Erman Adali Email & Phone Number

Istanbul, Tr

Istanbul, Turkey

1. Data Analysis - Conducted in-depth marketing campaign analysis to evaluate descriptive KPIs and calculate financial results (revenue, costs, gross margin, and EBITDA), providing actionable insights to drive strategic financial and marketing initiatives.2. Segmentation & Predictive Models - Leveraged supervised and unsupervised machine learning algorithms, including KMeans, Random Forest, KNN, and XGBoost, to accurately segment and predict customer groups for A/B testing, enabling… Show more 1. Data Analysis - Conducted in-depth marketing campaign analysis to evaluate descriptive KPIs and calculate financial results (revenue, costs, gross margin, and EBITDA), providing actionable insights to drive strategic financial and marketing initiatives.2. Segmentation & Predictive Models - Leveraged supervised and unsupervised machine learning algorithms, including KMeans, Random Forest, KNN, and XGBoost, to accurately segment and predict customer groups for A/B testing, enabling data-driven decision-making in marketing and financial product development.3. Data Storytelling - Presented comprehensive analysis to management and C-Level executives, supporting data-driven decisions in campaign and financial product development. Contributed TL 43 million directly to Turkcell's financials over two years through a collaboration with the Cost Transformation Office in a Tax Project.4. Data Mining - Conducted data mining to identify potential customer groups based on alternative scenarios, improving customer targeting and optimizing financial product offerings.5. Process Automation - Developed a post-campaign analysis automation tool using Python in Git, significantly reducing analysis time from 3-4 weeks to just one hour, allowing for more agile decision-making in financial and marketing strategies.6. Reporting - Created data-driven reports and dashboards using MicroStrategy and Python (Seaborn & Matplotlib libraries) to facilitate informed decision-making in finance and marketing departments. Show less

Istanbul, Turkey

- Conveyed more than 20 operational audits for effectiveness of strategic IT and Business Processes consisting of evaluating gaps and risk, tracking remediation plans for the defined gaps.- Performed data analysis on the acquired, necessary data from relevant source systems to give insights about selecting most convenient sample from big data.- Assistance to the external auditors, including Sarbanes-Oxley Act (SOX) related testing, as instructed. Performed control testing and complete… Show more - Conveyed more than 20 operational audits for effectiveness of strategic IT and Business Processes consisting of evaluating gaps and risk, tracking remediation plans for the defined gaps.- Performed data analysis on the acquired, necessary data from relevant source systems to give insights about selecting most convenient sample from big data.- Assistance to the external auditors, including Sarbanes-Oxley Act (SOX) related testing, as instructed. Performed control testing and complete review procedures for testing performed by other team members.- Prepared comprehensive, well-written audit work papers documenting the test steps performed and sharing audit results and recommendations with Head of Divisions and Board of Directors. Show less

İstanbul, Türkiye

- Worked as a consultant in SOX, IT Risk & Controls Assessment and Process Improvement Projects, conveyed simultaneously in 7 different countries.- Performed data analysis, migration tests and Journal Entity Testing in Financial Audit support engagements via using ACL and MS SQL.- Performed IT General Controls and reported Financial Audit Management at varying, top companies from different sectors (e.g. Pharma, Manufacturing, Retail).

İzmir, Türkiye

- Reported to Project Manager, managed multiple projects for various clients from different sectors.- Analyzed the client business structure, identified needs & requirements and coming up with the correct ERP solutions specific to client needs.- Managed the training processes for clients and troubleshooting for the implementation phase of the projects.- Prepared client specific technical documents, progress reports and regular presentations to upper management and project boards for… Show more - Reported to Project Manager, managed multiple projects for various clients from different sectors.- Analyzed the client business structure, identified needs & requirements and coming up with the correct ERP solutions specific to client needs.- Managed the training processes for clients and troubleshooting for the implementation phase of the projects.- Prepared client specific technical documents, progress reports and regular presentations to upper management and project boards for approvals. Show less

Master Of Science - Big Data And Business Analytics

88/100 - *Highest Gpa, Bachelor'S Degree - Statistics