 Develop integrated marketing strategies, incorporating varied client advertisement, including web, digital and print mediums. Establish quality standards to enhance customer satisfaction.  Partner with clients and project teams to outline and manage the project scope, objectives, schedule, budget and resources. Facilitate project troubleshooting and problem resolution.  Utilize creative problem solving skills to enhance client vision through suggesting content that is appropriate for design solutions (e.g. blogs, animation, newsletters). Assist in the selection of visually appealing color schemes, fonts, content, and page layouts.  Provide comprehensive web graphic services, utilizing advanced computer skills to create wireframes and mock-ups to visually represent the look, layout and features of a website.  Utilize customer demographics to create logos, and analyze and interpret news in order to generate original ideas for start of the art graphics that supplement editorial articles. Prepare editorial graphics, photos and text for upload to the web.  Create accurate graphics, collaborating with Graphic Designers and Editors in order to gain further insight and meet editorial deadlines for submitting layout of designs for proofing. Collaborate with clients on redesign projects to identify changes required for existing sites to meet their business needs. Design and create branding material such as logos and slogans.

 Developed and designed multimedia solutions to address print, graphic, web and broadcast needs during the creation of business cards, brochures, website and social media pages.  Utilized in-depth knowledge of a variety of design software to take ideas from concept design through delivery, reviewing workflow, budgets and schedules along the way. Engaged fundamental design principles such as typography, illustration, and color, using the standards in architectural design, digital communications, and micro and institutional brands. Provided an innovative approach to creating a variety of logos, slogans and marketing packages designed to strengthen client’s business image and branding efforts. Identified and implemented innovative uses for multimedia platforms to create market opportunities.  Collaborated with internal account team members to produce effective advertisements that met client needs. Presented timely proofs, ensuring adequate time for review and approval.

 Met with clients to assess their multimedia needs for events at a 34,000 square foot facility. Recommended custom packages that included appropriate audio and visual technologies and support staff for meetings, shows, conventions, and expos.  Worked with clients to ensure services met their budget requirements, while recommending additional products and services to enhance their experience. Designed layouts and managed and staged event logistics to ensure optimal audio, teleconferencing and video performance.