborative Efforts in Marketing within the Natural Products IndustryMessaging and Brand Identityetc.Clients + Projects: • Strategic Consultant for HB Specialty Foods re: company culture, internal communications, brand identity, building robust intern programs across departments, event facilitation, etc.•Partner/Co-Founder Launching a new company in 2023 with water technology to assist farms and microbes in the soil. Stay Tuned! • Working with a multitude of international brands and farmers to create a few signature brands that embody the culture of the regenerative food movement.• Supporting relationship growth between farmers and brands in the regenerative/Biodynamic space looking for brand management, awareness, and distribution in the natural products marketplace.

Nampa, Id, Us

I held the position as their VP of Strategy + Innovation for over 2.7 years and now I am on contract as an Executive Consultant. In September 2022 I facilitated their 2nd annual company-wide Open Space event, including post-production reports, highlight reels, and internal communications. I am continuing on a sundry of projects within the company to assist in external messaging, building a robust intern program from the ground up, streamlining their metrics in retention by utilizing strategy in the interviewing process, onboarding, and exit interviews to match up with the newly christened mission, vision, and core values. *Including any brand support that may arise in the regenerative + specialty foods sector.

Nampa, Id, Us

• Co-Leading Strategy, Marketing, Pilots, and Sales efforts in Specialty Retail for Regenerative + Biodynamic Categories w/a Focus on Farmers + Producers of Grains, Pulses, Dry Blending, Formulations & Baking.• Company-Wide Culture Efforts; Onboarding, Retention, Values, Mission, Vision Development • Website & Marketing Collateral • Internal + External Communication Platforms• Strategic Alliances • Cutting-Edge Manufacturing• Branding Support & Key Messaging• Assisting in the Creation of Novel + New Ingredients• Curating Customer Relationships

New York, New York, Us

A Growing Culture (AGC) advances a culture of farmer autonomy + agro-ecological innovation in order to create a socially just + environmentally sustainable food system. AGC believes farmers should be at the forefront of agriculture, and they work hard to protect their natural rights to define + shape their own food systems. AGC is reframing the way the world views farmers, facilitating collective learning + catalyzing innovation through farmer-to-farmer exchange + supporting on-the-ground efforts for farmer-led research + documentation.

Nampa, Idaho, Us

Personally rebranded and launched an exclusive brand owned by HB, "Among Friends", to QUICKLY support the Regenerative/Biodynamic farmers within our network and Thrive Market by mobilizing healthy food available to their online shoppers during the supply shortages of Covid-19 in 2020-2021. Among Friends, our friends are the farmers that grow our food and the eaters that support these farmers. Our friends care about supporting our planet through agricultural practices that are Organic, Non-GMO and holistically focused on regenerating the Earth’s precious resources. Among Friends…Caring for each other and our planet! That’s why we source our ingredients from farmers that utilize the organic, regenerative farming approach. These methods focus on promoting healthier ecosystems by rebuilding soil organic matter, promoting biodiversity, and protecting watersheds through holistic farming. Regeneration refers to restoration, renewal, and growth… something we can all be proud of supporting!

Boise, Id, Us

The Entourage Team is a group of innovative formulators, global agilists, scientists, medical professionals, trendsetters, media makers and designers – individuals that have great respect for the environment and the human experience. We are passionate about providing unique, well-designed products that leave you feeling inspired.

Philomath, Or, Us

Supported 3 main trade committees (and the creation of multiple sub-committees) of Demeter licensees with the aim of launching a much needed Biodynamic Trade Association (BTA) dedicated to the sphere of marketplace support of farmers, wineries, traders, and CPG designations in the USA. In conjunction with Demeter International the goal of the BTA is to bring national & international awareness of the diversity of products available and to enable the manufacturers, the buyers and the industry to link directly with the farmers to support and enable the growth of Biodynamic in the marketplace. In addition, these committees were made up of key stake holders & together we built out a much needed Biodynamic messaging architecture.Committees are as follows: CPG, Farmer Trade, Increasing Demeter Certification, Industry Education, Wines & Vines

Philomath, Or, Us

• Built strong relationships with clients and prospects identifying opportunities to grow existing brands and encourage the development of new brands.• Connected brands seeking raw materials to farms that provided them, domestically and internationally, with an emphasis on US farms.• Analyzed and communicated market trends and developed presentations including Power Point• Ensured quarterly UPC code reporting to SPINS.• Extremely conversant with Demeter Farm & Processing Standards and able to simply and thoroughly explain concepts and requirements.• Represented Demeter at conferences, workshops, webinars, and corporate trainings.Marketing• Acted as the Demeter brand ambassador to marketplace.• Collaborated with marketing and public relations consultants and Demeter President to develop Demeter brand marketing plan with primary oversight of its execution.• Engaged brands, traders, and farmers in strategic marketing initiatives that built momentum towards the launch of an independent trade organization.• Managed the development and execution of all social media campaigns.• Assisted in the development of content and collateral including website, brochures, fact sheets and FAQ.• Interfaced with Member Services Coordinator to ensure new brands are properly welcomed, opportunities explored, and directory updated.• Designed, produced and managed special events. Certification Marks Oversight• Monitored and ensured the proper and legal usage of the certification marks in the marketplace.• In case of major infringement notify President/Board to discuss course of action.• For minor infringements goal was to leverage infringers into business development leads.• Provide accurate and timely record keeping.

