Esther Betsy Email & Phone Number

Germany

>Developed strategy for new products and optimized strategy for existing ones through brand portfolio management>Translating insights to impactful presentations >Market and consumer research across different segments (Dairy, Nutrition, Confectionary)>Trend research and competitor analysis Clients: Nestle, Hero, Ritter Sport & Sadafco

Chennai Area, India

> Partnered and conceptualized with corporates to promote WV India’s interventions through events> Worked closely with the creative team and ad agency team for OOH ad campaigns> Leveraging digital marketing platforms to promote brand awareness in online spaces> Managed and helped fundraise over INR8M+ annually through our flagship grassroots campaign>.

Chennai Area, India

> Leveraged a standard banking product to create recurring giving for our interventions> On boarded two major banks in India to be partners for this product> Created a HNI specific product for one time major donations

Chennai Area, India

> Business development of inactive OEM accounts> Re-built existing connections to productivity> New business development within said key accounts.> Introduction of new products or conversion of other existing products to capture more share of market for non-production consumables.> To work in tandem with technical staff and other internal colleagues to.

Chennai Area, India

Identified to develop a new vertical to generate sales in the segment of Hospitality while exploring the feasibility of establishing it as a permanent division  Responsible for developing a new vertical to generate sales in the segment of Hospitality. Training a team of recent graduates on product knowledge and also enhancing communication, interpersonal.

Chennai Area, India

Responsible for maintaining and improving sales from a renowned manufacturer of commercial vehicles.> Managed a single portfolio of INR30M in revenue> Planning customers requirement on a weekly basis to ensure uninterrupted flow of materials to support production needs> Streamlined sales processes & reduced overhead costs by 40%> Generated new business.

Chennai Area, India

 Created sales opportunities for executives on the field through varied methods ranging from data analysis to loyalty programs. Analyzing customer fluctuation on a regular basis and implementing new strategies. Provided information on potential prospects and also helped assess untapped potential in existing customers. Training new Sales Executives on.

Training new agents on the process and helping them learn the software.Addressing escalated issues & calls.Coordinating with the team leader on client mails & calls.Ensure monthly targets are achieved for the practices that are assigned to me.Assigning work orders to the team & consolidating daily production.

Master Of Business Administration - Mba, International Marketing

B.Tech, Bioinformatics

Grade 12, Biology,Physics,Chemistry & Microbiology

Activities and Societies: Choir & Basket Ball Team.

'O' Level, Biolgy, Computer Science, Physics & Chemistry

Activities and Societies: Track & Field Team, Debate Club, Participated and led in PRYNSA (Princess Rashidah Young Scientist Award) on ".

Form 1 - Form 3

Activities and Societies: Track & Field Team, Debating Club

Kindergarten - Primary 6

Activities and Societies: Choir, Track & Field Team, Throw Ball & Gymnastics Team.