- Understanding products inside out and research competitors and their strategies- Accordingly set up marketing and advertising goals for the brand- Drive campaigns from planning to execution to meet key performance metrics- Optimize Meta Ads performance for each digital campaign- Monitor and analyze digital campaign performance result- Ideate and design visually compelling graphics, illustrations, images and layouts

- Manage end-to-end illustration project development and monitoring the whole production progress- Estimate effort required for each task and provide project timeline and progress tracking sheets- Work closely with both internal and external stakeholders (project lead, art director, marketing team and production team)

- Supervise the digital marketing team daily workflow, assigning project workloads, and monitoring deadlines- Lead and review the work of the creative teams for all web, print, and digital marketing collaterals- Brainstorm and audit with product and engineer teams to improve internal company’s products (HRIS, e-commerce website, etc)- Develop strategy, content pillars and planning across channels (Facebook, Instagram, LinkedIn, website/landing page)- Execute social media contents, content writing for captions, and hashtags- Ensure current social media strategy aligns with company goals and values- Create monthly report for social media growth- Conduct research for keywords and phrases that are relevant to the industry- Create quality, SEO-optimized content that is relevant to the marketed products- Optimize title tags, meta description, URL slug, and image file names

- Manage end-to-end project development and monitoring the whole production progress- Estimate effort required for each task and provide project timeline and progress tracking sheets- Work closely with both internal and external stakeholders (project lead, art director, marketing team and production team)- Work with clients from various industries (financial institution, property, automotive, FMCG)- Delivering client's brief in a detailed manner and assign the task to team members- Conduct a preview meeting with clients and delivering the final result to clients in timely manner

- Actively seeking and engaging potential clients, creating and maintaining a positive relationship- Distributing emails through the use of automation software (Mailchimp)- Maintaining a database of customers who have opted to receive our correspondence- Monitor, identify, and evaluate the business performance with managerial and point out the problems- Handling social media account, ensure consistency in brand messaging across all content, aligning it with the company’s mission, vision, and values- Develop organic social media content planning and copywriting across channels (Instagram, LinkedIn, YouTube, website)- Manage company WordPress site, including creating, editing, and publishing content- Operate Instagram ads for brand awareness- Monitor and measure content performance across all digital channels- Conduct professional and informative sales presentations (e.g. company profile, proposal, deck)- Provide documents; contract letter, quotation and invoice- Successfully obtain repeat customers- Notable Clients: World Bank, Sampoerna, Lexus Indonesia

- Oversee and record all financial transactions- Managing employee payrolls- Sorting, recruiting, interviewing and hiring staff- Maintain effective organizational relationships with conducting meetings and bonding session- Maintaining a working knowledge of the industry including challenges and opportunities

- Mapping and planning the whole semester materials- Teaching drawing to Kindergarten class- Performing a fun drawing activity and method for kids aged 5-6 years old

- Led visual team- Responsible for making early visual development and visual assets

Art and Design Magazine at Universitas Multimedia Nusantara

Student Association Art and Design Faculty at Multimedia Nusantara