Philomath, Or, Us

• Implemented the adoption of Biodynamic farming amongst sustainable and organic farming community. • Represented Demeter and Biodynamic® farming and processing nationally to farmers, farmer groups, educational institutions, cooperatives, trade associations, etc. • Identified and contacted farmer groups, educational institutions, cooperatives, trade associations, etc.• Created marketing and communication programs to promote Biodynamic education and adoption amongst group members.• Conducted workshops and other training. • Identified and contacted values aligned farmers.• Utilized tools like the NOP database to search for farmers.• Developed language & narratives for farmer / brand opportunities in the marketplace.• Developed strategies / initiatives to increase production of Biodynamic produce. • Worked with existing Demeter members nationally & internationally to expand production and awareness of raw material needs.• Recruited farmers with an emphasis on meeting the ingredient needs of processing companies working with the Whole Foods Market early adopter program.• Acted as a liaison between processing companies and farmers.

Philomath, Or, Us

I was responsible for providing excellent service to Demeter members and prospects from initial contact through certification, assisted the Co-Directors in their business development efforts, and provided farmer education and strategic partnership development with agricultural organizations across the country.• Ensured that prospects and new members received excellent service and support.• Assisted in the development and execution of GROW strategies with primary oversight for farm prospecting. • Had primary responsibility for communicating benefits of membership, including marketing support and ingredient sourcing/promoting.• Liaisons with Demeter International Raw Materials Coordinator to assist in matchmaking between processed food companies and ingredient sources around the world.• Participated on Demeter MARKET and GROW committees.• Participated in Demeter Board meetings and provided minutes as needed. Member Services• Interfaced with members and prospects to better understand and address their particular concerns, needs, and opportunities.• Provided education and support from initial contact through application and certification.• Acted as information conduit between farmers who have raw materials available for wholesale and the companies that are searching for them, both domestically and internationally.• Updated and maintained Demeter Biodynamic Directory.

Philomath, Or, Us

• Conducted necessary research resulting in a complete understanding of the agricultural landscape of the USA, especially within the sustainable and organic space. • Recruited farmers to transition to Biodynamic farming with an emphasis on meeting the ingredient needs of processing companies working with the Whole Foods Market program.• Acted as a liaison between processing companies and farmers. • Represented Demeter and Biodynamic® farming and processing nationally to farmers, farmer groups, educational institutions, cooperatives, trade associations, etc. • Developed partnerships and projects with sustainable agriculture organizations and other non-profits across the country.• In collaboration with Co-Director, developed and implemented marketing and communication programs to increase Demeter’s visibility in the national farming community.• Sought local, state, and regional grant opportunities to support the education of farmers and Biodynamic adoption.• Fostered development of DemeterLOCAL chapters and Biodynamic cooperatives.• Conducted workshops and other trainings. • Developed deep understanding of Biodynamic farming principles and practices, and became conversant in the understanding of the role and use of the preparations.• Participated in Demeter and Stellar Board meetings when necessary.• Organized information, updated Salesforce database to provide monthly reports based on criteria set forth by Co-Directors.• Set monthly and yearly strategic goals in concert with Co-Directors whose primary measurement of success is the number of farms that converted to Biodynamic because of Coordinator’s efforts.

Bucks County, Pennsylvania, Us

Organized, created & EMC'd special event with a sponsored after party for farmers interested in new opportunities in the Biodynamic Marketplace in-conjunction with Brad's Raw Chips, Whole Foods Markets, Rodale Institute, Demeter USA & NC State University.Sponsorship for the After Party Event was gratefully provided by Frey Wines, Ashevillage Institute, Buchi, UliMana Chocolates & Roots Hummus.

Bucks County, Pennsylvania, Us

• Directed & Produced a 12-week video series for the membership community, (The Nourished Community).• Developed content / recipes for their healthy families network.• Contributed to & was featured in the Brad's Raw Made Easy Book• Co-Produced Brand Promotional Video

Pittsburgh, Pa, Us

• Worked with Executive Director and Programs founder to identify projects. • Received & reviewed all applicants.• Researched, identified & developed specific fruit tree cultivars per region.• Identified appropriate schools, churches & community programs to support FTP Initiatives The Fruit Tree Planting Foundation (FTPF) is an international nonprofit charity dedicated to planting fruitful trees and plants to alleviate world hunger, combat global warming, strengthen communities, and improve the surrounding air, soil, and water. FTPF programs strategically donate orchards where the harvest will best serve communities for generations, at places such as public schools, city parks, low-income neighborhoods, Native American reservations, and international hunger relief sites. FTPF’s unique mission, which has been featured in major publications across the country, benefits the environment, human health, and community involvement—all at once!

Owned and operated Cedar Valley Nursery (10 acre biodiverse farm) + founded/operated Cedar Valley Farmer's Market