Errin Julkunen Pedersen Email & Phone Number

United States

Salt Lake City, Utah, United States

• Lead strategic communications and content direction for high-profile projects across technology, finance, CPG, and healthcare industries, developing customized messaging solutions that align with brand objectives and.
• Guides creative vision and execution for top-tier client projects, ensuring messaging consistency and impact.
• Develops multi-channel content frameworks and campaigns that reinforce O.C. Tanner’s mission and strengthen brand positioning across diverse sectors.
• Collaborates closely with design, production, and strategy teams to deliver cohesive, insight-driven storytelling that resonates with intended audiences.
• Conducts cross-functional workshops, refining brand narratives and aligning messaging with strategic business objectives.

• Developed strategic campaigns for Fortune 500 clients, crafting on-brand content that helped embed O.C. Tanner’s suite of apps and services within client cultures.
• Created diverse deliverables—including print and web content, video scripts, email campaigns, PPT presentations, direct mail, environmental graphics, naming, and sales proposals—while maintaining focus on overarching.
• Led efforts to define content strategy, narrative direction, and messaging flow tailored to target audiences, enhancing client engagement and brand resonance.
• Contributed creative concepts for RFPs, demonstrating the emotional impact and value of O.C. Tanner’s solutions.
• Participated in Design Center brainstorming sessions and innovation blitzes, contributing ideas to grow product offerings and enhance overall value.

Salt Lake County, Utah, United States

• Focused on B2B content strategy for a major telecommunications client, creating high-impact messaging that supported business objectives and engaged target audiences.
• Developed multi-channel campaigns tailored to client needs, enhancing brand positioning within the B2B market.
• Partnered with cross-functional teams to deliver cohesive, insight-driven storytelling that met client goals across various digital platforms.
• Conducted content workshops, gathering insights to ensure messaging aligned with client priorities and maintained consistency across departments.

Lehi, Utah

• Led creative and strategic content direction for the U.S. market, overseeing high-impact campaigns and delivering messaging that resonated with both consumers and distributors.
• Directed a team in the creation of diverse content—from product launches and promotional campaigns to social media, video, and digital assets—enhancing brand loyalty and visibility.*Developed messaging frameworks and.
• Played a key role in shaping brand voice and narrative, guiding creative sessions and brainstorming initiatives to align content with Young Living’s core mission and values.
• Collaborated with cross-functional teams, including design, marketing, and product, to drive cohesive campaigns and support strategic business initiatives.
• Provided mentorship and direction for junior writers, fostering a culture of creativity, excellence, and continuous improvement within the team.

Greater Salt Lake City Area

• Drove strategic communication and marketing initiatives for the Workforce and Economic Development division, enhancing brand visibility and community engagement.
• Developed and implemented comprehensive marketing campaigns that promoted key programs, events, and initiatives, elevating the college’s profile within the community and industry.
• Created tailored messaging frameworks and content strategies that resonated with diverse audiences, ensuring alignment with the college’s mission and goals.
• Collaborated with cross-departmental teams to ensure brand consistency across all media channels, streamlining communications to support a unified college identity.
• Led high-profile projects and managed marketing campaigns for major events, coordinating efforts with internal teams to execute press releases, media outreach, and other promotional activities.
• Contributed to brand-building efforts for the newly formed division, developing cohesive marketing materials such as catalogs, brochures, and advertisements to increase program visibility.

• Supported university-wide student research initiatives, providing operational and strategic leadership to advance the goals of the Office of Engaged Learning. Developed and executed high-profile events and.
• Wrote executive speeches, presentations, and correspondence, enhancing visibility for institutional leadership.
• Planned and executed marketing strategy for events such as the Presidential Lecture Series and Engaged Learning Week.
• Managed program budget, ensuring alignment with strategic objectives and resource efficiency.Contributed to strategic planning efforts, collaborating with administrators to advance campus-wide student research.

Salt Lake City, Utah, United States

• Provided strategic leadership to elevate the library’s presence and impact in the community, aligning programming and marketing efforts with organizational goals and fostering collaborative partnerships.
• Developed and implemented a strategic social media presence, expanding the library’s reach and engaging the community with relevant content that reinforced the library’s mission.
• Built and maintained relationships with local organizations and stakeholders to create impactful, collaborative programs that addressed community needs and enhanced public engagement with library resources.
• Led programming alignment initiatives, ensuring that events and resources were strategically designed to meet the library’s broader objectives and address community interests.
• Secured grant funding through well-crafted proposals, enabling the library to launch new programs and extend services to underserved populations.
• Provided strategic direction to a team of librarians, supporting them in developing programs and initiatives that strengthened the library’s role as a vital community resource.

• Oversaw academic support and administrative operations within the Communications Department, ensuring effective resource management and faculty support. As an adjunct instructor, provided students with a strong.
• Managed content and updates for public-facing and internal communication channels.
• Established budget guidelines to support department needs and enhance program offerings.
• Documented business processes, streamlining workflows and supporting faculty in daily operations.
• Guided students in developing clear, persuasive writing and analytical skills in introductory courses in Communications.

Executive Mba

Bachelor Of Science (Bs), English Language And Literature/Letters

B.S., Philosophy

Activities and Societies: News Editor/Editor at Large—The College Times; President/Founder Gender Studies Club; Director/Producer.