Eileen Spiegler Email & Phone Number

Plantation, Fl

I write and edit content for seven brand websites, and their social media sites.

Miami/Fort Lauderdale Area

• Content writer for Florida International University College of Business website, covering news and events, and writing staff, student, and alumni profiles.• Content writer for Bolt Advertising agency, writing press releases, blog posts, website copy, social media, and other collateral materials for clients.• Client communications consultant at Colodny, Fass law firm in Fort Lauderdale, editing, writing and posting content and graphics to website; reported on regulatory, legislative and financial news, and meetings of professional and government organizations; created daily electronic aggregate news bulletins targeted to clients' business interests; wrote press releases regarding law firm partners, events and sponsorships.• Special projects consultant for Expert Writing Services, Inc., and Prism Light Press, on editing, writing, marketing and social media projects.• Website content writer and editor for Garvin law firm, MSN Money blog and SeniorityMatters.com.• Content editor for Onboard Media cruise line travel magazines.• Editor, writer and consultant on fellowship proposals, book manuscripts, and corporate and nonprofit newsletters, including AFSCME and University of Miami Department of Pediatrics donors.• Writer, community news features and theater reviews, for The Miami Herald and other local media organizations.

Wrote, edited, and reorganized BCPS website content as part of project to migrate content to new platform. Also wrote and edited press releases, presentations, brochures, department guidelines and stylebooks, and digital communications.

Miami/Fort Lauderdale Area

• Developed marketing campaigns and initiatives, loyalty programs, promotions, and content and scripts for video.• Wrote and edited digital and print content (B2B and B2C emails for communication and lead generation via Pardot, Salesforce, and other marketing automation, newsletters, blogs, press releases, ads, promotional material, graphics), focusing on message consistency, tracking analytics, and recommending improvements for clarity, brevity, call to action, and streamlined online navigation in responsive format.• Wrote, edited, and posted content and metadata for website on WordPress platform and app, working closely with sales, quality assurance, client services, development teams, and other key internal departments.• Researched new market trends.• Coordinated social media messaging.

Miami/Fort Lauderdale Area

• Maintained and edited website content, writing and posting advocacy, awareness, and healthcare news, and human-interest stories for a target audience.• Planned, publicized, wrote about and acted as representative at Foundation events and fundraisers.• Wrote and edited content, including quarterly magazine, newsletters, grant application, brochures, media releases, email blasts, and ads.• Coordinated social media messaging.

West Palm Beach, Florida Area

Edited daily news, arts and community stories for print and online publications; supervised reporters, assigned and edited weekend breaking news stories.

• Planned, assigned and edited stories and projects for online and print, including metro, regional and six community news zones; managed community news budget; supervised staff reporters and freelancers; developed audio and video components for online stories; posted content and photos to the website using Microsoft Office, Macintosh programs, Audacity, Soundslides and content management systems.• Coordinated The Miami Herald Wish Book 2006-2008 holiday charity project, working with nonprofit community organizations to identify those in need and collaborating with reporters, photographers, videographers and website editors to present the stories in The Miami Herald.• Wrote theater and art reviews for features section.

Boynton Beach, Fl

Managed and coordinated editorial and ad design in two weekly, regionally zoned newsmagazines, as well as designing glossy cover using QuarkXPress; supervised ad design and layout staff members.