Esha Gupta Email and Phone Number

Driving ATL/BTL CampaignsInfluencer Marketing New Customer AcquisitionsAnd PnL

- Campaign Planning and Execution: To oversee the creation and execution of various marketing campaigns, such as digital marketing, social media, content creation, email marketing, and traditional advertising.-Strategy Development: Collaborations with other departments and senior leadership to define marketing goals and create comprehensive marketing plans on a monthly and quarterly basis.-Collaboration: Work closely with other departments, such as sales, product… Show more - Campaign Planning and Execution: To oversee the creation and execution of various marketing campaigns, such as digital marketing, social media, content creation, email marketing, and traditional advertising.-Strategy Development: Collaborations with other departments and senior leadership to define marketing goals and create comprehensive marketing plans on a monthly and quarterly basis.-Collaboration: Work closely with other departments, such as sales, product development, and customer service, to ensure consistent messaging and a unified customer experience.-Data Analysis and Performance Tracking: analyzing the performance of marketing campaigns and initiatives by using various tools and metrics to track key performance indicators (KPIs) such as conversion rates, website traffic, engagement metrics, and ROI.-Market Research: Staying informed about industry trends, consumer preferences, and competitive landscape is crucial. Also like to conduct market research to gain insights that inform my strategies and tactics.-Team Management: lead a team of marketing professionals, including designers, copywriters, social media specialists, and more. Moreover, assign tasks, provide guidance, and facilitate collaboration to achieve marketing objectives.-CRM Management - Email Marketing,Whatsapp Marketing and Affiliate Channels. Show less

🔍 Core Competencies:- Print & Digital Magazine Coverage: Expertise in getting brands featured in both print and digital magazines for maximum exposure.- Newspaper Coverage: Securing newspaper articles to enhance brand visibility and credibility.- Marketing Budgets: Experience in managing yearly and quarterly budgets for effective marketing campaigns.- Brand Marketing Strategies: Development and execution of mass marketing strategies and brand signages.- Influencer… Show more 🔍 Core Competencies:- Print & Digital Magazine Coverage: Expertise in getting brands featured in both print and digital magazines for maximum exposure.- Newspaper Coverage: Securing newspaper articles to enhance brand visibility and credibility.- Marketing Budgets: Experience in managing yearly and quarterly budgets for effective marketing campaigns.- Brand Marketing Strategies: Development and execution of mass marketing strategies and brand signages.- Influencer Collaboration & Marketing: Coordinating collaborations with influencers through paid, barter, or mutual agreements.- Press Conferences & PR Meetings: Organizing successful press conferences and PR meetings for strategic communication.- Celebrity Collaborations: Managing celebrity partnerships and curating PR packages and media kits.Brand Festive Packaging: Designing festive packaging that aligns with brand identity and seasonal themes.- Social Media Planning: Planning and executing social media campaigns based on seasonal and festive trends, with a focus on target sales.- New Store & Product Launches: Creating pre-launch hype and post-launch buzz for new stores and product arrivals.- Digital Target Marketing: Leveraging digital marketing techniques for precise audience targeting.Event Planning & Partnerships: Coordinating events with food and beverage partners and other multi-collaborations.- CSR & Brand Image Management: Promoting corporate social responsibility (CSR) and ensuring brand image and hospitality are maintained.- Customer Feedback & Negative Marketing Control: Monitoring and addressing negative marketing and consumer feedback to protect brand reputation.- Analytics & Data-Driven Decisions: Conducting monthly assessments with Google Analytics to identify marketing opportunities and address loopholes.- ATL & BTL Activities quarterly. Show less

🌟 Passionate about bringing ideas to life through captivating visuals and innovative campaigns. 🌟🔍 Key Expertise:Visual Boards & Mood Boards: Transforming concepts into visual narratives through creative brainstorming and mood boarding.Material Sourcing & Idea Boards: Curating materials and concepts to inspire and enhance visual storytelling.Photoshoot Execution: Orchestrating seamless photoshoots, from concept development to production.Thematic & Lifestyle… Show more 🌟 Passionate about bringing ideas to life through captivating visuals and innovative campaigns. 🌟🔍 Key Expertise:Visual Boards & Mood Boards: Transforming concepts into visual narratives through creative brainstorming and mood boarding.Material Sourcing & Idea Boards: Curating materials and concepts to inspire and enhance visual storytelling.Photoshoot Execution: Orchestrating seamless photoshoots, from concept development to production.Thematic & Lifestyle Campaigns: Bringing brands to life through immersive thematic shoots and lifestyle campaigns.Product Photography: Showcasing products in their best light through compelling product shoots.Location Scouting: Identifying and securing the perfect outdoor settings for unforgettable imagery.Videography Conceptualization: Providing insights and concepts to create impactful video content. Show less

Visual Merchandiser with Creativity: Specializing in eye-catching displays and seasonal merchandise presentations that engage customers and drive sales.Window & In-Store Displays: Responsible for creating and maintaining inspiring store environments, including windows and in-store setups.Design Trends Enthusiast: A strong interest in current and future design trends, with a knack for creativity and imagination.Theoretical Visual/Spatial Awareness: Applying theoretical… Show more Visual Merchandiser with Creativity: Specializing in eye-catching displays and seasonal merchandise presentations that engage customers and drive sales.Window & In-Store Displays: Responsible for creating and maintaining inspiring store environments, including windows and in-store setups.Design Trends Enthusiast: A strong interest in current and future design trends, with a knack for creativity and imagination.Theoretical Visual/Spatial Awareness: Applying theoretical concepts to store layouts and visual merchandising strategies.Manual Dexterity: Skilled in creating and manipulating props, ensembles, and co-ords at the store level.Experience with Visual Retailing Software: Proficient in using Mock-shop for mock setups of window displays and store layouts.Prop Creation & Execution: Responsible for creating and executing props, ensuring consistency with company guidelines.Guideline Simplification: Experience in simplifying dockets and guidelines from Italy HQ for local store implementation. Show less

Interned with Burger Singh at A Tipping Mr Pink Pvt. Ltd., where I worked under Rahul Seth, the Head of Marketing. During this internship, I was actively involved in various marketing and branding tasks, including:Social Media Management: Created engaging social media posts and graphics to boost online presence.Email Marketing: Designed and distributed emailers to engage customers and promote brand offers.Signage Design: Developed visually appealing signages for stores… Show more Interned with Burger Singh at A Tipping Mr Pink Pvt. Ltd., where I worked under Rahul Seth, the Head of Marketing. During this internship, I was actively involved in various marketing and branding tasks, including:Social Media Management: Created engaging social media posts and graphics to boost online presence.Email Marketing: Designed and distributed emailers to engage customers and promote brand offers.Signage Design: Developed visually appealing signages for stores to enhance brand visibility.Zomato and Swiggy Graphics: Created custom graphics for food delivery platforms, aligning with brand guidelines.Branding Strategies: Contributed to branding strategies at the store level, focusing on interiors and store layout for new locations.Product Promotion: Assisted with occasional product promotion installations in-store and at kiosks.Kiosk Management: Handled branding and setup for kiosks at various locations.Interactive Campaigns: Helped design and execute interactive and creative campaigns to engage customers Show less

Graphic Designer for Hotel Events andBranding Launch DatesPlanning's CreativeStrategies LogoRebranding.