Erin Simpson Email & Phone Number

Dallas, TX, US

• Negotiate commercial lease contracts, evaluate demise needs, and liaise with brokers, tenants, and contractors to meet operational requirements while maximizing rental income and increasing property value.
• Developed and leasing an 8,500 SF multiple-tenant retail center on the busiest intersection in Smith County, TX.
• Executed lease contracts totaling $468,000 NNN and sold $2.43M of retail, warehouse, office, and undeveloped commercial properties in Camp, Cherokee, Henderson, Kaufman, and Smith counties.

Irving, TX, US

• Successfully managed Search Engine Optimization (SEO) and Website teams, 27 Original Equipment Manufacturer (OEM) brands, third-party relationships, compliance, audits, and implementations through strategic digital.
• Optimized current website content and developed localized custom content by leading the SEO team and partners, which produced a 10% improvement in Google Organic traffic.
• Collaborated with BHA cross-functional marketing team leaders, which aligned goals, measured campaign analytics, assessed activity against benchmarks, and presented enterprise reporting results regarding: website.

Dallas, TX, US

• Accelerated online presence through performing website migrations and establishing omnichannel partnerships, resulting in increased Users by 202%, Sessions by 213%, and Pageviews by 57%.
• Optimized digital engagement using A/B testing, analytics, UX, SEO, CRM, Search Engine Marketing, email marketing, and social postings thus achieving #1 Volume Chevy Dealer in Dallas status by market share and awarded.
• Configured and administered Dealer Management Systems (DMS), Content Management Systems (CMS), OEM platforms, CRM, financial institutions’ websites, and inventory management systems for seamless reciprocity and.

• Ensured brand consistency across omnichannel marketing for a telecommunications services company, overseeing IoT products such as vehicle/asset tracking solutions, Mi-Fi hotspot devices, machine-to-machine (M2M).
• Designed and implemented digital and print marketing materials including: brochures, banners, and email campaigns, resulting in increased click-through rates and sales leads.
• Executed seamless trade show experiences by coordinating logistics, overseeing onsite setup, and managing attendee engagement activities with promotional materials.

• Crafted compelling brand narratives through engaging content creation, leveraging Salesforce metrics to identify key market trends and customer segments, resulting in increased brand resonance, customer loyalty, and.
• Delivered tailored Sales Team presentations, collateral, and email campaigns, supporting increased client engagement and request for proposal (RFP) success with impacting white-labeled products.

Dallas, Texas, US

• Composed RFPs and identified key local market trends by utilizing qualitative and quantitative research methods to gather insights to provide targeted marketing strategies that resonated with business opportunities.
• Collaborated with the Oklahoma City Thunder NBA team to locate suitable temporary housing by procuring competitive offers within the intended market.

Atlanta, Georgia, US

• Successfully managed the first Atlanta real estate firm’s website migration of both GaMLS and FMLS listings with photos and no data duplication, thus providing an unprecedented 60,000 homes for viewing. Awarded best.
• Editor of nationally recognized 200+ page full-color photo listings magazine for the largest BH&G Real Estate franchise in the United States (units sold). Published 50,000 copies, eight times a year, with 1,400.

Atlanta, Georgia, US

Master Of Business Administration - Mba

Graduate Marketing Certificate

Ba, Art History; Minors: Marketing, International Business

London, England

Oxford, Ms