Erricka Reed, Bba, Mba Email & Phone Number

Detroit, Mi, Us

Farmington Hills, Michigan, United States

• Dynamic, results-driven professional with a proven track record in driving sales growth, executing impactful marketing strategies, and leading customer acquisition efforts while championing diversity initiatives.• Expertise in identifying and capitalizing on new business opportunities, cultivating robust client relationships, and expanding pipelines to secure sustainable, long-term contracts.• Skilled in creating compelling marketing materials, managing dynamic social media campaigns, and executing data-driven strategies to amplify brand visibility and engagement.• Adept at conducting market research, performing competitive analysis, and leveraging CRM systems to refine and optimize sales strategies.• Strong communicator with exceptional organizational skills, capable of working independently, prioritizing tasks, and achieving outstanding results in high-pressure, fast-paced environments.• Passionate about fostering growth, delivering measurable value, and driving inclusive practices to ensure equitable outcomes and organizational success.

Livonia, Michigan

• Consistently surpassed revenue targets for segment clients by implementing strategic outbound and inbound calling campaigns, driving business growth while actively identifying and engaging new prospects.• Achieved 200% of new business goals through targeted prospecting efforts, unwavering persistence, and cultivating strong, trust-based client relationships.• Delivered compelling and results-driven sales presentations that effectively engaged prospective customers, securing new partnerships and driving sustained revenue growth.

Livonia, Michigan

•Successfully managed $7–8 million in annual revenue for shared mail products, ensuring precise oversight and optimal performance.•Fostered and strengthened collaborative relationships with national sales executives and external clients, driving customer satisfaction and retention.•Streamlined and implemented rigorous processes to maintain adherence to quality controls, ensuring accuracy and consistency across all orders and changes.

Detroit, Mi

•Conducted in-depth interviews and comprehensive assessments of clients’ financial, family, and personal circumstances to determine and verify eligibility for a range of governmental assistance programs.•Approved applications for critical aid programs, including Medicaid, childcare, emergency energy payments, shelter repair, and food assistance, ensuring timely support for eligible clients.•Prepared detailed hearing summaries, actively participated in prehearing conferences, and effectively communicated decisions during administrative hearings to ensure transparency and fair outcomes.

Master Of Business Administration (Mba), Business Administration, Graduated June 2013

Bachelor Of Business Administration - Bba, Business Administration; Finance

Activities and Societies: Delta Mu Delta Honor Society, KSU Student Goverment Association, KSU First Year Experience-Peer Mentor, KSU.