>Developed strategy for new products and optimized strategy for existing ones through brand portfolio management>Translating insights to impactful presentations >Market and consumer research across different segments (Dairy, Nutrition, Confectionary)>Trend research and competitor analysis Clients: Nestle, Hero, Ritter Sport & Sadafco

> Partnered and conceptualized with corporates to promote WV India’s interventions through events> Worked closely with the creative team and ad agency team for OOH ad campaigns> Leveraging digital marketing platforms to promote brand awareness in online spaces> Managed and helped fundraise over INR8M+ annually through our flagship grassroots campaign> Collaborated with the Social Media team to run activities that maximize engagement> Functioned in-tandem with the IT department to develop an interface that effectively reduced manpower intervention to improve fund processing time for campaigns > Profiling, selecting, and managing influencers and celebrities to engage on campaigns> Initiated a brand audit to better understand our market perception and gain insights to incorporate into our strategy> As part of internal branding, ensured importance of visual identity was understood and applied across our 110+ offices India> Equipped staff with merchandise in different contexts to maximize visibility > Worked in constant partnership with the global team to ensure brand alignment and launch of global campaigns

> Leveraged a standard banking product to create recurring giving for our interventions> On boarded two major banks in India to be partners for this product> Created a HNI specific product for one time major donations

> Business development of inactive OEM accounts> Re-built existing connections to productivity> New business development within said key accounts.> Introduction of new products or conversion of other existing products to capture more share of market for non-production consumables.> To work in tandem with technical staff and other internal colleagues to meet customer needs when required.> Prepare regular reports of progress and forecasts to internal and external stakeholders

Identified to develop a new vertical to generate sales in the segment of Hospitality while exploring the feasibility of establishing it as a permanent division  Responsible for developing a new vertical to generate sales in the segment of Hospitality. Training a team of recent graduates on product knowledge and also enhancing communication, interpersonal skills and selling techniques. To penetrate market with new solutions to establish Wuerth as a major competitor in above said industry. Identify new segment areas for product development.

Responsible for maintaining and improving sales from a renowned manufacturer of commercial vehicles.> Managed a single portfolio of INR30M in revenue> Planning customers requirement on a weekly basis to ensure uninterrupted flow of materials to support production needs> Streamlined sales processes & reduced overhead costs by 40%> Generated new business from different verticals> Identified improvement areas and implemented adequate measures to maximize customer satisfaction level

 Created sales opportunities for executives on the field through varied methods ranging from data analysis to loyalty programs. Analyzing customer fluctuation on a regular basis and implementing new strategies. Provided information on potential prospects and also helped assess untapped potential in existing customers. Training new Sales Executives on Problem resolutions, maintaining Customer Relationships, Customer Retention & Customer Satisfaction.  Managing customer data to improve accuracy of data at hand. Initiated a project to generate sales from existing inactive customers. Handling above mentioned tasks for 3 States Training students from Indo German Training Centre as part of our Dual Study Programme Working in tandem with the Marketing team for creative inputs.  Coordinating with the Marketing team to run Campaigns. (Chennai Auto Expo’12, All India Mega Motor Show’13)

Training new agents on the process and helping them learn the software.Addressing escalated issues & calls.Coordinating with the team leader on client mails & calls.Ensure monthly targets are achieved for the practices that are assigned to me.Assigning work orders to the team & consolidating daily production.