Connecting people and ideas to make the world a better place.

✔️ Developed and managed new Marketing Team to serve three business platforms – Pet, Livestock, & Aquaculture✔️ Directed re-brand process for two key business segments – Commercial Livestock and Wilbur-Ellis Nutrition✔️ Led 2023 strategic planning process for Nutrition Senior Leadership Team✔️ Drove commercial expansion through new product launches and Joint Development Agreement with key industry technology partners✔️ Initiated, planned, and coordinated first-ever Leadership Development workshop series for 60 executives✔️ Championed Culture and Sustainability initiatives, driving growth through internal evolution and change

✔️ Spearheaded post-transaction integration of Emmert into Wilbur-Ellis✔️ Member of Senior Leadership Team serving 400+ colleagues✔️ Led key customers through integration transition, resulting in 100% retention

✔️ Implemented and led Company’s annual strategic planning process, resulting in double-digit year-over-year revenue growth and profitability✔️ Directed Sales, Marketing, and Research & Development teams for strategic market expansion✔️ Delivered unprecedented revenue and profit growth – setting record highs since 2020✔️ Achieved all-time sales records in 2020 among five marquee accounts✔️ Recruited, selected, developed, and coached senior-level Business Development and Research & Development executives✔️ Coordinated annual sales planning process, prioritizing relationships with key customer executives✔️ Developed and implemented annual marketing strategies including client targeted messaging and spending budgets for advertising, promotion, industry sponsorships, trade shows and other industry events✔️ Directly responsible for Marketing, Research & Development and Human Resources functions✔️ Led corporate image, brand names and trademarks, marketing assets, packaging, industry and customer communication✔️ Spearheaded due diligence during F.L. Emmert’s acquisition process to Wilbur Ellis Nutrition, Inc., and shepherded 40+ colleagues through transition to new ownership

✔️ Developed Company’s Purpose, Vision, Mission, Values and created principle-based culture tools✔️ Envisioned, developed, and implemented the “Promise Program™”, an individually tailored colleague development program✔️ Created and led Seven Habits for Highly Effective People custom curriculum✔️ Created and creative directed first professional employee handbook, as well as culture tools such as emplopyee generosity and appreciation programs✔️ Coordinated Company communications, including customer and community engagement✔️ Envisioned and executed the multi-faceted “Emmert Engaged” colleague development program, including recruiting, onboarding, skills development, check-ins, professional development

✔️ Envisioned, designed, developed, and launched Whisk & Wag – an innovative dog treat brand✔️ Coordinated sales strategy and marketing strategy for launch 5 SKUs into national retail and online stores

✔️ Created corporate identity and corporate branding✔️ Coordinated marketing, advertising, packaging, and promotions for wholesale and retail products✔️ Managed contract marketing firms including strategy, design, budgeting, and implementation✔️ Managed social media design and implementation and website strategic design

General staff accountant for accounts payable, payroll, bank reconciliations and comprehensive benefits