Head Of Direct Marketing
Contex Group Inc.
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Éric Pearson Email & Phone Number
Head of Direct Marketing
at
Contex Group inc.
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✓ Verified July 2026
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Current company
Contex Group inc.
Role
Head of Direct Marketing
Location
Laval, Quebec, Canada
Who is Éric Pearson? Overview
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Quick answer
Éric Pearson is listed as Head of Direct Marketing at Contex Group inc., based in Laval, Quebec, Canada. AeroLeads shows a matched LinkedIn profile for Éric Pearson.
Éric Pearson previously worked as Circulation Manager at Ricardo Media Inc. and Head of Direct Marketing, Consumer Magazines at Tc Media, A Division Of The Transcontinental Group. Éric Pearson holds Bachelor Of Science (Specialization In Communications) from Université De Montréal.
Profile bio
About Éric Pearson
Relationship Marketing Specialist with over 15 years of experience in subscriptions management for major women’s magazines in Quebec. Results-oriented manager who is equally committed to customer satisfaction. Recognized for his abilities in developing dynamic and effective consumer loyalty building strategies. PROVEN SKILLS• Creative, dynamic, spirit of initiative• Good motivator and listener• Capacity for synthesizing, excellent ability to make complex ideas accessible• Always on the lookout for new trends• Ability to manage many files simultaneously• Mastery of Outlook, Excel, Word, and Access• French (spoken, written), English (professional working proficiency)(514) 531-9375pearson.eric@videotron.ca
Current workplace
Éric Pearson's current company
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Contex Group Inc.
5 roles
Éric Pearson work experience
A career timeline built from the work history available for this profile.
Circulation Manager
Designed annual marketing plan. Developed subscription and newsstand sales strategies, and managed subscription recruitment and renewal promotions for RICARDO magazines (french and english versions).Key Achievement: Designed a new annual marketing plan and developed a new renewal strategy.
Dec 2015 - May 2016
Head Of Direct Marketing, Consumer Magazines
Managed a relationship marketing team. Designed annual marketing plans and put in place subscription recruitment and renewal campaigns for the magazines Coup de pouce, ELLE Québec, Fleurs plantes jardins, and Décormag.Key Achievement: Developed an online renewal strategy in collaboration with the Web and Operations Departments. Result: 15% increase in online renewals, and 10% decrease in paper costs.
Oct 2011 - Jun 2015
Relationship Marketing Manager
Developed and implemented relationship marketing plans for consumer magazines. Analyzed marketing results to monitor the progress of campaigns and modify strategies as needed.Key Achievement: Developed and put in place a subscription campaign during the launch of the magazine Vita, in collaboration with the External Resource and Operations Departments. Result: 100,000 subscription sales in less than one year.
Nov 2000 - Oct 2011
Circulation Manager
Developed subscription sales strategies, and put in place subscription recruitment and renewal promotions for each magazine. Established print runs, and coordinated the new release of magazines to display stands. Analyzed the sales performance of our products compared with the performance of our competitors, and made any necessary corrections. Coordinated all promotional materials, from design to printing.
Sep 1998 - Oct 2000
2 education records
Éric Pearson education
Bachelor Of Science (Specialization In Communications)
Minor In English Language And Civilization
FAQ
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What company does Éric Pearson work for?
Éric Pearson works for Contex Group inc..
What is Éric Pearson's role at Contex Group inc.?
Éric Pearson is listed as Head of Direct Marketing at Contex Group inc..
Where is Éric Pearson based?
Éric Pearson is based in Laval, Quebec, Canada while working with Contex Group inc..
What companies has Éric Pearson worked for?
Éric Pearson has worked for Contex Group Inc., Ricardo Media Inc., Tc Media, A Division Of The Transcontinental Group, and Tva Publications (Publicor), A Division Of Quebecor Group Inc..
How can I contact Éric Pearson?
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What schools did Éric Pearson attend?
Éric Pearson holds Bachelor Of Science (Specialization In Communications) from Université De Montréal.
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